PR Manager

PR Manager

Peterborough Full-Time 36000 - 60000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Lead PR strategies, manage media relations, and create compelling narratives to boost brand visibility.
  • Company: Join Zellis, the largest provider of Payroll and HR software, serving top UK businesses and universities.
  • Benefits: Enjoy a competitive salary, 25 days leave, private medical insurance, and flexible working options.
  • Why this job: Shape public perception, collaborate with diverse teams, and make a real impact in a progressive environment.
  • Qualifications: Strong communication skills, relationship-building experience, and strategic thinking are essential for success.
  • Other info: Hybrid role based in Peterborough and Watford, with opportunities for personal and professional growth.

The predicted salary is between 36000 - 60000 £ per year.

About the role

About the role

The PR Manager sits within the Brand and Product Marketing team, that forms one of the four pillars of marketing (Brand, Product Marketing, Demand generation and Marketing operations). It is part of the Zellis BU marketing team. This is a hybrid role based between our Peterborough and Watford Offices twice per week.

This is a crucial role in shaping the company\’s public image day-to-day and at key events, driving awareness and business within our target markets. This role will be responsible for developing and executing strategic PR and communication campaigns, managing media relationships, leading events activity. It must ensure consistent messaging across all communication channels. Additionally, the role requires monitoring industry trends, conducting competitive analysis, and building relationships with key industry analysts to enhance the company\’s position in the market.

The role will translate complex technical concepts into compelling narratives, foster strong relationships with media and analysts, and support the broader marketing team with data-driven insights to elevate the company’s brand and reputation.

The role will manage the PR agency, be responsible for crisis communication and manage our analyst relationships.

Role accountabilities and responsibilities

In this role your key responsibilities will be:

  • PR Strategy & Execution: Develop and implement PR strategies to boost brand visibility, manage media relations, and drive coverage for the company, it’s products and leadership
  • Media Relations: Build and maintain relationships with key journalists, publications and influencers to secure positive press coverage and manage media inquiries
  • Analyst Relations: Cultivate relationships with industry analysts, ensuring the company’s representation in reports and rankings, and coordinating briefings
  • Content & Messaging: Create clear, compelling narratives and press materials that align with the company’s value proposition and messaging
  • Market & Competitive Analysis: Monitor industry trends and competitor activities, providing strategic insights to inform PR and marketing efforts
  • Lead Events: Lead the team at key industry events where we may be simultaneously launching new product features or campaigns thereby maximising PR opportunities to enhance brand exposure and thought leadership.
  • Cross-functional Collaboration: Work closely with marketing, product marketing, and executive teams to ensure alignment of PR strategies with company objectives.
  • Crisis Communication: Lead crisis communications efforts to safeguard the company’s reputation during challenging situations.
  • Reporting & Analytics: Measure and report on the effectiveness of PR and analyst programs to assess impact on brand perception.

These responsibilities drive the company’s PR efforts, enhancing visibility and reputation.

Skills & experience

Essential Skills/behaviours:

  • Strong Communication: Excellent verbal and written communication skills, with the ability to craft compelling narratives and manage media relations. Ability to show 5+ years of PR agency management that has resulted in coverage in key publications.
  • Relationship Building: Proven ability to build and maintain relationships with journalists, analysts, and key stakeholders. Show how the relationships have positively impacted the PR strategy.
  • Strategic Thinking: Ability to develop and execute PR strategies aligned with business objectives, while staying ahead of industry trends
  • Project Management: Skilled in managing multiple projects (PR and events), meeting deadlines, and coordinating across teams.
  • Analytical Skills: Strong ability to analyse media coverage, market trends, and competitive activity to inform decisions. Show how the coverage trends have been impacted by PR plan.
  • Adaptability: Ability to pivot quickly in response to changing market conditions and PR challenges.
  • Problem-Solving: Proactive in identifying issues and finding effective solutions, especially in crisis communication.

Benefits & culture

At Zellis we create market-leading HR & Payroll products and services, to power exceptional employee experiences so that you and your people do better. Our multi-award-winning products pay over five million employees a year, with almost half (42%) of the FTSE 100, 50% of the top retailers and 30% of the top universities in the UK & Ireland as customers, making us the largest provider of Payroll and HR software and managed services.

