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- Tasks: Lead communications and marketing strategies to boost brand awareness and member engagement in Scotland.
- Company: Join the Institution of Civil Engineers, a global leader in engineering excellence with over 200 years of history.
- Benefits: Enjoy hybrid working, 25 days annual leave, pension contributions, and wellness perks like gym membership savings.
- Why this job: Make a real impact on infrastructure while working in a creative, dynamic environment with passionate professionals.
- Qualifications: Degree-level education or equivalent experience in communications, marketing, or PR is essential.
- Other info: This role offers a chance to engage with diverse stakeholders and shape the future of civil engineering.
The predicted salary is between 36000 - 60000 £ per year.
The Institution of Civil Engineers (ICE) Scotland is seeking a Regional Communications Lead to drive brand awareness, member engagement, and policy influence across Scotland. You will be at the heart of our mission—delivering high-impact communications, building meaningful partnerships, and championing the civil engineering profession to diverse audiences. We are seeking a natural communicator with a passion for storytelling, strategy, and stakeholder engagement, with the desire to work with an organisation with a mission to make a lasting impact on the future of infrastructure and civil engineering in Scotland.
Responsibilities:
- Owning and delivering the regional communications and marketing plan—from strategy to execution.
- Creating compelling, informative articles and pitching them to media, ensuring ICE is seen, heard, and respected.
- Supporting membership services through creative campaigns and high-quality promotional materials.
- Driving engagement across digital channels, including social media, email campaigns, and the regional web pages.
- Supporting and celebrating our members through events, awards, and knowledge-sharing initiatives.
- Leading communications for policy and external affairs activity, including reports, consultation responses, and media relations.
- Growing ICE’s reputation through strong stakeholder relationships—from government to schools and STEM organisations.
- Generating income through sponsorship and creative promotional partnerships.
Skills and Qualifications:
- Qualified to degree level (or equivalent experience) and has a strong background in communications, marketing and PR.
- Can write and edit content to a high standard—whether it’s a media release, blog post, or speech.
- Has excellent stakeholder and volunteer management skills.
- Is confident working independently and managing multiple projects and priorities.
- Understands the media landscape and has experience leading media relations.
- Has an eye for visual design and storytelling, with digital and social media fluency.
- Brings creativity, initiative, and a solutions-focused mindset.
- Experience with government and policy engagement.
- Knowledge of the built environment or infrastructure sectors.
- Skills in CMS, Adobe InDesign, or email marketing tools.
- Working with membership or volunteer organisations.
ICE Group Benefits Include:
- A hybrid working environment, with flexibility to work from home and attend events across the region.
- 25 days annual leave.
- Up to eight per cent of salary contributed to a personal pension scheme.
- 24-hour employee support line.
- Death in service benefit equivalent to one year’s salary.
- Interest free season ticket loan.
- Cycle to work scheme.
- Big Gym membership savings with the Gymflex scheme.
ICE Group is an equal opportunities employer and welcomes applications from all sections of the community.
Regional Communications Lead - Scotland employer: Institution of Civil Engineers (ICE)
Contact Detail:
Institution of Civil Engineers (ICE) Recruiting Team
shah.ali@ice.org.uk
StudySmarter Expert Advice 🤫
We think this is how you could land Regional Communications Lead - Scotland
✨Tip Number 1
Network with professionals in the civil engineering and communications sectors. Attend local events or webinars hosted by ICE or related organisations to meet potential colleagues and learn more about the role.
✨Tip Number 2
Familiarise yourself with the latest trends in digital communications and social media strategies. Being well-versed in these areas will help you stand out as a candidate who can drive engagement effectively.
✨Tip Number 3
Research ICE’s current projects and initiatives in Scotland. Understanding their mission and recent activities will allow you to tailor your conversations and demonstrate your genuine interest in their work.
✨Tip Number 4
Prepare to discuss your experience with stakeholder engagement and media relations. Be ready to share specific examples of how you've successfully managed relationships and communicated effectively in previous roles.
We think you need these skills to ace Regional Communications Lead - Scotland
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in communications, marketing, and PR. Focus on your achievements in these areas, especially any that relate to stakeholder engagement or media relations.
Craft a Compelling Cover Letter: Your cover letter should reflect your passion for storytelling and strategy. Discuss how your skills align with the responsibilities of the Regional Communications Lead role and express your enthusiasm for contributing to ICE's mission.
Showcase Your Writing Skills: Since the role requires high-quality content creation, include samples of your writing. This could be articles, blog posts, or press releases that demonstrate your ability to communicate effectively and engage diverse audiences.
Highlight Relevant Tools and Experience: Mention any experience you have with CMS, Adobe InDesign, or email marketing tools. If you've worked with membership or volunteer organisations, be sure to include that as well, as it aligns with the job requirements.
How to prepare for a job interview at Institution of Civil Engineers (ICE)
✨Know Your Audience
Before the interview, research the Institution of Civil Engineers (ICE) and understand their mission and values. Tailor your responses to show how your skills in communications and stakeholder engagement align with their goals, particularly in promoting civil engineering in Scotland.
✨Showcase Your Storytelling Skills
As a Regional Communications Lead, storytelling is key. Prepare examples of how you've effectively communicated complex ideas or engaged diverse audiences in the past. Be ready to discuss specific campaigns or articles you've created that had a significant impact.
✨Demonstrate Digital Fluency
Highlight your experience with digital channels and tools, especially social media and email marketing. Discuss any successful campaigns you've led and how you measured their effectiveness. This will show your ability to drive engagement across various platforms.
✨Prepare for Stakeholder Engagement Scenarios
Expect questions about managing relationships with stakeholders, from government officials to community organisations. Prepare scenarios where you've successfully navigated these relationships, showcasing your communication and negotiation skills.
