At a Glance
- Tasks: Lead customer acquisition strategies and execute marketing plans to attract new subscribers.
- Company: Join a globally recognised multimedia brand that makes complex ideas accessible.
- Benefits: Enjoy a £50,000 salary, hybrid working, and opportunities for learning and growth.
- Why this job: Be part of a dynamic team driving ambitious growth in a creative environment.
- Qualifications: 3-4 years' experience in global acquisition marketing with strong analytical skills required.
- Other info: Collaborate with internal teams and external agencies to ensure brand consistency.
The predicted salary is between 30000 - 70000 £ per year.
Salary: £50,000
Location: London - 3 days per week
Our client is a globally recognised, multimedia brand dedicated to making complex ideas accessible and inspiring. With a legacy spanning decades, the organisation has expanded into a variety of formats including print, digital, video, events, podcasts and online courses.
The Opportunity
We are seeking a highly motivated and experienced Subscription Acquisition Marketing Manager to lead customer acquisition strategy and execution. You will be responsible for developing and implementing marketing plans that attract new subscribers across a suite of subscription packages, using both online and offline channels. The role involves collaborating with internal teams and external agencies to achieve ambitious growth targets while ensuring brand consistency.
What's in it for you?
- £50,000
- Hybrid working
- Learning and growth opportunities
Skills and Experience
- Deliver subscription sales volume, revenue, and customer lifetime value (LTV) targets across all channels
- Proven expertise in both online (paid media, social, email) and offline (direct mail, print) campaign management
- Data-driven with strong analytical skills and experience using analytics platforms
- 3-4 years' experience in global acquisition marketing
Contact Detail:
Click To Hired Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Subscription Acquisition Marketing Manager
✨Tip Number 1
Familiarise yourself with the latest trends in subscription marketing. Understanding what works in both online and offline channels will give you an edge when discussing strategies during interviews.
✨Tip Number 2
Network with professionals in the subscription marketing field. Attend industry events or webinars to connect with others and gain insights that could be beneficial for your application.
✨Tip Number 3
Prepare to discuss specific campaigns you've managed in the past. Be ready to share metrics and outcomes, as this role requires a data-driven approach to marketing.
✨Tip Number 4
Research our company and its brand values thoroughly. Being able to articulate how your experience aligns with our mission will demonstrate your genuine interest in the role.
We think you need these skills to ace Subscription Acquisition Marketing Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in subscription marketing and campaign management. Use specific metrics to demonstrate your success in previous roles, such as subscriber growth or revenue increases.
Craft a Compelling Cover Letter: In your cover letter, express your passion for the role and the brand. Discuss how your skills align with the job requirements, particularly your experience with both online and offline marketing strategies.
Showcase Analytical Skills: Since the role requires strong analytical skills, include examples of how you've used data to drive marketing decisions. Mention any analytics platforms you are familiar with and how they contributed to your past successes.
Highlight Collaboration Experience: Emphasise your ability to work with internal teams and external agencies. Provide examples of successful collaborations that led to achieving ambitious growth targets, showcasing your teamwork and communication skills.
How to prepare for a job interview at Click To Hired
✨Know Your Metrics
As a Subscription Acquisition Marketing Manager, you'll need to demonstrate your understanding of key performance indicators. Be prepared to discuss how you've used data to drive decisions in previous roles, and bring examples of successful campaigns that met or exceeded targets.
✨Showcase Your Multi-Channel Experience
This role requires expertise in both online and offline marketing strategies. Highlight your experience with various channels, such as social media, email, direct mail, and print. Be ready to explain how you integrated these channels to create cohesive marketing campaigns.
✨Emphasise Collaboration Skills
Collaboration is key in this position. Prepare to discuss how you've worked with internal teams and external agencies in the past. Share specific examples of projects where teamwork led to successful outcomes, showcasing your ability to communicate effectively across different departments.
✨Align with the Brand's Vision
Research the company's brand and values thoroughly. During the interview, express how your personal values align with theirs and how you can contribute to their mission of making complex ideas accessible. This will show your genuine interest in the role and the organisation.