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- Tasks: Manage marketing campaigns and drive demand for our innovative software.
- Company: Join the UK's leading SaaS provider for Field Service and Trade Companies.
- Benefits: Enjoy a hybrid work model, personal growth opportunities, and access to top marketing coaches.
- Why this job: Be part of a dynamic team focused on results and making a real impact.
- Qualifications: Bachelor's degree preferred; 3 years of marketing experience required.
- Other info: Work in a vibrant culture with entrepreneurial founders near Sevenoaks station.
The predicted salary is between 28800 - 42000 £ per year.
We have an opening for a highly driven, hands-on Marketing Coordinator who will manage activities with a clear focus on ROI and provable performance. If you love working in a product-led company where marketing plays a leading role (not just supporting sales), then this role is made for you.
About Us: We are the UK’s market leaders in providing SaaS software to Field Service and Trade Companies, developing cutting-edge, highly customizable software to meet customer demands. Our software offers a smooth digital experience for scheduling, legal certificates, reminders, quotes, invoices, estimates, and more. You will play a pivotal role in collaborating with a talented marketing team to drive demand.
Role Overview: As our Marketing Coordinator, you will be a key driver of one of our products within a SaaS environment. Your core mission is to understand customer challenges and translate these into data-driven marketing strategies that increase trial accounts and ROI. You will thrive by being agile, research-focused, results-oriented, and relentless in campaign optimization to build a robust brand presence. You will work closely with marketing, product, customer success, and leadership teams to ensure cohesive messaging and branding. Joining us promises a transformative career, with a motto to improve by 1% daily and access to world-class marketing coaches.
What Success Looks Like:
- Your first thought daily: ‘How can we get more trial accounts?’
- Executing and taking rapid, massive action.
- Curiosity about what works and why.
- Focus on results and ROI.
Key Responsibilities:
- Executing marketing campaigns and ideas.
- Managing social media.
- Collaborating to drive growth.
- Managing PPC campaigns across major search engines.
- Establishing and tracking clear KPIs for marketing initiatives.
- Creating videos for testimonials, case studies, and updates.
- Managing external contractors.
- Developing brand and product-focused campaigns.
- Being creative and ambitious in all marketing efforts.
Your Skills and Experience:
- Bachelor’s or master’s degree in marketing or related field (ideal).
- Minimum 3 years of experience.
- Solid understanding of customer psychology.
- Experience in digital marketing within the software industry preferred.
- Proven experience in SEO/SEM, email, social media marketing.
- Creative with target audience engagement strategies.
- Knowledge of website and marketing analytics tools.
- Experience in PPC setup and optimization.
- Excellent communication skills.
- Strong creative thinking and problem-solving skills.
- Analytical skills to derive insights from data.
- Strong organizational and multi-project management skills.
Our Team Values:
- Customer First
- Own It with Pride
- Attack the Day
- 1% Better Every Day
Role Details: Hybrid: 3 days in-office, 2 days remote. Location: Near Sevenoaks train station, 30 mins from London by train. Culture: Great team vibe, productivity-focused. Team: Serial entrepreneurial founders.
Why Join Us? Accelerate your career, work with world-class talent, and make an impact. We value personal growth and responsibility. If you're ready for a leadership role in a dynamic environment, apply now and join our growth journey.
Marketing Coordinator employer: SOFTWARE WORKS FOR YOU
Contact Detail:
SOFTWARE WORKS FOR YOU Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Coordinator
✨Tip Number 1
Familiarise yourself with our software and the specific challenges faced by field service and trade companies. Understanding our product inside out will help you articulate how your marketing strategies can directly address customer needs.
✨Tip Number 2
Showcase your experience with data-driven marketing by preparing examples of past campaigns where you successfully increased ROI. Be ready to discuss how you measured success and optimised campaigns based on analytics.
✨Tip Number 3
Network with professionals in the SaaS industry, especially those who have worked in marketing roles. Engaging with others in the field can provide insights into current trends and best practices that you can bring to our team.
✨Tip Number 4
Prepare to demonstrate your creativity in marketing. Think of innovative campaign ideas that could resonate with our target audience and be ready to share them during your interview to show your proactive approach.
We think you need these skills to ace Marketing Coordinator
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in marketing, particularly in digital marketing and SaaS. Emphasise your achievements in managing campaigns and driving ROI.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for marketing and your understanding of customer psychology. Mention specific examples of how you've successfully executed marketing strategies in the past.
Showcase Analytical Skills: In your application, provide examples of how you've used data to inform marketing decisions. Highlight any experience with analytics tools and how you've tracked KPIs in previous roles.
Demonstrate Creativity: Include examples of creative marketing campaigns you've developed or contributed to. Discuss how you engaged target audiences and the results achieved from those efforts.
How to prepare for a job interview at SOFTWARE WORKS FOR YOU
✨Showcase Your ROI Focus
Make sure to highlight your experience with data-driven marketing strategies. Be prepared to discuss specific campaigns where you successfully increased trial accounts and ROI, as this aligns perfectly with the company's goals.
✨Demonstrate Your Creativity
Bring examples of creative marketing campaigns you've executed in the past. Discuss how you engaged target audiences and what innovative approaches you took to stand out in a competitive market.
✨Understand Customer Psychology
Since a solid understanding of customer psychology is crucial for this role, be ready to explain how you've applied this knowledge in your previous positions. Share insights on how you tailored marketing messages to resonate with different customer segments.
✨Prepare for Collaboration Questions
Given the emphasis on teamwork, think about times when you've collaborated with other departments, such as product or customer success. Be ready to discuss how you ensured cohesive messaging and branding across various channels.
