B2B Content Strategist – Channel & Events Focus
B2B Content Strategist – Channel & Events Focus

B2B Content Strategist – Channel & Events Focus

London Full-Time 38400 - 57600 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Lead content creation for channel partners, managing the entire creative process.
  • Company: Join a global tech brand known for its iconic digital tools and creativity.
  • Benefits: Enjoy hybrid working with 3 days in the office and 2 days from home.
  • Why this job: Create impactful content that empowers partners and reaches thousands across Europe.
  • Qualifications: 3-5 years in B2B content creation; strong project ownership and communication skills required.
  • Other info: French or German language skills are a plus but not essential.

The predicted salary is between 38400 - 57600 £ per year.

12-Month Contract | Hybrid (London EC1) | Salary £48,000 per year

Are you a strategic storyteller with a flair for turning ideas into engaging content that drives impact? If you’re looking for a high-visibility role where your work empowers global channel partners – this one’s for you. We’re working with a creative powerhouse behind some of the world’s most iconic digital tools. They’re looking for a Senior B2B Content Specialist to support their channel and partner marketing teams across key European markets.

This is more than just content delivery – it’s about owning the end-to-end creative workflow, developing relevant B2B assets for resellers and indirect teams, and ensuring content aligns with both strategy and local market needs.

What you’ll be doing:

  • Leading content creation for channel partners – from white papers and case studies to event collateral and digital assets
  • Owning the creative process from brief to execution, managing content calendars and multiple stakeholders
  • Collaborating closely with international channel and partner teams (UK, France, Germany)
  • Ensuring all content is tailored for B2B customer segments across EMEA

What you’ll bring:

  • 3–5 years’ experience in B2B content creation, ideally for channel, partner, or reseller audiences
  • Strong project ownership – from strategy to final delivery
  • A natural communicator with experience working across marketing, sales, and partner teams
  • Familiarity with event marketing – particularly webinars or virtual conferences
  • A strategic mindset with hands-on execution skills
  • French or German language skills are a plus (but not essential)

The offer:

  • 12-month contract with a global tech brand driving digital creativity
  • Hybrid working – 3 days in the EC1 office, 2 days from home
  • The chance to create high-impact work seen by thousands of B2B customers and partners across Europe

Ready to craft content that empowers partners and influences global markets? Let’s talk.

Seniority level: Associate

Employment type: Contract

Job function: Marketing

Industries: Software Development and Technology, Information and Media

B2B Content Strategist – Channel & Events Focus employer: Principle

Join a dynamic and innovative global tech brand that champions creativity and empowers its employees to thrive. With a hybrid working model based in the vibrant heart of London, you will enjoy a collaborative work culture that values strategic thinking and offers ample opportunities for professional growth. As a Senior B2B Content Specialist, you will play a pivotal role in shaping impactful content for a diverse audience, all while being part of a team that celebrates creativity and fosters meaningful connections across Europe.
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Contact Detail:

Principle Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land B2B Content Strategist – Channel & Events Focus

Tip Number 1

Familiarise yourself with the latest trends in B2B content marketing, especially within the channel and events space. This will not only help you understand the landscape but also allow you to speak confidently about how your ideas can drive impact during interviews.

Tip Number 2

Network with professionals in the B2B content creation field, particularly those who have experience with channel partners. Attend industry events or webinars to connect with potential colleagues and gain insights into what makes a successful content strategist in this area.

Tip Number 3

Showcase your project management skills by discussing specific examples of how you've led content initiatives from start to finish. Be prepared to explain your creative process and how you manage multiple stakeholders, as this is crucial for the role.

Tip Number 4

If you have language skills in French or German, make sure to highlight these during your conversations. Even if they are not essential, they can set you apart from other candidates and demonstrate your ability to engage with diverse markets.

We think you need these skills to ace B2B Content Strategist – Channel & Events Focus

B2B Content Creation
Project Management
Creative Workflow Management
Stakeholder Engagement
Content Strategy Development
Event Marketing
Digital Asset Creation
Strong Communication Skills
Collaboration with International Teams
Understanding of Channel Marketing
Tailoring Content for B2B Audiences
Time Management
Adaptability to Market Needs
Familiarity with Webinars and Virtual Conferences

Some tips for your application 🫡

Tailor Your CV: Make sure your CV highlights relevant experience in B2B content creation, especially for channel and partner marketing. Use specific examples that demonstrate your project ownership and strategic mindset.

Craft a Compelling Cover Letter: In your cover letter, showcase your storytelling skills. Explain how your background aligns with the role and express your enthusiasm for creating impactful content for global channel partners.

Showcase Relevant Projects: Include links or descriptions of past projects that illustrate your ability to manage the creative process from brief to execution. Highlight any experience with event marketing, such as webinars or virtual conferences.

Proofread and Edit: Before submitting your application, thoroughly proofread all documents. Ensure there are no spelling or grammatical errors, as attention to detail is crucial in content creation roles.

How to prepare for a job interview at Principle

Showcase Your Storytelling Skills

As a B2B Content Strategist, your ability to tell compelling stories is crucial. Prepare examples of how you've turned complex ideas into engaging content that resonates with target audiences, particularly in the context of channel marketing.

Demonstrate Project Ownership

Highlight your experience in managing projects from start to finish. Be ready to discuss specific instances where you led content creation processes, managed timelines, and collaborated with various stakeholders to deliver successful outcomes.

Familiarise Yourself with Event Marketing

Since the role involves event collateral, brush up on your knowledge of event marketing strategies, especially webinars and virtual conferences. Be prepared to share your insights or experiences related to these formats during the interview.

Research the Company and Its Markets

Understand the company's position in the tech industry and its target markets across Europe. Tailor your responses to reflect how your skills and experiences align with their goals, particularly in empowering channel partners and addressing local market needs.

B2B Content Strategist – Channel & Events Focus
Principle
Location: London

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