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For Companies At a Glance
- Tasks: Lead the digital subscription funnel and boost B2B growth through data-driven strategies.
- Company: Join a high-performing, customer-centric business focused on digital growth.
- Benefits: Enjoy a flexible hybrid work environment with autonomy and ownership.
- Why this job: Make a real impact on business growth while collaborating with a motivated team.
- Qualifications: 5+ years in ecommerce or digital marketing, with a focus on B2B subscriptions.
- Other info: Ideal for those passionate about experimentation and continuous improvement.
The predicted salary is between 43200 - 78000 £ per year.
Seeking a data-driven Ecommerce Manager to take ownership of the digital subscription funnel—from discovery to conversion—and drive growth across business information platforms, memberships, and events. You'll be central to improving how potential B2B customers discover, engage with, and purchase the subscription products—especially focusing on converting first-time users.
Key Responsibilities
- Optimise the customer journey from search-led content discovery to subscription purchase
- Run A/B tests on landing pages, messaging, pricing, and checkout flows
- Improve site UX and reduce friction in the checkout process
- Increase upsells and multi-user subscriptions through smarter conversion tactics
- Collaborate with developers to enhance ecommerce performance
- Use Google Analytics, Heap.io, and heatmaps to monitor and analyse performance
- Deliver regular reports and actionable insights to stakeholders
- Align SEO and content strategies with ecommerce goals
- Optimise high-traffic articles and landing pages for conversion
- Reduce churn and boost customer lifetime value (LTV)
You’ll Succeed in This Role If You Have:
- 5+ years of experience in ecommerce, CRO, or digital performance marketing
- Strong background in B2B subscription products or B2B eCommerce
- Proven experience improving conversion rates through A/B testing and funnel analysis
- Hands-on expertise in tools like Google Analytics, Heap.io, Hotjar, or similar
- Understanding of SEO and how content can drive conversions
- Strong collaboration skills to work across marketing, tech, and design teams
- A mindset focused on experimentation, testing, and continuous improvement
Why Join?
- Help shape the digital growth strategy of a high-performing, customer-centric business
- Collaborate with a smart, motivated marketing and product team
- Work in a flexible, hybrid environment with autonomy and ownership
- Have a real, measurable impact on business growth and customer success
If this sounds like you and you have a track record in B2B environments, either from a subscription based perspective or an eCommerce environment, then please hit APPLY.
Ecommerce Manager | B2B Subscriptions | £75,000 employer: RedCat Digital
Contact Detail:
RedCat Digital Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Ecommerce Manager | B2B Subscriptions | £75,000
✨Tip Number 1
Familiarise yourself with the latest trends in B2B ecommerce and subscription models. Understanding the nuances of this market will help you speak confidently about strategies that can drive growth during interviews.
✨Tip Number 2
Prepare to discuss specific A/B testing examples from your past experience. Be ready to explain what you tested, the results, and how those insights can be applied to improve conversion rates at StudySmarter.
✨Tip Number 3
Showcase your analytical skills by being prepared to discuss how you've used tools like Google Analytics or Heap.io to derive actionable insights. Highlighting your data-driven approach will resonate well with our team.
✨Tip Number 4
Demonstrate your collaboration skills by sharing examples of how you've worked with cross-functional teams. Emphasising your ability to align marketing, tech, and design efforts will show that you're a great fit for our dynamic environment.
We think you need these skills to ace Ecommerce Manager | B2B Subscriptions | £75,000
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in ecommerce, particularly in B2B subscriptions. Use specific metrics to demonstrate your success in improving conversion rates and optimising customer journeys.
Craft a Compelling Cover Letter: In your cover letter, emphasise your data-driven approach and provide examples of how you've successfully used A/B testing and analytics tools like Google Analytics or Heap.io to drive growth. Show your passion for enhancing user experience and increasing customer lifetime value.
Showcase Relevant Skills: Clearly outline your skills related to SEO, content strategy, and collaboration with tech and design teams. Mention any specific projects where you improved site UX or reduced checkout friction, as these are key responsibilities for the role.
Proofread and Edit: Before submitting your application, carefully proofread your documents for any spelling or grammatical errors. A polished application reflects your attention to detail, which is crucial for an Ecommerce Manager.
How to prepare for a job interview at RedCat Digital
✨Showcase Your Data-Driven Mindset
As an Ecommerce Manager, you'll need to demonstrate your ability to analyse data effectively. Be prepared to discuss specific examples of how you've used tools like Google Analytics or Heap.io to drive decisions and improve conversion rates in previous roles.
✨Prepare for A/B Testing Discussions
Since A/B testing is a key responsibility, come ready to talk about your experience with it. Share successful tests you've run, what you learned from them, and how they impacted the customer journey. This will show your hands-on expertise and strategic thinking.
✨Understand the Customer Journey
Familiarise yourself with the entire digital subscription funnel. Be ready to discuss how you would optimise each stage, from content discovery to checkout. Highlight any past experiences where you've successfully improved user experience and reduced friction.
✨Demonstrate Collaboration Skills
This role requires working closely with various teams. Prepare examples of how you've collaborated with marketing, tech, and design teams in the past. Emphasising your strong communication skills and teamwork will be crucial to showcase your fit for the role.
