At a Glance
- Tasks: Create high-performing ads for D2C brands across Meta and TikTok.
- Company: Join Hambi Media, a fast-growing performance creative agency in the UK.
- Benefits: Enjoy a hybrid work model, competitive salary, and 27 days paid holiday.
- Why this job: Be part of a dynamic team crafting scroll-stopping campaigns that drive real results.
- Qualifications: 3-5 years of direct response copywriting experience, especially in DTC for social media.
- Other info: This is a contract-based role with a focus on creativity and data-driven strategies.
The predicted salary is between 28000 - 36000 ÂŁ per year.
Join to apply for the Direct Response Copywriter (DTC Copywriter) role at Soar With Us.
Role: Direct Response Copywriter (DTC Copywriter)
Function: Meta & TikTok Ads | Performance Creative | Data Optimisation
Responsibility: Create high-performing ads for D2C brands
Reports to: Creative Director
Location: Hybrid - Hambi Media Offices - Central London or Manchester
Compensation: ÂŁ35,000 - ÂŁ45,000+ Bonus/ Benefit Scheme + 27 Days Paid Holiday
Overview
Hambi Media Ltd is one of the fastest-growing performance creative agencies for e-commerce brands in the UK. With a team of 20+ A-Players, we've powered £50M+ in ad spend across Meta and TikTok for leading D2C brands like The Essence Vault, Space Goods, Hairburst, and 47 Skin. In 2024, we joined the Soar With Us Group, accelerating our growth and expanding our influence in the performance creative space. Our in-house teams — spanning design, production, strategy, and UGC — collaborate seamlessly to deliver impactful, data-driven creative strategies. We don’t just create ads — we craft scroll-stopping, revenue-driving campaigns.
Requirements
The Role
We’re on the hunt for a DTC Copywriter with a flair for creative strategy and a deep understanding of performance creative. You will work closely with our marketing, design, and production teams to:
- Research brands using our research dashboard process
- Develop and execute creative strategies for D2C brands across Meta and TikTok
- Craft compelling ad copy, high production scripts, and UGC creative briefs that convert, using in-house frameworks
- Analyse creative data and transform insights into actionable strategies
- Ideate and conceptualise high-performing ad campaigns — from UGC to motion graphics and static designs
- Report on campaign performance, identifying areas for creative optimisation
- Collaborate with Account Managers and Media Buyers to ensure creative aligns with client goals
- Stay on top of industry trends, consumer psychology, and the ever-evolving social landscape
What We Are Looking For
We’re looking for a sharp, results-driven Direct Response Copywriter who can craft both punchy short-form video scripts and compelling long-form presell advertorials. You’re obsessed with grabbing attention fast, telling gripping stories in seconds, and — most importantly — driving measurable results.
You thrive on data, love testing new angles, and won’t stop until you find “the one.” With a deep understanding of consumer psychology, you design smart experiments, iterate quickly, and know how to speak to your audience’s deepest desires and pain points.
What You’ll Need
- 3-5 years of Direct Response Copywriting — short-form video ads, presell pages, and creative briefs
- Proven experience in DTC copywriting for paid social (Meta, TikTok)
- Strong grasp of consumer psychology and attention-grabbing concepts
- Analytical mindset — you know how to break down ad performance and optimise
- Highly organised — you can handle multiple campaigns at speed
- Confident in presenting creative strategies to clients and teams
- Bonus: Leadership or team management experience
Benefits
Your Mindset:
- Ownership-driven: You celebrate wins and learn from losses
- Entrepreneurial: You see the bigger picture and act on it
- Proactive: Always two steps ahead, problem-solving before it’s needed
- Detail-obsessed: The little things matter just as much as the big picture
- Client-focused: You build long-term relationships and overdeliver every time
- Thrive under pressure: You embrace the fast-paced, startup energy
- Think Fast, Move Fast: Energised by a high-velocity, high-growth entrepreneurial environment with loads of new angles and campaigns to test
As this is a contract-based role there will be no benefits.
Seniority level: Mid-Senior level
Employment type: Full-time
Job function: Marketing, Public Relations, and Writing/Editing
Industries: Advertising Services
Direct Response Copywriter (DTC Copywriter) employer: Soar With Us
Contact Detail:
Soar With Us Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Direct Response Copywriter (DTC Copywriter)
✨Tip Number 1
Familiarise yourself with the latest trends in DTC advertising, especially on platforms like Meta and TikTok. Understanding what works in current campaigns can give you an edge when discussing your ideas during interviews.
✨Tip Number 2
Prepare to showcase your analytical skills by being ready to discuss how you've optimised past campaigns based on performance data. Highlighting specific examples will demonstrate your ability to drive results.
✨Tip Number 3
Network with professionals in the performance creative space. Engaging with others in the industry can provide insights into the company culture at Hambi Media and help you tailor your approach.
✨Tip Number 4
Be prepared to present your creative strategies confidently. Practising how to articulate your thought process and the rationale behind your ideas will show that you're not just a copywriter but a strategic thinker.
We think you need these skills to ace Direct Response Copywriter (DTC Copywriter)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience in Direct Response Copywriting, especially focusing on short-form video ads and presell pages. Use specific examples of campaigns you've worked on that demonstrate your ability to drive measurable results.
Craft a Compelling Cover Letter: In your cover letter, showcase your understanding of consumer psychology and how it influences your writing. Mention your passion for creating high-performing ads and your familiarity with platforms like Meta and TikTok.
Showcase Your Portfolio: Include a portfolio of your best work that reflects your skills in DTC copywriting. Highlight successful campaigns and explain the strategies you used to achieve results. This will give the hiring team insight into your creative process.
Research the Company: Familiarise yourself with Hambi Media Ltd and their approach to performance creative. Understanding their client base and the types of campaigns they run will help you tailor your application and show that you're a good fit for their team.
How to prepare for a job interview at Soar With Us
✨Showcase Your Copywriting Skills
Prepare a portfolio that highlights your best work, especially in direct response copywriting. Include examples of short-form video scripts and presell pages that have driven measurable results.
✨Understand the Brand's Voice
Research Soar With Us and their D2C clients to understand their brand voice and target audience. Tailor your responses and examples during the interview to reflect how you can align with their creative strategies.
✨Demonstrate Your Analytical Mindset
Be ready to discuss how you've used data to optimise ad performance in past roles. Prepare specific examples of campaigns where your insights led to improved results, showcasing your analytical skills.
✨Emphasise Collaboration Skills
Since the role involves working closely with marketing, design, and production teams, highlight your experience in collaborative environments. Share examples of successful projects where teamwork was key to achieving goals.