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- Tasks: Join our team as a Digital Marketing Assistant, executing data-driven campaigns and supporting CRM functions.
- Company: Russell & Bromley is a luxury fashion brand with a rich heritage and a commitment to quality.
- Benefits: Enjoy a hybrid work model, creative environment, and opportunities for growth in a dynamic industry.
- Why this job: Be part of an exciting growth phase and contribute to innovative marketing strategies in fashion.
- Qualifications: 1-2 years in digital marketing, basic knowledge of channels, and a passion for fashion are essential.
- Other info: We value diversity and encourage applications from all backgrounds; adjustments available during hiring.
The predicted salary is between 28800 - 43200 £ per year.
Location: Head Office, Kingly St, London
Workplace Type: Hybrid (2 Days WFH)
Contract: Full Time
About the Company
Russell & Bromley is the destination luxury fashion footwear & accessories brand for the everyday. A leading force in British fashion with over 40 stores operating across the UK and Ireland. Combining European craftsmanship with a British glint in the eye, Russell & Bromley offers iconic style and on-trend design that empowers people to feel exceptional every day. Founded in Lewes in 1880, borne from a love story between Albion Russell’s daughter, Elizabeth, and George Bromley - today the business remains family-owned, operated, and proudly independent.
The Russell & Bromley business is entering an exciting period of growth with Vision 2030, an ambitious five-year roadmap to fuel our future success, under the leadership of CEO Andrew Bromley. Strategic actions that include a commitment to brand and product transformation, continued growth of our UK & IRE retail footprint, and accelerated international expansion. An exciting opportunity to join at a huge inflection point for the business, coinciding with the launch of our first seasonal collection with new Creative Director, Daniel Beardsworth-Shaw and the relocation of our Global HQ to Kingly St. W1 in the heart of Soho, now home to our in-house design, creative, and product studios. Do you want to be part of our next chapter?
About the Role
We’re looking for a Digital Marketing Assistant to join our growing in-house Marketing & E-commerce team. Supporting both our Performance Marketing and CRM functions, you’ll help deliver data-driven campaigns that support customer acquisition and retention across channels including Paid Social, Paid Search, SEO, Affiliates, Display and CRM. Working closely with teams across E-commerce, Trading, and Creative, you’ll play a key role in ensuring campaign activity aligns with our commercial goals and brand storytelling.
Key responsibilities include:
- Assist with the setup and execution of digital campaigns across Paid Media and CRM
- Support with CRM audience segmentation, scheduling, and reporting
- Help track performance across key KPIs (e.g. traffic, CPA, ROAS, CR, open rates)
- Coordinate the briefing and delivery of creative assets to internal and external teams
- Work with agencies and partners like Meta, Google and our ESP to align timelines and performance
- Conduct competitor research and track emerging trends across digital platforms
About You
- 1–2 years' experience in a digital marketing or e-commerce environment (fashion or retail preferred)
- Basic understanding of digital channels, especially Paid Social, SEO, CRM, and Paid Search
- Proficient in Excel with some familiarity with GA4 and analytics platforms
- Well-organised, detail-oriented, and confident working in a fast-paced environment
- A collaborative team player with a proactive mindset and eagerness to learn
- Familiarity with Emarsys or other ESPs is a plus
- A passion for fashion, innovation, and digital engagement
Due to the high volume of applications, we regret that we will only be able to contact successful candidates within two weeks. At Russell & Bromley we are an equal opportunities employer and we value diversity and inclusion in our team. We encourage applications from candidates with diverse backgrounds and identities. If you need any reasonable adjustments during the hiring process please let us know by email.
Digital Marketing Assistant employer: Russell & Bromley
Contact Detail:
Russell & Bromley Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Marketing Assistant
✨Tip Number 1
Familiarise yourself with Russell & Bromley's brand identity and values. Understanding their unique blend of British craftsmanship and luxury fashion will help you align your responses during interviews and demonstrate your genuine interest in the company.
✨Tip Number 2
Stay updated on the latest trends in digital marketing, especially within the fashion industry. Being able to discuss current trends and how they can be applied to Russell & Bromley’s marketing strategies will show your proactive approach and passion for the role.
✨Tip Number 3
Network with professionals in the digital marketing field, particularly those who have experience in fashion or retail. Engaging with industry peers can provide valuable insights and potentially lead to referrals that could strengthen your application.
✨Tip Number 4
Prepare specific examples from your past experiences that showcase your skills in digital marketing, particularly in areas like CRM and performance marketing. Being ready to discuss these examples will help you stand out during interviews and demonstrate your capability for the role.
We think you need these skills to ace Digital Marketing Assistant
Some tips for your application 🫡
Understand the Company: Familiarise yourself with Russell & Bromley, their history, values, and current initiatives like Vision 2030. This knowledge will help you tailor your application to align with their goals.
Highlight Relevant Experience: Emphasise your 1-2 years of experience in digital marketing or e-commerce, particularly in fashion or retail. Use specific examples to demonstrate your understanding of digital channels such as Paid Social, SEO, and CRM.
Showcase Your Skills: Mention your proficiency in Excel and any familiarity with analytics platforms like GA4. Highlight your organisational skills and ability to work in a fast-paced environment, as these are key for the role.
Craft a Compelling Cover Letter: Write a cover letter that reflects your passion for fashion and digital engagement. Explain why you want to join Russell & Bromley and how you can contribute to their marketing efforts, especially in supporting customer acquisition and retention.
How to prepare for a job interview at Russell & Bromley
✨Show Your Passion for Fashion
Make sure to express your enthusiasm for the fashion industry during the interview. Russell & Bromley values a passion for fashion, so share any relevant experiences or insights that demonstrate your love for the brand and its products.
✨Highlight Your Digital Marketing Experience
With 1-2 years of experience in digital marketing being a requirement, be prepared to discuss specific campaigns you've worked on. Focus on your contributions to performance marketing and CRM functions, and how you helped achieve key performance indicators.
✨Demonstrate Your Analytical Skills
Since the role involves tracking performance across key KPIs, be ready to talk about your experience with data analysis. Mention any familiarity with tools like Google Analytics and how you've used data to inform marketing strategies in the past.
✨Prepare for Team Collaboration Questions
As a collaborative team player is essential for this role, think of examples where you've successfully worked with others. Be ready to discuss how you coordinate with different teams and manage creative assets to ensure campaign alignment with commercial goals.
