At a Glance
- Tasks: Lead marketing strategies, manage campaigns, and mentor a marketing apprentice in a dynamic environment.
- Company: Join a growing B2B tech/SaaS business in Worcestershire, focused on innovation and collaboration.
- Benefits: Enjoy a competitive salary, healthcare plan, generous leave, and opportunities for career progression.
- Why this job: Make a real impact by building an in-house marketing function and using cutting-edge tools.
- Qualifications: 5+ years in B2B marketing, preferably in tech/SaaS, with strong campaign and lead generation skills.
- Other info: This hybrid role offers a chance to thrive in a fast-paced, supportive culture.
The predicted salary is between 39000 - 52000 £ per year.
On behalf of our client, a growing B2B tech/SaaS business, we are recruiting for an experienced Marketing Manager to join their expanding team based in Worcestershire. This is a hybrid role reporting to the Head of Marketing and offers the opportunity to be part of a pivotal stage of growth, as the business transitions its marketing function fully in-house.
This is a strategic yet hands-on role, ideal for a well-rounded B2B marketing generalist with experience in the tech or SaaS space. You’ll drive lead generation, own end-to-end campaign delivery, manage day-to-day marketing operations, and mentor a marketing apprentice — all within a collaborative, commercially driven environment.
Key Responsibilities:- Develop and execute multi-channel marketing strategies aligned with business goals
- Lead campaign planning, delivery, optimisation, and performance reporting
- Drive demand and lead generation across digital and traditional channels
- Manage and support the development of a marketing apprentice
- Take ownership of marketing platforms including HubSpot, Google Analytics 4, and Google Ads
- Identify and implement automation and AI tools to enhance performance and efficiency
- Work closely with the Head of Marketing on strategic planning and reporting
- Collaborate cross-functionally with sales, product, and senior leadership
- Minimum 5 years’ experience in a broad B2B marketing role — tech/SaaS sector experience is highly desirable
- Strong knowledge of lead generation, campaign execution, and marketing operations
- Confident with marketing tools and platforms such as HubSpot, GA4, Google Ads, and automation tools
- Able to think strategically while also delivering hands-on activity
- Comfortable in a fast-paced, growing business and open to change
- Strong communicator and capable team leader, with mentoring experience
- Competitive salary of £45,000 – £55,000 depending on experience
- Healthcare Bupa Plan
- Generous annual leave entitlement and additional wellbeing support
- Opportunities for progression as the business scales and the team evolves
- Collaborative and supportive culture with a leadership team that values input and innovation
- A chance to make a real impact and help build an in-house marketing function from the ground up
- Exposure to cutting-edge marketing tools and technology, including AI and automation
If you’re a proactive, commercially minded marketing professional ready to take the next step in your career, we’d love to hear from you.
Marketing Manager employer: Nextech Group Limited
Contact Detail:
Nextech Group Limited Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Manager
✨Tip Number 1
Familiarise yourself with the latest trends in B2B marketing, especially within the tech and SaaS sectors. This knowledge will not only help you during interviews but also demonstrate your passion and commitment to the role.
✨Tip Number 2
Network with professionals in the industry through platforms like LinkedIn. Engaging with current employees or joining relevant groups can provide insights into the company culture and expectations, which can be invaluable during your application process.
✨Tip Number 3
Showcase your hands-on experience with marketing tools such as HubSpot, Google Analytics 4, and Google Ads. If possible, prepare examples of how you've successfully used these tools in past roles to drive lead generation and campaign success.
✨Tip Number 4
Prepare to discuss your strategic thinking and leadership skills, particularly in mentoring roles. Think of specific instances where you've led a team or project, as this will highlight your capability to thrive in a collaborative environment.
We think you need these skills to ace Marketing Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in B2B marketing, particularly in the tech or SaaS sectors. Emphasise your skills in lead generation, campaign execution, and familiarity with tools like HubSpot and Google Analytics.
Craft a Compelling Cover Letter: Write a cover letter that showcases your strategic thinking and hands-on marketing experience. Mention specific campaigns you've led and how they align with the responsibilities outlined in the job description.
Highlight Leadership Experience: Since the role involves mentoring a marketing apprentice, be sure to include any previous leadership or mentoring roles you've held. This will demonstrate your capability to guide and develop team members.
Showcase Your Results: In both your CV and cover letter, quantify your achievements where possible. Use metrics to illustrate your success in driving demand and lead generation, as this will resonate well with the hiring team.
How to prepare for a job interview at Nextech Group Limited
✨Showcase Your B2B Marketing Experience
Make sure to highlight your previous experience in B2B marketing, especially within the tech or SaaS sectors. Be prepared to discuss specific campaigns you've led and the results achieved, as this will demonstrate your capability to drive lead generation and manage marketing operations effectively.
✨Familiarise Yourself with Key Tools
Since the role involves using platforms like HubSpot, Google Analytics 4, and Google Ads, it's crucial to show your familiarity with these tools. Consider discussing how you've used them in past roles to optimise campaigns and improve performance, which will illustrate your hands-on approach.
✨Prepare for Strategic Discussions
As this position requires strategic thinking, be ready to discuss how you would develop and execute multi-channel marketing strategies. Think about how you can align marketing goals with business objectives and be prepared to share examples of how you've done this in the past.
✨Demonstrate Leadership and Mentoring Skills
The role includes mentoring a marketing apprentice, so be sure to highlight any leadership or mentoring experience you have. Share examples of how you've supported team members in their development, as this will show your ability to foster a collaborative environment.