Head of Marketing - B2B WealthTech

Are you a financial technology marketing leader with an entrepreneurial streak, who would relish the opportunity and challenge of developing and executing the EMEA marketing strategy for a fintech? Joining this investment fintech company at the forefront of technological change for some of the worlds\’ largest financial institutions, you\’ll certainly be pushing forwards your marketing career with a winning company in a marketing leadership role where you\’ll have a direct impact on their growth and future success.

Excelsior has been engaged to conduct a search for this innovative investment technology company on a great growth trajectory with additional funding rounds looking to build out a first class marketing team in line with the strengths of this modern ambitious company. This really is a unique career marketing leadership opportunity to join a fast-growing investment fintech, with tier 1 banks, insurance companies, asset managers and wealth managers as clients for their enterprise next generation digital platform.

They have made some good progress with their marketing and already have a mid-level manager, but this is a newly created role for a marketing leader to \’take things up a notch\’, take the marketing reigns, and revise and execute the marketing strategy as they feel fit, including building out a team around them. This will include go-to-market strategies for new solutions, market areas and geographies, and as you\’d expect your team will cover the full marketing mix from the strategic – business drivers, positioning, solution messaging and value propositions, through to tactical operations – content, campaigns, demand generation, events and PR etc. Working in partnership with the Chief Revenue Officer and his enterprise sales team, great chance to get involved in this companys\’ next chapter of growth to help build something special.

Appropriate candidates will have the following experience and characteristics:
– Experience in a B2B marketing leadership role working for an enterprise technology company selling into the financial financial services vertical. Ideally this will be with wealth management / wealthtech propositions.
– Small marketing team line management experience, doesn\’t matter if 2 or 10+ reports, but must be happy with building and leading a small team.
– GTM and a good all round mix of content, digital, product, demand generation and communications marketing experience would be ideal, as would an ABM edge given this is high £ value, long sales cycle, enterprise solution sales & marketing.
– The personal motivation and ability to contribute to a dynamic and high growth entrepreneurial team culture.
– The ability to pick up solutions which are new and unique in the market.

Great career opportunity for a high calibre marketing leader to join a high growth fintech, working closely with the senior management team to develop and execute the company\’s marketing strategy. This person can certainly \’make the role their own\’, \’have impact\’, and reap both the professional and personal rewards that come with such a high growth capital markets technology company that clearly recognises the value of marketing to their future global success.

Hybrid – London area