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For Companies At a Glance
- Tasks: Create engaging content for diverse audiences, including articles and newsletters.
- Company: Join Charles Stanley, a leading firm in wealth and asset management.
- Benefits: Enjoy a collaborative environment with opportunities for creativity and growth.
- Why this job: Shape impactful content while working with industry experts in a dynamic team.
- Qualifications: Experience in marketing and a strong understanding of the UK financial services sector required.
- Other info: We value diversity and are committed to equal opportunities for all applicants.
The predicted salary is between 28800 - 43200 £ per year.
We’re looking for a creative and driven Content Writer to join our Marketing team at Charles Stanley. Reporting to the Content Manager, this is an exciting opportunity to shape and deliver compelling content that resonates with a diverse audience—including private clients, pension trustees, and Independent Financial Advisers—as part of our broader marketing strategy. This is a newly created role, ideal for someone with strong industry experience, a passion for storytelling, and a flair for producing high-quality content across multiple formats and channels.
Key Responsibilities:
- Collaborate with stakeholders and marketing colleagues to develop and deliver a high-impact content programme.
- Support the Content Manager in implementing a content strategy aligned with marketing KPIs and business growth goals.
- Research key themes and work with subject matter experts to inform content creation.
- Write engaging content including articles, newsletters, and thought leadership pieces.
- Ensure content is adapted and amplified across all owned and earned channels.
- Help maintain and evolve Charles Stanley’s tone of voice and brand guidelines.
- Stay informed on our products, services, competitors, and industry trends.
- Ensure all content complies with regulatory standards while remaining creative and engaging.
- Uphold brand and compliance standards across all communications.
Experience & Background:
- Proven experience working within a marketing team across multiple disciplines.
- Strong understanding of the UK financial services sector, particularly wealth and asset management.
- Skilled in writing for both private and institutional investors, as well as intermediary audiences (e.g. IFAs, solicitors, accountants).
- Comfortable working independently and collaboratively across a variety of briefs.
- Experience engaging with and influencing senior stakeholders.
Skills & Attributes:
- Creative & Curious - Always looking for ways to improve content strategies and challenge the status quo.
- Strong Communicator - Excellent written and verbal English, with the ability to engage stakeholders at all levels.
- Industry Knowledge - Eagerness to deepen understanding of financial products and services.
- Results-Oriented - Focused on delivering measurable outcomes.
- Organised & Flexible - Able to manage multiple projects and adapt to changing priorities.
- Team Player - Willing to support broader marketing initiatives and contribute to team success.
Charles Stanley / Raymond James is committed to being an equal opportunities employer. We treat all of our applicants the same and we have a diversity and inclusion strategy aimed at ensuring we hire the best person for the job regardless of age, gender, ethnicity, sexual orientation, disability or beliefs.
Content Writer employer: Charles Stanley & Co. Limited
Contact Detail:
Charles Stanley & Co. Limited Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Content Writer
✨Tip Number 1
Familiarise yourself with the UK financial services sector, especially wealth and asset management. Understanding the nuances of this industry will help you craft content that resonates with your target audience.
✨Tip Number 2
Showcase your storytelling skills by preparing a portfolio of diverse writing samples. Include articles, newsletters, and thought leadership pieces that demonstrate your ability to engage different audiences.
✨Tip Number 3
Network with professionals in the financial services industry. Engaging with stakeholders and subject matter experts can provide valuable insights and enhance your understanding of the content needs for this role.
✨Tip Number 4
Stay updated on current trends and regulatory standards in the financial sector. This knowledge will not only inform your content creation but also show your commitment to compliance and quality in your work.
We think you need these skills to ace Content Writer
Some tips for your application 🫡
Understand the Role: Before applying, make sure to thoroughly read the job description. Understand the key responsibilities and required skills for the Content Writer position at Charles Stanley. Tailor your application to highlight how your experience aligns with these requirements.
Showcase Your Writing Skills: Include samples of your writing that demonstrate your ability to create engaging content. This could be articles, newsletters, or any relevant pieces that showcase your storytelling skills and understanding of the financial services sector.
Highlight Relevant Experience: In your CV and cover letter, emphasise your previous experience in marketing and content creation, particularly within the financial services industry. Mention any specific projects where you collaborated with stakeholders or influenced senior decision-makers.
Craft a Compelling Cover Letter: Write a personalised cover letter that reflects your passion for storytelling and your understanding of the company's tone of voice. Explain why you are excited about the opportunity at Charles Stanley and how you can contribute to their marketing strategy.
How to prepare for a job interview at Charles Stanley & Co. Limited
✨Showcase Your Writing Skills
Prepare a portfolio of your best writing samples that demonstrate your ability to create engaging content. Tailor these samples to reflect the financial services sector, as this will resonate with the interviewers at Charles Stanley.
✨Understand the Company and Its Audience
Research Charles Stanley's brand, tone of voice, and target audience. Familiarise yourself with their products and services, as well as current industry trends, to show that you can create relevant and impactful content.
✨Prepare for Collaborative Scenarios
Be ready to discuss how you have successfully collaborated with stakeholders in the past. Highlight specific examples where your contributions led to successful content strategies or marketing initiatives.
✨Demonstrate Your Curiosity and Creativity
During the interview, express your eagerness to learn and improve content strategies. Share ideas on how you would approach content creation for different audiences, showcasing your creative thinking and adaptability.
