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For Companies At a Glance
- Tasks: Craft engaging product copy and collaborate with teams to enhance web content.
- Company: Join Liberty, a renowned brand known for its unique homeware and fashion.
- Benefits: Enjoy a creative work environment with opportunities for growth and learning.
- Why this job: Perfect for storytellers passionate about homeware and luxury brands.
- Qualifications: Some copywriting experience preferred; strong writing and editing skills required.
- Other info: Entry-level role with a focus on creativity and brand consistency.
The predicted salary is between 28800 - 48000 £ per year.
We are looking for a talented and detail-driven Product Copywriter to join our copy team at Liberty. You will play a key role in crafting compelling and creative product copy to connect, inspire and drive action. Reporting to our Lead Product Copywriter, you will work closely with our trade, marketing and buying teams to support web enrichment and ensure that business priorities are met. This is an exciting, entry level opportunity for someone who is commercially minded with an affinity for storytelling and passion for homeware, fabrics, beauty, fashion, and all things Liberty!
Key Responsibilities
- Writing clear, engaging website copy including creative product descriptions, landing pages and brand descriptions focusing on the Home & Fabrics department, in addition to supporting our other categories as needed.
- Writing creative product descriptions for all Home third-party brands, including Liberty own brand and fabrics.
- Proof-reading and editing copy to ensure spelling and grammatical accuracy across all copy.
- Collaborate closely with key stakeholders from across the business, including marketing, buying and retail, to ensure business priorities are successfully met.
- Tracking and managing workload based on business priorities and demand.
- Ensuring Liberty tone of voice remains consistent and authentic at all times.
- Apply SEO best practice without compromising brand tone of voice and integrity.
Requirements and Experience:
- Some experience of product copywriting, preferably within luxury fashion, lifestyle or beauty would be an advantage.
- Excellent writing, editing, proofreading, and storytelling skills with keen attention to detail.
- Ability to adapt tone and messaging for different brands and departments within the business to pique customers' interest and engagement.
- A strong understanding of Liberty’s brand identity and vision.
- Basic knowledge of SEO best practice.
- Highly organised and comfortable working under pressure and to tight deadlines.
Product Copywriter employer: JR United Kingdom
Contact Detail:
JR United Kingdom Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Product Copywriter
✨Tip Number 1
Familiarise yourself with Liberty's brand identity and tone of voice. Spend some time exploring their website and social media to understand how they communicate with their audience, as this will help you align your writing style with their expectations.
✨Tip Number 2
Showcase your storytelling skills by preparing a portfolio that includes examples of product descriptions or copywriting you've done in the past. Tailor your portfolio to reflect the luxury and lifestyle sectors, as this will resonate well with Liberty's focus.
✨Tip Number 3
Network with professionals in the industry, especially those who work in copywriting or marketing for luxury brands. Attend relevant events or join online forums to connect with others and gain insights into what makes a successful product copywriter.
✨Tip Number 4
Brush up on your SEO knowledge, as understanding best practices can set you apart from other candidates. Consider taking a short online course or reading up on the latest trends to ensure you can apply SEO effectively while maintaining Liberty's unique voice.
We think you need these skills to ace Product Copywriter
Some tips for your application 🫡
Understand the Brand: Before applying, take some time to understand Liberty's brand identity and vision. Familiarise yourself with their tone of voice and the types of products they offer, especially in the Home & Fabrics department.
Tailor Your CV: Make sure your CV highlights any relevant experience in product copywriting, particularly within luxury fashion, lifestyle, or beauty. Emphasise your storytelling skills and attention to detail, as these are crucial for the role.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for homeware and fabrics. Use this opportunity to demonstrate your understanding of Liberty’s brand and how your skills align with their needs. Be creative and engaging!
Showcase Your Writing Skills: Include samples of your previous work that reflect your writing style and ability to create engaging product descriptions. If you have experience with SEO, mention it and explain how you've applied best practices in your writing.
How to prepare for a job interview at JR United Kingdom
✨Showcase Your Writing Skills
Prepare a portfolio of your best writing samples, especially those that highlight your product copywriting abilities. Be ready to discuss the thought process behind each piece and how it aligns with the brand's voice.
✨Understand Liberty's Brand Identity
Research Liberty’s history, values, and product offerings. Demonstrating a strong understanding of their brand identity during the interview will show your genuine interest and help you tailor your responses effectively.
✨Familiarise Yourself with SEO Practices
Brush up on basic SEO principles and be prepared to discuss how you can apply them without compromising the brand's tone. This knowledge will be crucial in showcasing your ability to enhance online visibility while maintaining authenticity.
✨Prepare for Collaborative Scenarios
Think of examples where you've successfully collaborated with others, especially in a fast-paced environment. Highlighting your teamwork skills will demonstrate your ability to work closely with marketing, buying, and retail teams as required.
