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- Tasks: Lead digital marketing strategies and CRM initiatives for top global brands.
- Company: Join OLIVER, a pioneer in bespoke in-house marketing agencies, part of The Brandtech Group.
- Benefits: Enjoy flexible working arrangements and a vibrant, inclusive culture.
- Why this job: Be at the forefront of AI-driven marketing, making a real impact on client success.
- Qualifications: 5+ years in digital marketing and CRM, with strong analytical and communication skills.
- Other info: Commitment to sustainability and social equity is essential.
The predicted salary is between 43200 - 72000 ÂŁ per year.
Join to apply for the Senior Digital Strategist role at INSIDE IDEAS GROUP LTD 2 days ago Be among the first 25 applicants Join to apply for the Senior Digital Strategist role at INSIDE IDEAS GROUP LTD Established in 2004, OLIVER is the world’s first and only specialist in designing, building, and running bespoke in-house agencies and marketing ecosystems for brands. We partner with over 300 clients in 40+ countries and counting. Our unique model drives creativity and efficiency, allowing us to deliver tailored solutions that resonate deeply with audiences. As a part of The Brandtech Group , we\’re at the forefront of leveraging cutting-edge AI technology to revolutionise how we create and deliver work. Our AI solutions enhance efficiency, spark creativity, and drive insightful decision-making, empowering our teams to produce innovative and impactful results. Role: Senior Digital Strategist Location: London, England, United Kingdom ( 3 days a week from our London offices) About The Role As the only company to exclusively design, build and run in-house marketing agencies, OLIVER (part of the Inside Ideas Group) holds a unique position in the market. Oliver’s Data Strategy & Analytics team is one of the fastest-growing agency data teams in London, with the team doubling in size in the last year alone. To support this growth we’re looking for digital marketing & CRM specialist to join as a Senior Digital Strategist, reporting into the Data Strategy Director. The role will be split between our head office at Rosebery Avenue & the clients\’ office, but will divide time between home and the office on a flexible basis. As a senior member of the data group you’ll provide strategic and consultative expertise on CRM and digital marketing to our clients and on-site teams across the group. You’ll be a well-rounded data practitioner with subject matter expertise in CRM and data driven marketing, digital marketing and eCommerce as well as exposure to a range of topics from measurement & optimisation, content, martech, client and program management. You will work as part of a mixed team of data strategists, channel practitioners & technical specialists, playing a key role in supporting Oliver’s offering in CRM & digital performance marketing, and drive the strategy of our clients and inside teams. What You Will Be Doing Diagnosing client challenges & opportunities in digital & direct marketing and acting as a consultative partner to designing strategies & roadmaps to support future growth. Acting as a senior partner for our clients, using data insights, subject matter expertise, and business understanding to create connected customer experiences, advising in areas such as data collection, measurement, personalisation, segmentation, CRM, content marketing, test & learn. Developing smart, pragmatic CRM strategies and journeys, alongside colleagues in CX, content and campaign management – leveraging your understanding of customer data, measurement & analytics, and marketing cloud technologies Initially focussing on a global beverage brand, and working closely with commercial, marketing & eComm teams to optimise and scale CRM programs, and steer the team on website and digital marketing performance challenges & opportunities. Leading/supporting various stages of client relationships – from creating proposals for prospective clients, discovery and onboarding, developing strategies and overseeing implementation & activation Acting as an ambassador for data strategy & data driven marketing across the group, sharing your experience and insights and promoting the work Supporting new business opportunities in collaboration with a mixed stakeholder group Coaching and managing other team members You will be open and willing to attend sustainability training relevant to your role and soak up recommended research and reading about sustainability issue What You Need To Be Great In This Role A bright and savvy strategist with hands on experience across digital marketing and CRM, ideally in an eCommerce environment Confident in developing strategies, programs & roadmaps in CRM & digital marketing, selling these in to senior stakeholders and tenacious in seeing them through to launch and optimisation A confident thinker and communicator of your ideas, able to partner and influence manager to director level clients Excellent communication / data storytelling skills, ability to distil complex ideas for non-technical audiences A natural collaborator able to quickly integrate, contribute and sometimes lead mixed stakeholder groups Proactive, dynamic individual able to work at pace, manage their workload and operate self sufficiently Strong critical-thinking and problem-solving skills At least 5 years extensive hands on experience and in-depth knowledge of digital marketing & CRM CRM: customer journey design, marketing cloud technologies (eg SalesForce Marketing Cloud) customer analytics, CRM program design