Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Lead and inspire a sales team to drive growth and exceed targets.
- Company: Home Front Outdoor Play creates handcrafted play systems for adventure and joy across the UK.
- Benefits: Enjoy a competitive salary, company car, enhanced benefits, and office dogs!
- Why this job: Join a fast-growing company with a customer-first approach and a vibrant culture.
- Qualifications: Proven success in senior sales leadership, ideally in premium product or design-led industries.
- Other info: Be part of a bold growth journey and help shape the future of outdoor play.
The predicted salary is between 36000 - 60000 £ per year.
At Home Front Outdoor Play, we don’t just build play systems - we create spaces for adventure, learning, and joy. Our built-to-last structures are lovingly handcrafted in the UK and are installed in homes, nurseries, local parks and hotels across the UK for generations of adventures to enjoy. We are on a bold growth journey, and as we scale, we're looking for an ambitious Head of Sales to lead and accelerate our growth across the UK, helping us to build something truly special from the ground up. With double digit growth YoY and glowing feedback from our residential and commercial customers, we’ve grown fast and are only just getting started.
This is your chance to lead from the front, crafting a results-oriented sales strategy that puts the customer at the heart of everything we do. You’ll develop and embed processes that sharpen our competitive edge, improve performance across key sales metrics, and inspire a team to consistently exceed expectations.
- Own and evolve our sales function – strategy, structure, and execution across residential and corporate sectors
- Lead and mentor a high-performing, collaborative sales team, developing future hires as we grow
- Conduct site visits and lead on commercial tenders/pitches to ensure accurate and compelling pricing proposals
- Embed a customer-first approach across the entire sales journey, from first enquiry to long-term relationship
- Develop and drive outbound sales activity to complement a strong inbound pipeline
- Constantly review and refine our sales processes to improve conversion, margin, and overall team effectiveness
- Champion data-driven decision-making: forecast accurately, analyse performance, and adjust strategy accordingly
Proven success in senior sales leadership, ideally within premium product, construction, or design-led industries:
- A track record of improving sales metrics and driving ambitious growth targets
- Experience selling in both B2B and B2C contexts, particularly those with longer, consultative sales cycles
- Commercially savvy with a sharp eye for forecasting, CRM utilisation, and pipeline management
- A personable and positive approach, accustomed to maximising sales through professional relationships, whilst understanding business limitations
Sales Manager - Performance employer: Home Front Outdoor Play
Contact Detail:
Home Front Outdoor Play Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Sales Manager - Performance
✨Tip Number 1
Familiarise yourself with the outdoor play industry and Home Front Outdoor Play's unique offerings. Understanding their products and the value they bring to customers will help you articulate how you can contribute to their growth.
✨Tip Number 2
Network with professionals in the construction and design-led industries. Attend relevant events or join online forums to connect with potential colleagues or mentors who can provide insights into the sales landscape and company culture.
✨Tip Number 3
Prepare to discuss your previous successes in improving sales metrics. Be ready to share specific examples of how you've driven growth in both B2B and B2C contexts, as this will demonstrate your capability to lead their sales function effectively.
✨Tip Number 4
Showcase your leadership style during any interactions. Highlight your experience in mentoring teams and fostering a collaborative environment, as this aligns with their goal of building a high-performing sales team.
We think you need these skills to ace Sales Manager - Performance
Some tips for your application 🫡
Understand the Company: Familiarise yourself with Home Front Outdoor Play's mission and values. Highlight how your personal values align with their focus on creating adventure and joy through handcrafted play systems.
Tailor Your CV: Ensure your CV reflects your experience in sales leadership, particularly in premium products or construction. Emphasise your track record of improving sales metrics and driving growth targets.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for sales and your ability to lead a team. Mention specific examples of how you've successfully implemented sales strategies and improved performance in previous roles.
Highlight Relevant Experience: In your application, detail your experience in both B2B and B2C contexts, especially those involving longer sales cycles. Use metrics to demonstrate your success in these areas, as this will resonate with the company's goals.
How to prepare for a job interview at Home Front Outdoor Play
✨Showcase Your Sales Strategy Skills
Prepare to discuss your approach to crafting a results-oriented sales strategy. Highlight specific examples from your past experiences where you successfully led a sales team and improved performance metrics.
✨Emphasise Customer-Centricity
Since the role focuses on a customer-first approach, be ready to share how you've embedded this philosophy in previous roles. Discuss how you’ve built long-term relationships with clients and ensured their needs are met throughout the sales journey.
✨Demonstrate Data-Driven Decision Making
Familiarise yourself with key sales metrics and be prepared to discuss how you use data to forecast accurately and adjust strategies. Bring examples of how your analytical skills have led to improved sales outcomes.
✨Prepare for Role-Specific Questions
Anticipate questions related to both B2B and B2C sales contexts, especially those involving longer sales cycles. Be ready to explain your consultative selling techniques and how they can apply to Home Front Outdoor Play's unique offerings.
