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Guinness World Records

Details

  • Number of employees
    50-100
  • Company Type
    Large Multi-national
About Guinness World Records

Guinness World Records is a globally recognized authority on record-breaking achievements, dedicated to documenting the extraordinary and the unique. Established in 1955, the company has become synonymous with record-setting feats across various categories, from the bizarre to the awe-inspiring.

With a mission to inspire people to challenge themselves and push the boundaries of what is possible, Guinness World Records serves as a platform for individuals and organizations to showcase their remarkable accomplishments. The company operates in over 100 countries, providing a comprehensive database of records that is accessible to millions worldwide.

Each year, Guinness World Records publishes an annual book that features thousands of new records, captivating readers with incredible stories and stunning photography. The book has become a cultural phenomenon, appealing to audiences of all ages and sparking interest in record-breaking activities.

In addition to the annual publication, Guinness World Records engages with its audience through various media channels, including television shows, social media platforms, and live events. These initiatives not only promote the brand but also encourage participation in record attempts, fostering a sense of community among record-breakers.

Guinness World Records is committed to maintaining the integrity and authenticity of its records. A team of experts rigorously verifies each record attempt, ensuring that all achievements meet the company’s stringent guidelines. This dedication to accuracy has solidified the brand’s reputation as the ultimate authority on world records.

As a forward-thinking organization, Guinness World Records continuously seeks to innovate and expand its reach. By embracing technology and digital platforms, the company aims to connect with a broader audience and inspire future generations to pursue their dreams of record-breaking success.

In summary, Guinness World Records is not just a repository of records; it is a celebration of human achievement and creativity, encouraging everyone to dream big and strive for greatness.

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