At a Glance
- Tasks: Lead and manage offline marketing campaigns for premium travel brands.
- Company: Join a global leader in luxury and premium travel experiences.
- Benefits: Enjoy a dynamic work environment with opportunities for growth and collaboration.
- Why this job: Make an impact in a creative role while working with a passionate team.
- Qualifications: 3+ years in marketing, strong offline campaign experience, and leadership skills required.
- Other info: Ideal for those who love travel and want to drive brand success.
The predicted salary is between 43200 - 72000 £ per year.
Are you a commercially savvy marketing professional with a passion for travel and offline campaign strategy? Our client is seeking a Senior Marketing Manager to lead the planning, delivery and performance of direct and trade campaigns for their premium brands.
You’ll manage a team of four Marketing Executives and oversee campaigns across TV, print, direct mail, trade, and events—ensuring delivery aligns with commercial goals and brand standards. Working closely with the Head of Marketing and Digital Marketing Manager, you’ll drive integrated campaigns and manage relationships with key trade partners, agencies, and suppliers.
Key Responsibilities:- Plan, deliver, and evaluate direct and trade campaigns across offline channels
- Manage annual partner marketing agreements and monitor spend/ROI
- Lead and support a team of four executives, driving performance and collaboration
- Maintain brand consistency and liaise with our global brand team
- Oversee agency/supplier management to ensure timely, on-budget delivery
- Support cross-functional teams and internal stakeholders with marketing alignment
- 3+ years’ experience in a similar marketing role
- Proven offline campaign experience (TV, print, DM, events)
- Strong commercial acumen and focus on ROI
- People leadership and project management skills
- Knowledge of AB1 audiences
- Proactive, organised, and collaborative with a passion for excellence
Join a global leader in luxury and premium travel, offering unforgettable experiences across the world. Ready to make an impact? Please send your CV ASAP if you feel this role could be for you!
Marketing Manager - Offline & Trade Campaigns employer: MBM Executive Travel Recruitment
Contact Detail:
MBM Executive Travel Recruitment Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Manager - Offline & Trade Campaigns
✨Tip Number 1
Network with professionals in the travel and marketing industries. Attend industry events or webinars to connect with potential colleagues and learn about the latest trends in offline campaigns.
✨Tip Number 2
Familiarise yourself with the brands and campaigns of our company. Understanding our premium offerings and previous marketing strategies will help you demonstrate your knowledge and passion during interviews.
✨Tip Number 3
Prepare examples of successful offline campaigns you've managed in the past. Be ready to discuss how you measured ROI and what strategies you used to ensure brand consistency.
✨Tip Number 4
Showcase your leadership skills by discussing how you've motivated and developed teams in previous roles. Highlight any specific achievements that demonstrate your ability to drive performance and collaboration.
We think you need these skills to ace Marketing Manager - Offline & Trade Campaigns
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in offline marketing campaigns, particularly in TV, print, and events. Use specific examples to demonstrate your commercial acumen and project management skills.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for travel and your understanding of the role. Mention how your previous experiences align with the responsibilities outlined in the job description, especially in leading teams and managing campaigns.
Highlight Leadership Experience: Since the role involves managing a team, emphasise any leadership roles you've held. Discuss how you have driven performance and collaboration within your teams in past positions.
Showcase Results: In both your CV and cover letter, include metrics or results from previous campaigns you've managed. This could be in terms of ROI, audience engagement, or successful partnerships, as this will demonstrate your effectiveness in similar roles.
How to prepare for a job interview at MBM Executive Travel Recruitment
✨Showcase Your Campaign Success
Be prepared to discuss specific offline campaigns you've managed in the past. Highlight your role, the strategies you implemented, and the results achieved, especially focusing on ROI and how they aligned with commercial goals.
✨Demonstrate Leadership Skills
Since you'll be managing a team of four Marketing Executives, it's crucial to illustrate your leadership style. Share examples of how you've motivated teams, resolved conflicts, and driven performance in previous roles.
✨Understand the Brand
Research the company's premium brands thoroughly. Be ready to discuss how you would maintain brand consistency across various offline channels and how your vision aligns with their existing marketing strategies.
✨Prepare for Collaboration Questions
Expect questions about working with cross-functional teams and external partners. Prepare examples that demonstrate your ability to collaborate effectively, manage relationships, and ensure alignment with marketing objectives.