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For Companies At a Glance
- Tasks: Lead and optimise paid campaigns across major platforms like Google, Instagram, and TikTok.
- Company: Join a dynamic team focused on innovative digital marketing strategies.
- Benefits: Enjoy remote work options and a competitive salary of up to £42K.
- Why this job: Be part of a results-driven culture that values creativity and strategic thinking.
- Qualifications: 3+ years in Paid Media with strong communication and teamwork skills required.
- Other info: This role does not offer sponsorship; applicants must have full UK working rights.
The predicted salary is between 28800 - 42000 £ per year.
If you are dedicated in the digital marketing space and are a keen Paid Ads Specialist this position could be for you.
3+ years' experience in Paid Social/Paid Ads.
Remote/in-person
Up to £42K
WHAT WILL YOU BE DOING?
We’re looking for a results-oriented and performance-driven marketer to join our growing team. In this role, you’ll take the lead on developing, managing, and optimising paid campaigns across Google, Instagram, TikTok, LinkedIn, and Facebook, ensuring maximum return on investment and measurable growth. You’ll also be responsible for nurturing and retaining clients through thoughtfully crafted email and SMS campaigns, turning prospective leads into loyal, long-term customers.
RESPONSIBILITIES:
- Develop, launch, and optimize paid campaigns across multiple digital channels - including Google Ads, Facebook, Instagram, YouTube, TikTok, LinkedIn, and more.
- Generate engaging ad copy and design for Gambling products.
- Track and evaluate key performance metrics, such as CTR, CPC, CPA, and ROAS, and translate these into actionable recommendations for optimizing campaign performance.
- Engage and nurture new clients through our CRM and email messaging platform, and assist in setting up automated SMS response systems.
- Evaluate campaign performance and refine strategies to optimise ROI.
- Work with the wider organisation and collaborate with Content and Design teams.
- Monitor audience insight/data.
- A/B Testing on ad elements to optimise performance.
- Manage Ad budgets efficiently.
WE NEED YOU TO HAVE…
- 3+ years in a Paid Media position.
- 3+ years Paid Social / Paid Ads experience.
- Highly Strategic mindset.
- Great communication skills.
- Google Analytics, Meta Ads, YouTube, TikTok Ads, SnapChat Ads, LinkedIn Ads experience.
- Excellent teamwork.
TO BE CONSIDERED AS A DIGITAL MARKETING SPECIALIST…
Please either apply by clicking online or emailing me directly to cameron.chambers@searchability.com. For further information please call me on 07719 067 562. By applying for this role, you give express consent for us to process and submit (subject to required skills) your application to our client in conjunction with this vacancy only. Please note this role does not offer sponsorship so is only accepting applicants with full working rights in the UK.
Contact Detail:
Searchability® Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Marketing Specialist (Paid Ads)
✨Tip Number 1
Familiarise yourself with the latest trends in digital marketing, especially in paid ads. This will not only help you understand the landscape but also allow you to speak confidently about your strategies during interviews.
✨Tip Number 2
Showcase your analytical skills by preparing case studies of past campaigns you've managed. Be ready to discuss specific metrics like CTR and ROAS, as these are crucial for the role.
✨Tip Number 3
Network with professionals in the digital marketing field, particularly those who specialise in paid ads. Engaging with industry peers can provide insights and potentially lead to referrals.
✨Tip Number 4
Prepare to discuss how you would approach nurturing clients through email and SMS campaigns. Having a clear strategy in mind will demonstrate your proactive thinking and understanding of client retention.
We think you need these skills to ace Digital Marketing Specialist (Paid Ads)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your 3+ years of experience in Paid Media and Paid Ads. Focus on specific campaigns you've managed, the platforms you've used, and the results you've achieved.
Craft a Compelling Cover Letter: In your cover letter, express your passion for digital marketing and detail your strategic mindset. Mention specific tools like Google Analytics and Meta Ads that you are proficient in, and how they have contributed to your past successes.
Showcase Relevant Skills: Emphasise your skills in A/B testing, budget management, and client nurturing. Provide examples of how you've optimised campaigns for better ROI and how you've engaged clients through email and SMS campaigns.
Proofread and Edit: Before submitting your application, carefully proofread your documents. Check for any spelling or grammatical errors, and ensure that your application is clear and professional. A polished application reflects your attention to detail.
How to prepare for a job interview at Searchability®
✨Showcase Your Campaign Success
Be prepared to discuss specific paid campaigns you've managed in the past. Highlight the strategies you used, the results achieved, and how you optimised for better performance. This will demonstrate your hands-on experience and results-oriented mindset.
✨Know Your Metrics
Familiarise yourself with key performance metrics such as CTR, CPC, CPA, and ROAS. Be ready to explain how you track these metrics and use them to inform your campaign strategies. This shows that you understand the importance of data in digital marketing.
✨Demonstrate Team Collaboration
Since the role involves working with content and design teams, be prepared to discuss how you've collaborated with others in previous roles. Share examples of how teamwork has led to successful campaigns, showcasing your communication skills and ability to work well with others.
✨Stay Updated on Trends
The digital marketing landscape is always changing, so it's crucial to stay informed about the latest trends and tools. Mention any recent developments in paid advertising or new platforms you've explored. This shows your passion for the industry and willingness to adapt.
