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- Tasks: Lead content strategy and creation to engage students exploring investment careers.
- Company: Join a global community of 175,000 investment professionals focused on ethical financial markets.
- Benefits: Enjoy flexible work options with a mix of London office and remote work.
- Why this job: Make an impact by educating future investors and enhancing their career journeys.
- Qualifications: Bachelor's degree in marketing or related field; 3-5 years in content marketing preferred.
- Other info: Collaborate with diverse teams and develop engaging content across multiple channels.
The predicted salary is between 36000 - 60000 £ per year.
The Digital Recruitment Company are working with a firm who is a global community of more than 175,000 investment professionals. They are driven by the belief that lasting economic growth depends on trust, competence, and transparency in financial markets.
The Content Marketing Manager, Early Careers is responsible for leading the strategy, creation, and performance optimization of content that attracts, educates, and engages students exploring careers in the investment industry. This role is essential to raising awareness of the organization’s brand and offerings among early-career audiences and driving consideration and adoption of its programs and credentials.
Essential Functions:
- Content Marketing Strategy: Develop and implement a student-focused content marketing strategy aligned to brand, business, and enrollment goals. Map content to the student journey—raising awareness of investment careers, driving interest in the profession, and promoting the organization’s programs as a pathway.
- Content Planning & Development: Own and manage the editorial calendar for student content across owned and paid channels. Produce and commission a variety of content types including blog articles, videos, career stories, downloadable guides, and social media assets.
- Campaign & Channel Integration: Collaborate with campaign managers, web/SEO, paid media, email, and social teams to ensure content is optimized and integrated across the student marketing ecosystem.
- Performance Measurement & Optimization: Define content KPIs and leverage analytics to track and report on reach, engagement, conversion, and ROI. Conduct content audits and use insights to optimize performance.
- Stakeholder Management & Collaboration: Serve as the go-to content lead for student and university marketing initiatives, providing guidance and updates to internal stakeholders.
Required Skills:
- Bachelor’s degree in marketing, communications, journalism, or a related field; finance or business education a plus.
- 3-5 years of experience in content marketing, digital marketing, or editorial roles.
- Experience developing content strategies and managing multi-channel content programs for youth, student, or early-career audiences.
- Familiarity with the investment industry, financial education, or career development content is strongly preferred.
- Strong writing, editing, and storytelling skills, with a focus on accessibility and audience relevance.
- Proficient in content and campaign management tools.
- Excellent organizational and collaboration skills in a fast-paced environment.
- Excellent communication skills including written, verbal, listening, and presentation.
- Fluency in English required, knowledge of additional languages would be useful.
Marketing Content Manager employer: The Digital Recruitment Company
Contact Detail:
The Digital Recruitment Company Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Content Manager
✨Tip Number 1
Familiarise yourself with the investment industry and current trends. This will not only help you understand the content you'll be creating but also allow you to engage in meaningful conversations during interviews.
✨Tip Number 2
Showcase your experience with multi-channel content strategies. Be prepared to discuss specific campaigns you've managed, focusing on how you measured success and optimised performance.
✨Tip Number 3
Network with professionals in the investment and marketing sectors. Attend relevant events or webinars to connect with potential colleagues and learn more about the company culture.
✨Tip Number 4
Prepare examples of your writing and content creation that demonstrate your ability to make complex topics accessible. Tailor these examples to reflect the interests of early-career audiences.
We think you need these skills to ace Marketing Content Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in content marketing, especially any roles that involved creating strategies for youth or early-career audiences. Use keywords from the job description to align your skills with what the company is looking for.
Craft a Compelling Cover Letter: In your cover letter, express your passion for content marketing and the investment industry. Share specific examples of how you've successfully developed and executed content strategies in previous roles, particularly those that engaged students or young professionals.
Showcase Your Writing Skills: Include samples of your writing or links to content you've created that demonstrate your ability to translate complex topics into accessible material. This could be blog posts, articles, or social media content that resonates with a younger audience.
Highlight Collaboration Experience: Since the role involves working across departments, emphasise your experience collaborating with different teams. Provide examples of how you’ve partnered with others to create successful marketing campaigns or content initiatives.
How to prepare for a job interview at The Digital Recruitment Company
✨Showcase Your Content Strategy Skills
Be prepared to discuss your experience in developing and implementing content marketing strategies. Highlight specific examples where your strategies have successfully engaged early-career audiences, particularly in the context of the investment industry.
✨Demonstrate Your Writing and Storytelling Abilities
Bring samples of your writing or content that showcase your ability to translate complex topics into accessible material. This is crucial for the role, so be ready to explain your thought process behind each piece.
✨Familiarise Yourself with the Company’s Brand
Research the company’s mission and values, especially their focus on trust and transparency in financial markets. Be ready to discuss how you can align your content strategies with their brand goals and enhance their student engagement.
✨Prepare for Collaboration Questions
Since the role involves working across various teams, think of examples where you've successfully collaborated with others. Be ready to discuss how you manage stakeholder relationships and ensure consistency in messaging across different channels.
