Website Experience Manager - 12 month FTC

Legal & General (L&G) is a leading UK financial services group and major global investor. We’ve been safeguarding people’s financial futures since 1836, and strive to build a better society, while improving the lives of our customers and creating value for shareholders. We are one of the world’s largest asset managers and provide powerful asset origination capabilities. These underpin our retirement and protection solutions: we are an international player in pension risk transfer, in UK and US life insurance, and in UK workplace pensions and retirement income.

L&G Retail supports the savings, protection, and retirement needs of around 14 million people, through our portfolio of retail and workplace businesses. Our Retail division helps people enjoy a more colourful retirement, both directly and through their employers, including Lifetime Mortgages, Retirement Interest Only Mortgages, and financial advice on our range of lending products. We are the UK’s number one individual life insurer, and also provide Group Protection products for employers – all helping people to plan for the unexpected.

We support home buying through our Mortgage Club – the UK’s largest – and our award-winning Surveying Services team. Our fintech team finds and supports socially useful start-ups and scale-ups working in the workplace, home, insurance, and wealth areas. Joining us means helping create brighter financial futures for all our customers.

You will develop and deliver an outstanding online customer experience across our B2B websites, supporting the varying commercial needs of our business and ensuring good customer outcomes.

What you’ll be doing:

• Building and updating digital content using Episerver CMS following brand guidelines to support appropriate commercial targets
• Developing verbal and written briefs from Marketing and PR colleagues into appropriate content to support their activities and objectives
• Proactively working with the Marketing and Optimisation teams to deliver great website journeys, content, and experiences
• Writing, producing, and updating relevant digital marketing material, content pages, and optimising the site
• Ensuring that appropriate tracking is in place on any content created
• Developing, monitoring, and reporting on content engagement and success metrics, feeding results into marketing strategy and the formulation of campaigns
• Ensuring that all content created adheres to our relevant policies and procedures and is within our risk ‘appetite’. Manage it through our strict compliance and approvals workflow
• Contributing to a collaborative and inclusive workplace culture

Who we’re looking for:

• Strategic and creative thinker with excellent attention to detail, strong written English skills, and the ability to spot spelling and punctuation errors
• SEO, UX, and journey optimisation knowledge and application of best practices
• Basic Photoshop skills for resizing images
• Good working knowledge of Microsoft Office
• Ability to manage multiple tasks and projects to tight timescales while keeping stakeholders updated
• Knowledge of standards, legislation, usability, and research techniques related to web content
• Able to adapt to and work with change in a fast-growing division and marketing function
• Significant hands-on experience using a CMS to build webpages; Episerver experience is advantageous
• Experience with analytics packages, especially Adobe Analytics, is helpful
• Previous relevant experience working in Financial Services
• Experience working with agile processes and delivery
• Good knowledge of campaign planning, management, evaluation, and working with brand guidelines

Benefits:

• Opportunity to participate in annual performance-related bonus and share schemes
• Life assurance
• Healthcare Plan (permanent employees only)
• At least 25 days holiday, plus public holidays, increasing after 2 years’ service; options to buy and sell holiday
• Competitive family leave
• Electric car scheme through salary sacrifice (permanent employees only)
• Discounts on products and services
• Modern, collaborative office spaces designed for wellbeing

At L&G, we believe in generating positive returns today while helping to build a better future for all. If you join us, you’ll be part of a welcoming, inclusive culture, with opportunities to collaborate with diverse backgrounds and experiences. Our leaders care about your future and wellbeing, and we support your career development. We are open to flexible working arrangements, including part-time, term-time, and job shares, depending on role demands. Don’t worry if you don’t meet every criterion; consider what you excel at and what you can bring to our purpose.