Our vision is to be the clear leader in pay, reward, analytics, and people experiences. We\’re passionate about creating an environment where people want to join, belong to, and be part of a progressive organisation.Our values, which were defined with input from all of our 2,000 colleagues, we live and breathe every day:

  • Unstoppable together.
  • Always learning.
  • Make it count.
  • Think scale.

Our people are critical to our ongoing success; we’re proud of our inclusive culture that gives you the platform to grow, challenge the status quo and play a crucial role in further enhancing our market position as the leading provider of HR & Payroll software and services.With Zellis you’ll have the chance to stretch and challenge yourself in an environment that’s varied, flexible and hugely supportive.

We also love to reward and recognise our brilliant colleagues. As part of your benefits package, you’ll receive:

  • A competitive base salary.
  • 25 days annual leave, plus your birthday off and the opportunity to buy additional holiday.
  • Private medical insurance.
  • Life assurance 4x salary.
  • Enhanced pension scheme with company contributions up to 8.5%.
  • A huge range of additional flexible benefits across financial & personal wellbeing, lifestyle & leisure.

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PR Manager employer: Moorepay Limited

Zellis is an exceptional employer that prioritises employee growth and well-being, offering a supportive and flexible work environment between our Peterborough and Watford offices. With a commitment to inclusivity and continuous learning, we empower our team members to challenge the status quo while providing competitive salaries, generous leave policies, and comprehensive benefits, making it a rewarding place to build a career in PR management.
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Contact Detail:

Moorepay Limited Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land PR Manager

✨Tip Number 1

Familiarise yourself with the latest trends in PR and communications, especially within the tech and HR sectors. This knowledge will help you engage in meaningful conversations during interviews and demonstrate your understanding of the industry.

✨Tip Number 2

Network with professionals in the PR field, particularly those who have experience working with media and analysts. Attend industry events or webinars to make connections that could lead to valuable insights and potential referrals.

✨Tip Number 3

Prepare examples of successful PR campaigns you've managed or contributed to in the past. Be ready to discuss how you built relationships with journalists and secured coverage, as this will showcase your practical experience and strategic thinking.

✨Tip Number 4

Stay updated on Zellis' recent news and developments. Understanding their products and market position will allow you to tailor your discussions and show genuine interest in how you can contribute to their PR strategy.

We think you need these skills to ace PR Manager

Strong Communication Skills
Media Relations Management
Strategic PR Planning
Project Management
Analytical Skills
Relationship Building
Crisis Communication
Content Creation
Market Analysis
Adaptability
Problem-Solving Skills
Cross-functional Collaboration
Event Support
Data-Driven Insights

Some tips for your application 🫡

Tailor Your CV: Make sure your CV highlights relevant experience in PR and communications. Focus on your achievements in managing media relations, executing PR strategies, and any successful campaigns you've led.

Craft a Compelling Cover Letter: Your cover letter should reflect your understanding of the role and the company. Discuss how your skills align with their needs, particularly in building media relationships and developing strategic PR initiatives.

Showcase Your Communication Skills: Since strong communication is essential for this role, ensure your application is well-written and free of errors. Use clear and concise language to demonstrate your ability to convey complex ideas effectively.

Highlight Relevant Projects: Include specific examples of past projects or campaigns that showcase your strategic thinking and project management skills. Mention any measurable outcomes that resulted from your PR efforts.

How to prepare for a job interview at Moorepay Limited

✨Know Your PR Strategies

Familiarise yourself with various PR strategies and be ready to discuss how you would implement them for the company. Highlight your experience in developing campaigns that align with business objectives.

✨Build Rapport with Interviewers

Since relationship building is key in this role, practice establishing a connection with your interviewers. Show genuine interest in their work and the company's mission to demonstrate your interpersonal skills.

✨Showcase Your Analytical Skills

Prepare examples of how you've used data to inform your PR strategies. Discuss how you've monitored industry trends and competitor activities to enhance brand visibility in previous roles.

✨Prepare for Crisis Scenarios

Think about potential crisis situations that could affect the company and prepare your responses. Demonstrating your problem-solving skills and ability to manage crises will show you're ready for the challenges of the role.

PR Manager
Moorepay Limited
Location: Peterborough
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