At a Glance
- Tasks: Lead brand development, growth strategy, and integrated marketing campaigns for a wellness and beauty brand.
- Company: Join a purpose-led wellness and beauty brand focused on making a positive impact.
- Benefits: Enjoy a hybrid work model, competitive salary, bonuses, and potential equity.
- Why this job: Shape an early-stage brand while collaborating with a dynamic founder in a creative environment.
- Qualifications: 5+ years in marketing or brand strategy, preferably in beauty or wellness sectors.
- Other info: Fluency with tools like Shopify and Google Analytics is essential.
The predicted salary is between 42000 - 58000 £ per year.
London | Full-time | Hybrid: 2 days in London, 3 days WFH
Salary: £50k + Bonus + Equity Potential in the future
Reporting to: CEO
Start: ASAP
We’re seeking a highly professional, creative and detail-oriented Brand & Marketing Manager to join an exciting wellness & beauty brand, to drive brand and marketing excellence. This is a superb opportunity to join a purpose-led wellness and beauty brand to drive brand and marketing excellence. This role will suit someone entrepreneurial, a self-starter who is confident to work with autonomy and in collaboration with the dynamic Founder.
Your experience:
- You’ll be a hands-on and strategic brand builder with a strong creative instinct and commercial acumen.
- You’ll bring a blend of thoughtful planning and hands-on execution to everything you do, and you’ll be someone excited by the opportunity to shape an early-stage brand.
- You thrive in a dynamic environment where agility, ownership, and collaboration go together.
- You care deeply about aesthetics, customer experience, and making an impact in the wellness and beauty space.
What You’ll Be Responsible For:
- Brand Development – Help craft and evolve the brand’s voice, positioning, and visual language, ensuring consistency across every customer interaction.
- Growth Strategy – Lead the end-to-end strategy for brand and product rollouts, collaborating across content, PR, and digital teams.
- Integrated Campaigns – Plan and deliver cross-channel marketing initiatives spanning paid media, influencer collaborations, email, social, and PR.
- Creative Oversight – Guide the development of content calendars, visual assets, and campaign shoots in collaboration with internal and external stakeholders.
- Customer Insight & Data – Use audience feedback, performance metrics, and trend analysis to optimise messaging and marketing direction.
- Digital & Social Presence – Elevate the brand’s online identity and community presence, staying attuned to the latest trends and cultural shifts.
- Partnership & Retail Support – Contribute to brand consistency across retail channels, partnerships, and wholesale activations.
- Internal Alignment – Work closely with the CEO and key departments to ensure storytelling and marketing are aligned with company goals.
What You’ll Bring:
- 5+ years of relevant experience in marketing, brand strategy, or growth, ideally in beauty, wellness, or lifestyle sectors.
- Experience working with early-stage brands and scaling over time.
- Fluency with tools like Shopify, Klaviyo, Later, Meta Ads Manager, Canva, Google Analytics.
- Strong eye for detail and a premium brand aesthetic.
- Ability to write and brief content that is both commercially compelling and brand-aligned.
- A collaborative mindset and genuine enthusiasm for purpose-driven work.
Brand & Marketing Manager, Wellness & Beauty, London employer: KGC Talent
Contact Detail:
KGC Talent Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Brand & Marketing Manager, Wellness & Beauty, London
✨Tip Number 1
Familiarise yourself with the latest trends in the wellness and beauty industry. Follow relevant influencers, brands, and publications to understand what resonates with consumers. This knowledge will help you speak confidently about the brand's positioning during interviews.
✨Tip Number 2
Network with professionals in the wellness and beauty sectors. Attend industry events, webinars, or local meetups to connect with like-minded individuals. Building relationships can lead to valuable insights and potential referrals for the role.
✨Tip Number 3
Showcase your understanding of integrated marketing campaigns by preparing examples of successful projects you've led. Be ready to discuss how you approached brand development and growth strategies, as this will demonstrate your hands-on experience and strategic thinking.
✨Tip Number 4
Research the company’s current brand voice and visual identity. Think about how you could enhance their online presence and community engagement. Presenting fresh ideas during your interview will show your enthusiasm and readiness to contribute from day one.
We think you need these skills to ace Brand & Marketing Manager, Wellness & Beauty, London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in brand strategy and marketing, particularly within the wellness and beauty sectors. Use specific examples that demonstrate your ability to drive brand excellence and growth.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for the wellness and beauty industry. Discuss how your entrepreneurial spirit and hands-on approach align with the company's mission and values.
Showcase Your Creative Skills: Include a portfolio or examples of past campaigns you've worked on. Highlight your creative oversight in developing content calendars and visual assets, as well as any successful integrated marketing campaigns.
Demonstrate Data-Driven Decision Making: In your application, mention how you've used customer insights and performance metrics to inform marketing strategies. This will show your analytical skills and ability to optimise messaging effectively.
How to prepare for a job interview at KGC Talent
✨Showcase Your Creative Instinct
As a Brand & Marketing Manager, creativity is key. Prepare to discuss your previous projects where you demonstrated innovative thinking and how you shaped brand identities. Bring examples of campaigns you've led that highlight your creative flair.
✨Demonstrate Your Strategic Thinking
This role requires a blend of strategic planning and hands-on execution. Be ready to talk about how you've developed and implemented growth strategies in the past, particularly in the wellness or beauty sectors. Use specific metrics to illustrate your success.
✨Understand the Brand's Voice
Familiarise yourself with the brand's current positioning and visual language. During the interview, articulate how you would evolve this voice and ensure consistency across all customer interactions. Show that you care about aesthetics and customer experience.
✨Highlight Your Collaborative Spirit
Collaboration is crucial in this role. Share examples of how you've worked effectively with cross-functional teams, especially in fast-paced environments. Emphasise your ability to align marketing efforts with company goals and your enthusiasm for purpose-driven work.