At a Glance
- Tasks: Lead and manage Paid Social campaigns, ensuring client goals are met.
- Company: Dentsu is a forward-thinking network focused on sustainable growth and creativity.
- Benefits: Enjoy hybrid work, competitive salary, healthcare, wellness benefits, and volunteering days.
- Why this job: Join a diverse team where your impact matters in an exciting, innovative environment.
- Qualifications: Experience in managing paid social campaigns and strong analytical skills required.
- Other info: Flexible working options available; we value diversity and inclusion.
The predicted salary is between 36000 - 60000 £ per year.
The purpose of this role is to lead and manage the implementation and execution of Paid Social campaigns and strategies and the day-to-day communication with clients to help achieve their goals.
Dentsu is the network designed for what’s next, helping clients predict and plan for disruptive future opportunities and create new paths to growth in the sustainable economy. Taking a people-centered approach to business transformation, we use insights to connect brand, content, commerce and experience, underpinned by modern creativity.
Purpose of the Role
The Senior Paid Social Manager will be responsible for planning, implementing, and optimising paid social campaigns across various platforms to meet client objectives. This role requires a strategic thinker with strong analytical skills, exceptional attention to detail, and a passion for delivering outstanding results.
Key Responsibilities
- Develops account strategy in partnership with client and Paid Social Director and is accountable for the execution of strategy and achievement of KPIs.
- Responsible for the operational success of accounts, ensures deliverables are met on time and on budget.
- Owns and manages the client strategy and plans key campaign efficiencies.
- Manages all day-to-day efforts and is the primary day-to-day SME voice to the client.
- Plans accounts and growth opportunities, working closely with the Account Directors.
- Builds strong relationships across Client Services and other channel teams.
Key Skills
- Strong experience managing and planning paid social campaigns, preferably in an agency or client-facing environment.
- Proficiency in managing and planning campaigns across various paid social platforms, including but not limited to Meta, TikTok, Snapchat and Pinterest.
- Strong understanding of paid social principles, best practices, and industry trends.
- Excellent analytical skills with the ability to interpret data, draw insights, and make data-driven decisions.
- Exceptional communication and interpersonal skills, with the ability to effectively interact with clients and internal teams.
- Proven track record of delivering successful paid social campaigns and achieving key performance metrics (e.g., ROAS, CTR, CPA).
- Desired experience with marketing partners, such as Smartly.
What We Offer
- This is a permanent role on a hybrid working basis.
- As well as a competitive salary, you’ll enjoy a benefits package that you can tailor to your needs which includes:
- Competitive Salary
- Company-provided Medical Healthcare
- Generous Pension provisions
- Health and Wellness benefits
- Volunteering days
- Life Assurance
- Working in diverse teams where you can make a real impact.
- Exciting and rewarding environment.
- Varied work across industries.
Inclusion and Diversity
Our diverse and inclusive culture enables our employees to bring their whole selves to work and be proud of doing so. For us, this is the foundation for great innovation which, in turn, generates better outcomes for our people, partners and communities. This is why we encourage applications from people with disabilities, and of all ages, nationalities, backgrounds and cultures.
We are happy to discuss flexible and agile approaches to working for all our roles – we can’t promise we will be able to offer you everything you want or need but we do promise to discuss it with you openly and honestly. If you have any reasonable adjustment needs arising from a disability or medical condition to fully participate in the recruitment process, please discuss this with our recruitment teams.
About Dentsu
Taking a people-centered approach to business transformation, we use insights to connect brand, content, commerce and experience, underpinned by modern creativity. As part of Dentsu Group Inc. we are headquartered in Tokyo, Japan and our 65,000 employee-base of dedicated professionals work across four regions (Japan, Americas, EMEA and APAC). Dentsu combines Japanese innovation with a diverse, global perspective to drive client growth and to shape society.
Diversity, equity, and inclusion sits at the heart of our Social Impact strategy – our fully integrated sustainability strategy which includes our ambition to build a fair and more equal society, where everyone is equipped to thrive.
Location: Manchester - Bonded Warehouse
Brand: Dentsu Media
Time Type: Full time
Contract Type: Permanent
Seniority level: Mid-Senior level
Employment type: Full-time
Job function: Sales and Business Development
Industries: Advertising Services
Contact Detail:
Dentsu Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Paid Social Senior Account Manager
✨Tip Number 1
Familiarise yourself with the latest trends in paid social advertising. Understanding platforms like Meta, TikTok, and Snapchat will not only help you during interviews but also demonstrate your passion and knowledge about the industry.
✨Tip Number 2
Network with professionals in the field. Attend industry events or webinars where you can meet people who work at dentsu or similar companies. Building these connections can provide valuable insights and potentially lead to referrals.
✨Tip Number 3
Prepare to discuss specific campaigns you've managed in the past. Be ready to share metrics and outcomes that highlight your analytical skills and ability to achieve KPIs, as this is crucial for the role.
✨Tip Number 4
Showcase your communication skills by engaging with dentsu's content on social media. Commenting thoughtfully on their posts can help you get noticed and demonstrate your enthusiasm for the company and its values.
We think you need these skills to ace Paid Social Senior Account Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience with paid social campaigns, especially on platforms like Meta, TikTok, and Snapchat. Use specific metrics to demonstrate your success in previous roles.
Craft a Compelling Cover Letter: In your cover letter, emphasise your strategic thinking and analytical skills. Mention how you can contribute to the operational success of accounts and your ability to build strong client relationships.
Showcase Relevant Experience: When detailing your work history, focus on your achievements in managing paid social campaigns. Include examples of how you've met KPIs and delivered successful results for clients.
Highlight Soft Skills: Dentsu values exceptional communication and interpersonal skills. Make sure to illustrate your ability to interact effectively with clients and internal teams, as well as your passion for delivering outstanding results.
How to prepare for a job interview at Dentsu
✨Showcase Your Campaign Success
Be prepared to discuss specific paid social campaigns you've managed in the past. Highlight the strategies you implemented, the results achieved, and how you met or exceeded KPIs. This will demonstrate your hands-on experience and ability to deliver results.
✨Understand the Platforms
Familiarise yourself with the latest trends and best practices across various paid social platforms like Meta, TikTok, and Snapchat. Being able to speak knowledgeably about these platforms will show that you're not only experienced but also up-to-date with industry changes.
✨Demonstrate Analytical Skills
Prepare to discuss how you analyse campaign data to draw insights and make data-driven decisions. Bring examples of how your analytical skills have led to successful campaign adjustments or optimisations in the past.
✨Build Rapport with the Interviewers
Since this role involves significant client interaction, showcasing your communication and interpersonal skills is crucial. Engage with your interviewers, ask questions, and express genuine interest in their work and the company culture to build a strong connection.