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- Tasks: Shape CRM strategy by analysing campaign effectiveness and mentoring a Campaign Analyst.
- Company: Join a dynamic team in Edinburgh focused on data-driven marketing and transformation.
- Benefits: Enjoy private medical insurance, performance bonuses, enhanced leave, and discounts.
- Why this job: Be part of an inclusive workplace that values continuous learning and development.
- Qualifications: Proven experience in data analysis and campaign management; strong communication skills required.
- Other info: This is a 12-month fixed-term contract with hybrid working options.
The predicted salary is between 34000 - 44000 £ per year.
We are looking for a Senior Campaign Analyst to join our CRM team. This is your opportunity to shape CRM strategy during an exciting time of transformation.
What you'll do:
- Deliver complex data selections for marketing & servicing campaigns
- Analyse campaign effectiveness & drive continuous improvements
- Mentor a Campaign Analyst and work closely with CRM, Data Science, and Tech teams
- Use tools like SAS, Excel, and Optimove to deliver best-in-class communications
What you'll bring:
- Proven data analysis & campaign management experience
- Strong communication skills
- Experience with CRM platforms (Optimove a bonus)
Why join us?
Enjoy great benefits including private medical insurance, performance bonus, enhanced leave policies, colleague discounts, and ongoing learning & development in a truly inclusive workplace.
Campaign Analyst employer: MBN Solutions
Contact Detail:
MBN Solutions Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Campaign Analyst
✨Tip Number 1
Familiarise yourself with the tools mentioned in the job description, especially SAS and Optimove. Consider taking online courses or tutorials to enhance your skills in these areas, as practical knowledge can set you apart from other candidates.
✨Tip Number 2
Network with professionals in the CRM and data analysis fields. Attend industry events or join relevant online communities to connect with people who can provide insights about the role and potentially refer you to opportunities at StudySmarter.
✨Tip Number 3
Prepare to discuss specific examples of how you've analysed campaign effectiveness in previous roles. Be ready to share metrics or outcomes that demonstrate your impact, as this will showcase your analytical skills and experience.
✨Tip Number 4
Research StudySmarter's current CRM strategies and campaigns. Understanding our approach will allow you to tailor your discussions during interviews, showing that you're genuinely interested in contributing to our transformation efforts.
We think you need these skills to ace Campaign Analyst
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your data analysis and campaign management experience. Use specific examples that demonstrate your skills with tools like SAS, Excel, and Optimove.
Craft a Compelling Cover Letter: In your cover letter, express your enthusiasm for the role and the company. Mention how your background aligns with their CRM strategy and your ability to mentor others.
Showcase Communication Skills: Since strong communication skills are essential for this role, include examples in your application that illustrate your ability to convey complex information clearly and effectively.
Highlight Continuous Improvement: Discuss any past experiences where you analysed campaign effectiveness and implemented improvements. This will show your proactive approach and commitment to driving results.
How to prepare for a job interview at MBN Solutions
✨Showcase Your Data Skills
As a Campaign Analyst, your ability to analyse data is crucial. Be prepared to discuss specific examples of how you've used tools like SAS and Excel in previous roles. Highlight any successful campaigns you've managed and the impact of your analysis on their effectiveness.
✨Demonstrate Communication Prowess
Strong communication skills are essential for this role. During the interview, practice articulating your thoughts clearly and concisely. Be ready to explain complex data insights in a way that non-technical stakeholders can understand, showcasing your ability to bridge the gap between data and strategy.
✨Prepare for Team Dynamics
Since you'll be mentoring a Campaign Analyst and collaborating with various teams, it's important to demonstrate your teamwork abilities. Share experiences where you've successfully worked with cross-functional teams, and discuss how you approach mentoring and supporting others in their professional development.
✨Research the Company’s CRM Strategy
Understanding the company's current CRM strategy and any recent transformations will give you an edge. Familiarise yourself with their use of Optimove and other platforms mentioned in the job description. This knowledge will allow you to ask insightful questions and show your genuine interest in contributing to their goals.
