Sales Executive - FMCG Food

Head of Sales / Sales Director EdTech
SaaS Software Solutions to Schools & MAT’s
Hybrid role – 2 days in Hampshire office
A fantastic opportunity for a Head of Sales to join a leading EdTech SaaS company helping schools, multi-academy trusts, and school caterers streamline payments and parent communication. To ensure every child can enjoy lunch time, go on adventures, and take part in the things that make school special—while helping schools run smoothly and keeping parents informed.
Last year, they supported over 2,000 schools across England, processing 49 million school meals, enabling 67,000 school trips, and handling over 8 million transactions—all through their platform.

We’re seeking a Head of Sales to join our senior leadership team. You’ll be responsible for leading and reshaping their sales function, developing and executing strategies to drive revenue growth through new customer acquisition and account expansion. More than a sales role, this is a chance to make a real difference, helping schools and caterers create richer experiences for children by ensuring they have access to meals, trips, and activities that matter.

Develop and deliver a clear sales strategy to grow revenue through both new business and existing accounts.
Lead, coach, and inspire our experienced sales team to hit ambitious targets and continuously improve performance.
Collaborate closely with Marketing, Product, Customer Support, and Operations to align sales activity with company-wide goals.
Enhance and maintain our Salesforce processes to drive operational efficiency and ensure data integrity.
Design and implement account management strategies to maximise client value and unlock expansion opportunities.

Proven experience in a senior sales leadership role (e.g. Head of Sales, Sales Director) within a SaaS environment.
Demonstrated success in driving significant revenue growth and building high-performing sales teams.
Strong commercial and analytical mindset with hands-on experience using Salesforce to optimise sales processes.
A confident leader with excellent communication, coaching, and team development skills.

Annual bonus tied to overall company performance
~ Individual bonus tied to team performance giving a realistic £90k+ OTE
~ Hybrid working model (minimum 2 days per week in Hampshire office)
~ Excellent benefits, including an EV car scheme, health insurance, and opportunities for career development across the larger group