At a Glance
- Tasks: Lead and transform marketing strategy, manage campaigns, and oversee a diverse team.
- Company: Join a fast-growing B2B service business making waves in the industry.
- Benefits: Competitive salary up to £80,000 with opportunities for professional growth.
- Why this job: Be at the forefront of digital transformation and make a real impact on brand awareness.
- Qualifications: 7+ years in senior marketing roles, preferably in B2B or SAAS, with strong leadership skills.
- Other info: Collaborate with sales and external agencies to drive strategic marketing communications.
The predicted salary is between 48000 - 64000 £ per year.
Are you looking for a new role? Are you ready to take the next step in your career? My client is seeking a Head of Marketing to lead and transform their marketing strategy within a fast-growing B2B service business. This is an exciting opportunity for a seasoned marketing leader to take full ownership of the marketing function, driving brand awareness, lead generation, and customer engagement across multiple channels.
You’ll develop and execute multi-channel marketing campaigns, oversee digital transformation initiatives, and manage a diverse marketing team. Collaborating closely with sales, operations, and external agencies, you’ll ensure marketing communications are strategic, data-driven, and aligned with business goals.
You’ll also be responsible for managing the marketing budget, optimizing the marketing tech stack, and leading sponsorship and PR activities.
The ideal candidate will have 7+ years’ experience in senior marketing roles, preferably within B2B or service industries or SAAS, a strong track record of delivering measurable commercial impact, and expertise in digital and traditional marketing channels. Experience in professional services or related sectors is a plus, alongside excellent leadership, communication skills, and commercial awareness.
Head of Digital Marketing - Up to £80,000 employer: Blu Digital
Contact Detail:
Blu Digital Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Digital Marketing - Up to £80,000
✨Tip Number 1
Network with professionals in the B2B marketing space. Attend industry events, webinars, and conferences to connect with potential colleagues or mentors who can provide insights into the role and company culture.
✨Tip Number 2
Showcase your leadership skills by discussing past experiences where you successfully led a team or project. Be prepared to share specific examples of how you drove results and transformed marketing strategies.
✨Tip Number 3
Familiarise yourself with the latest digital marketing tools and trends. Being knowledgeable about the current tech stack and how it can optimise marketing efforts will demonstrate your readiness for the role.
✨Tip Number 4
Prepare to discuss how you would align marketing strategies with business goals. Think about how you can leverage data-driven insights to enhance brand awareness and lead generation in your approach.
We think you need these skills to ace Head of Digital Marketing - Up to £80,000
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your relevant experience in digital marketing, especially in B2B or service industries. Emphasise your leadership roles and any measurable impacts you've made in previous positions.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for digital marketing and your vision for transforming marketing strategies. Mention specific campaigns you've led and the results achieved to demonstrate your expertise.
Highlight Relevant Skills: In your application, clearly outline your skills in managing marketing budgets, optimising tech stacks, and leading teams. Use examples to illustrate how you've successfully collaborated with sales and operations in the past.
Showcase Your Digital Transformation Experience: Since the role involves overseeing digital transformation initiatives, include any relevant projects where you've implemented new technologies or strategies that improved marketing effectiveness.
How to prepare for a job interview at Blu Digital
✨Showcase Your Leadership Skills
As a Head of Digital Marketing, you'll be expected to lead a diverse team. Be prepared to discuss your leadership style and provide examples of how you've successfully managed teams in the past. Highlight any specific achievements that demonstrate your ability to inspire and drive results.
✨Demonstrate Your Strategic Thinking
This role requires a strategic mindset. Be ready to talk about how you've developed and executed marketing strategies in previous roles. Discuss the processes you used to align marketing initiatives with business goals and how you measured their success.
✨Prepare for Data-Driven Discussions
Since the position involves overseeing data-driven marketing communications, brush up on your analytical skills. Be prepared to discuss how you've used data to inform your marketing decisions and the impact it had on lead generation and customer engagement.
✨Familiarise Yourself with the Company’s Brand
Before the interview, research the company’s current marketing strategies and brand positioning. This will not only show your interest but also allow you to suggest tailored ideas during the interview, demonstrating your proactive approach and understanding of their market.