At a Glance
- Tasks: Lead and transform marketing strategy, manage campaigns, and oversee a diverse team.
- Company: Join a fast-growing B2B service business making waves in the industry.
- Benefits: Enjoy a competitive salary of up to £80,000 and opportunities for professional growth.
- Why this job: Be at the forefront of digital transformation and make a real impact on brand awareness.
- Qualifications: 7+ years in senior marketing roles, preferably in B2B or SAAS, with strong leadership skills.
- Other info: Collaborate with sales and external agencies to drive strategic marketing communications.
The predicted salary is between 48000 - 64000 £ per year.
Are you looking for a new role? Are you ready to take the next step in your career? My client is seeking a Head of Marketing to lead and transform their marketing strategy within a fast-growing B2B service business. This is an exciting opportunity for a seasoned marketing leader to take full ownership of the marketing function, driving brand awareness, lead generation, and customer engagement across multiple channels.
You’ll develop and execute multi-channel marketing campaigns, oversee digital transformation initiatives, and manage a diverse marketing team. Collaborating closely with sales, operations, and external agencies, you’ll ensure marketing communications are strategic, data-driven, and aligned with business goals.
You’ll also be responsible for managing the marketing budget, optimizing the marketing tech stack, and leading sponsorship and PR activities.
The ideal candidate will have 7+ years’ experience in senior marketing roles, preferably within B2B or service industries or SAAS, a strong track record of delivering measurable commercial impact, and expertise in digital and traditional marketing channels. Experience in professional services or related sectors is a plus, alongside excellent leadership, communication skills, and commercial awareness.
Contact Detail:
Blu Digital Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Digital Marketing - Up to £80,000
✨Tip Number 1
Network with professionals in the B2B marketing space. Attend industry events, webinars, and conferences to connect with potential colleagues or mentors who can provide insights into the role and company culture.
✨Tip Number 2
Showcase your leadership skills by discussing past experiences where you successfully led a marketing team or project. Be prepared to share specific examples of how you drove results and transformed marketing strategies.
✨Tip Number 3
Familiarise yourself with the latest digital marketing tools and technologies. Being knowledgeable about the current marketing tech stack will demonstrate your readiness to optimise processes and drive efficiency in the role.
✨Tip Number 4
Prepare to discuss how you would align marketing strategies with business goals. Think about how you can leverage data-driven insights to enhance brand awareness and lead generation, as this is crucial for the position.
We think you need these skills to ace Head of Digital Marketing - Up to £80,000
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in digital marketing, particularly in B2B or service industries. Emphasise your leadership roles and any measurable impacts you've made in previous positions.
Craft a Compelling Cover Letter: Your cover letter should reflect your passion for the role and the company. Discuss how your background aligns with their needs, particularly in driving brand awareness and lead generation through multi-channel campaigns.
Showcase Your Achievements: In both your CV and cover letter, include specific examples of successful marketing strategies you've implemented. Use metrics to demonstrate your impact, such as increased engagement rates or revenue growth.
Research the Company: Familiarise yourself with the company's current marketing strategies and challenges. This will help you tailor your application and prepare insightful questions for potential interviews.
How to prepare for a job interview at Blu Digital
✨Showcase Your Leadership Skills
As a Head of Digital Marketing, you'll be expected to lead a diverse team. Be prepared to discuss your leadership style and provide examples of how you've successfully managed teams in the past. Highlight any specific achievements that demonstrate your ability to inspire and drive results.
✨Demonstrate Your Strategic Thinking
This role requires a strategic mindset. Be ready to talk about how you've developed and executed marketing strategies in previous roles. Discuss your approach to aligning marketing initiatives with business goals and how you measure success.
✨Prepare for Data-Driven Discussions
Since the position involves overseeing data-driven marketing communications, brush up on your analytical skills. Be prepared to discuss how you've used data to inform your marketing decisions and the impact it had on your campaigns.
✨Familiarise Yourself with the Company
Research the company thoroughly before the interview. Understand their current marketing strategies, target audience, and industry challenges. This will not only help you tailor your responses but also show your genuine interest in the role and the company.