eCommerce focussed digital marketing: website performance, optimising online journeys, conversion rate optimisation, assessing digital content vs audience need states Data driven marketing: data informed media activation, retargeting, audience building & lookalikes, CDP powered media, data enrichment, data partnerships Confident and comfortable working in a fast-paced, changing environment You can be the change – you prioritise environmental responsibility, social equity, and economic viability and how that translates into your day-to-day role Req ID: 13363 Our Values Shape Everything We Do Be Ambitious to succeed Be Imaginative to push the boundaries of what’s possible Be Inspirational to do groundbreaking work Be always learningand listening to understand Be Results-focused to exceed expectations Be actively pro-inclusive and anti-racist across our community, clients and creations OLIVER, a part of the Brandtech Group, is an equal opportunity employer committed to creating an inclusive working environment where all employees are encouraged to reach their full potential, and individual differences are valued and respected. All applicants shall be considered for employment without regard to race, ethnicity, religion, gender, sexual orientation, gender identity, age, neurodivergence, disability status, or any other characteristic protected by local laws. OLIVER has set ambitious environmental goals around sustainability, with science-based emissions reduction targets. Collectively, we work towards our mission,embedding sustainability into every department and through every stage of the project lifecycle. Seniority level Seniority level Mid-Senior level Employment type Employment type Full-time Job function Job function Marketing and Sales Industries Advertising Services Referrals increase your chances of interviewing at INSIDE IDEAS GROUP LTD by 2x Sign in to set job alerts for “Digital Strategist” roles. 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Senior Digital Strategist employer: INSIDE IDEAS GROUP LTD
Contact Detail:
INSIDE IDEAS GROUP LTD Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Digital Strategist
✨Tip Number 1
Familiarise yourself with OLIVER's unique model of in-house marketing agencies. Understanding how they leverage AI technology and bespoke solutions will help you articulate how your skills align with their innovative approach during discussions.
✨Tip Number 2
Network with current or former employees of OLIVER to gain insights into the company culture and expectations for the Senior Digital Strategist role. This can provide you with valuable information that can set you apart from other candidates.
✨Tip Number 3
Prepare to discuss specific examples of your experience in CRM and digital marketing, particularly in eCommerce settings. Highlighting your hands-on experience with data-driven strategies will demonstrate your capability to contribute effectively from day one.
✨Tip Number 4
Showcase your understanding of sustainability in marketing. Given OLIVER's commitment to environmental responsibility, being able to discuss how you can integrate sustainable practices into digital strategies will resonate well with their values.
We think you need these skills to ace Senior Digital Strategist
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in digital marketing and CRM. Focus on your achievements in eCommerce environments and any specific projects that demonstrate your strategic thinking and problem-solving skills.
Craft a Compelling Cover Letter: In your cover letter, express your passion for data-driven marketing and how your experience aligns with the role. Mention specific examples of how you've successfully developed and implemented CRM strategies in the past.
Showcase Your Communication Skills: Since excellent communication is key for this role, ensure your application reflects your ability to distil complex ideas into simple terms. Use clear and concise language to demonstrate your data storytelling skills.
Highlight Your Collaborative Experience: Emphasise your ability to work within mixed stakeholder groups. Provide examples of how you've collaborated with different teams to achieve common goals, showcasing your natural ability to integrate and lead when necessary.
How to prepare for a job interview at INSIDE IDEAS GROUP LTD
✨Showcase Your Data-Driven Mindset
As a Senior Digital Strategist, you'll need to demonstrate your ability to leverage data insights effectively. Prepare examples of how you've used data to inform marketing strategies and improve client outcomes. Be ready to discuss specific metrics and results you've achieved.
✨Communicate Clearly and Confidently
Excellent communication skills are crucial for this role. Practice distilling complex ideas into simple terms, especially for non-technical audiences. During the interview, focus on articulating your thoughts clearly and confidently, showcasing your ability to engage with senior stakeholders.
✨Demonstrate Your Collaborative Spirit
This position requires working closely with mixed stakeholder groups. Share experiences where you've successfully collaborated with others to achieve a common goal. Highlight your ability to integrate into teams and lead when necessary, showing that you're a natural collaborator.
✨Prepare for Scenario-Based Questions
Expect scenario-based questions that assess your problem-solving skills and strategic thinking. Think about challenges you've faced in previous roles and how you approached them. Be prepared to outline your thought process and the steps you took to resolve issues effectively.
