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- Tasks: Lead and optimise SDR campaigns while collaborating with marketing teams.
- Company: Join Zscaler, a leader in cloud security, serving top global enterprises.
- Benefits: Enjoy flexible time off, parental leave, retirement options, and in-office perks.
- Why this job: Be part of a fast-paced, inclusive culture that values innovation and collaboration.
- Qualifications: 2-3 years in campaign management; familiarity with EMEA cultural nuances required.
- Other info: Hybrid work model available; commitment to diversity and inclusion.
The predicted salary is between 36000 - 60000 £ per year.
Serving thousands of enterprise customers around the world including 40% of Fortune 500 companies, Zscaler (NASDAQ: ZS) was founded in 2007 with a mission to make the cloud a safe place to do business and a more enjoyable experience for enterprise users. As the operator of the world’s largest security cloud, Zscaler accelerates digital transformation so enterprises can be more agile, efficient, resilient, and secure. The pioneering, AI-powered Zscaler Zero Trust Exchange platform protects thousands of enterprise customers from cyberattacks and data loss by securely connecting users, devices, and applications in any location.
Zscaler has an incredible story to tell, and our Marketing team is committed to sharing it in compelling and expressive ways. You’ll collaborate with diverse, creative people around the globe to hone the Zscaler brand, increase awareness and demand, support partnerships, and drive home big wins for the world’s cloud security leader and our customers worldwide.
We are looking for an experienced SDR Campaigns Lead to join our Digital Marketing team. Reporting to the Senior Marketing Manager of Campaign Operations, you will be responsible for:
- Campaign Management & Collaboration: Act as the primary liaison between sales development representatives and cross-functional marketing teams. Align with SDR leadership on business objectives and execute by creating compelling content, targeting the correct personas, and infusing campaigns with appropriate messaging. Work independently to manage SDR outbound campaign calendar, prioritise campaigns, and regularly update stakeholders on progress and outcomes.
- Campaign Optimisation & Performance Analysis: Conduct A/B tests on Outreach sequences to deliver strong email performance, analyse sentiment and performance data to maximise positive responses, develop and refine objection-handling content in order to address common challenges.
- SDR Content Strategy & Library Management: Lead the strategy, creation, and optimisation of all SDR Outreach content for the EMEA region. Develop high-performing sequences, templates, and snippets that follow best practices to achieve high conversion rates. Regularly organise, audit, and maintain content library to ensure all messaging, links, and attachments remain current and usable.
What We’re Looking for (Minimum Qualifications):
- Proven experience in campaign management, content strategy, and stakeholder collaboration within a sales or marketing organisation.
- Must have 2-3 years of experience in SDR Campaigns.
- Must have experience working across different countries in EMEA and have a strong understanding of cultural nuances.
- Must be proficient in Outreach, Google Sheets, Lusha, Zoominfo, Salesforce.
What Will Make You Stand Out (Preferred Qualifications):
- Excellent communication and organisational skills to manage multiple stakeholders and priorities effectively.
- Strong analytical skills to conduct performance analysis and optimise content/campaigns accordingly.
- Familiarity with tools such as Outreach.io, marketing automation platforms, and CRM systems.
At Zscaler, we are committed to building a team that reflects the communities we serve and the customers we work with. We foster an inclusive environment that values all backgrounds and perspectives, emphasizing collaboration and belonging. Join us in our mission to make doing business seamless and secure.
Our Benefits program is one of the most important ways we support our employees. Zscaler proudly offers comprehensive and inclusive benefits to meet the diverse needs of our employees and their families throughout their life stages, including time off plans for vacation and sick time, parental leave options, retirement options, in-office perks, and more!
SDR Campaigns Lead, EMEA employer: Zscaler, Inc.
Contact Detail:
Zscaler, Inc. Recruiting Team
privacy@zscaler.com
StudySmarter Expert Advice 🤫
We think this is how you could land SDR Campaigns Lead, EMEA
✨Tip Number 1
Familiarise yourself with Zscaler's products and services, especially the Zero Trust Exchange platform. Understanding how these solutions work will help you articulate their benefits during interviews and demonstrate your genuine interest in the role.
✨Tip Number 2
Network with current or former employees of Zscaler on platforms like LinkedIn. Engaging with them can provide valuable insights into the company culture and expectations, which can be beneficial when preparing for interviews.
✨Tip Number 3
Showcase your experience with campaign management tools like Outreach and Salesforce. Be ready to discuss specific campaigns you've managed and the results achieved, as this will highlight your relevant skills and expertise.
✨Tip Number 4
Prepare to discuss your understanding of cultural nuances across EMEA. Given the role's focus on this region, demonstrating your awareness of different markets and how they impact marketing strategies will set you apart from other candidates.
We think you need these skills to ace SDR Campaigns Lead, EMEA
Some tips for your application 🫡
Understand the Role: Before applying, make sure you fully understand the responsibilities of the SDR Campaigns Lead position. Familiarise yourself with campaign management, content strategy, and the tools mentioned in the job description.
Tailor Your CV: Customise your CV to highlight relevant experience in campaign management and stakeholder collaboration. Emphasise any previous roles where you've worked with sales development representatives or in a marketing environment.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for digital marketing and your understanding of the EMEA market. Mention specific examples of how you've successfully managed campaigns or optimised content in the past.
Highlight Analytical Skills: Since the role requires strong analytical skills, be sure to include examples of how you've conducted performance analysis or A/B testing in previous positions. This will demonstrate your ability to optimise campaigns effectively.
How to prepare for a job interview at Zscaler, Inc.
✨Understand the Company Culture
Before your interview, take some time to research Zscaler's culture and values. Familiarise yourself with their mission to make the cloud a safe place for business. This will help you align your answers with what they value in their employees.
✨Showcase Your Campaign Management Skills
Be prepared to discuss your experience in campaign management. Highlight specific campaigns you've led, the strategies you employed, and the outcomes. Use metrics to demonstrate your success and how you can bring that expertise to Zscaler.
✨Demonstrate Analytical Thinking
Since the role involves performance analysis and optimisation, be ready to talk about how you've used data to inform your decisions in past roles. Discuss any A/B testing you've conducted and the insights gained from those experiences.
✨Prepare for Cross-Cultural Communication
Given the EMEA focus of the role, it's essential to show your understanding of cultural nuances across different countries. Share examples of how you've successfully collaborated with diverse teams or adapted your communication style to suit various audiences.
