MarTech Activation Lead - UK & Northern Europe
MarTech Activation Lead - UK & Northern Europe

MarTech Activation Lead - UK & Northern Europe

High Wycombe Full-Time 43200 - 72000 £ / year (est.) Home office (partial)
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At a Glance

  • Tasks: Lead MarTech initiatives, ensuring brands thrive through tech adoption and user engagement.
  • Company: Join Kenvue, a science-driven company behind iconic brands like NEUTROGENA and LISTERINE.
  • Benefits: Enjoy hybrid working, impactful projects, and the chance to shape consumer experiences.
  • Why this job: Be part of a diverse team making a difference in everyday care with innovative technology.
  • Qualifications: 6-8 years in customer success or account management; strong communication and analytical skills required.
  • Other info: Position based in High Wycombe, relocating to Reading in 2026.

The predicted salary is between 43200 - 72000 £ per year.

Come work at the forefront of science - and help the brands you grew up with grow and evolve into the next generation.

Who we are

At Kenvue, we realise the extraordinary power of everyday care. Built on over a century of heritage and rooted in science, we’re the house of iconic brands - including NEUTROGENA, AVEENO, TYLENOL, LISTERINE, JOHNSON’S and BAND-AID that you already know and love. Science is our passion; care is our talent. Our global team is made by 22,000 diverse and brilliant people, passionate about insights, innovation and committed to deliver the best products to our customers. With expertise and empathy, being a Kenvuer means to have the power to impact life of millions of people every day. We put people first, care fiercely, earn trust with science and solve with courage – and have brilliant opportunities waiting for you! Join us in shaping our future – and yours.

This position is based at our High Wycombe office (hybrid working policy). Kenvue have announced a planned move of offices to Reading, Berkshire in Q1 of 2026. Please note that this role will move locations along with this office move.

The MarTech Activation Lead Northern Europe is responsible for ensuring our Priority Brand-Market Combinations (PBMCs) derive maximum value from our platform and product capabilities to drive mental & physical availability and deliver superb consumer and HCP experiences. This role involves understanding market-specific needs, driving Technology product adoption, and fostering strong relationships to promote user adoption, satisfaction, and retention for our Global MarTech capabilities including brand websites on Digital Experience Platform (DxP), Customer Relationship Management (CRM), Marketing Resource Management (MRM), Digital Asset Management (DAM), Product Information Management (PIM), Customer Data Platform (CDP), Digital Health products etc.

Key Responsibilities

  • Business Stakeholder Management: Support the Global MarTech capability lead in creating & maintaining stakeholder map. Build and maintain strong, long-lasting end-user relationships. Act as the primary point of contact for end-users, addressing their needs and concerns related to how to get the most out of the technology, best practices, and tips and tricks.
  • Product Adoption and Usage: Accountable for the adoption of MarTech products in your markets and brands, ensuring communications to your stakeholders are personalized and aligned to their business partner needs. Lead training sessions and office hours to support end user adoption. Monitor and analyze product usage data to identify trends and areas for improvement. Work with Super Users or capabilities leads to action on insights shown in data and reporting. Develop strategies to increase product adoption and engagement.
  • Project Management: Triage and prioritize new demand requests, based on business impact. Support business stakeholders with requirement gathering and asset preparation. Manage high-priority projects in your markets, coordinating different teams involved and tracking timeline, risks and dependencies.
  • Expanding and Scaling: Work closely with the product team to drive scaling and expansion of the products. Develop and execute strategies to reduce churn and increase business impact.
  • Feedback and Improvement: Gather and document end-user feedback to inform product development. Collaborate with the central team to prioritize and implement user-driven enhancements.
  • User Onboarding and Training: Develop and deliver onboarding programs to new users. Adapt centrally provided training materials for local/regional relevancy, ways of working, and local language to drive consistent guided experience and feedback mechanisms. Provide ongoing training and support to ensure clients can effectively use our products. Participate in hypercare periods after new product launch or large-scale feature enhancements/integrations to ensure smooth adoption of new capabilities.
  • Reporting and Analysis: Prepare and present reports on product usage, user health, and other key metrics. Use data to make informed decisions and recommendations.

Qualifications

What we are looking for

Required Qualifications

  • Minimum of 6-8 years of experience in a customer success, account management, or similar role, preferably in a SaaS or agency environment.
  • Bachelors Degree or Equivalent in Marketing, Business, Technology or related field.

Skills:

  • Excellent communication and interpersonal skills.
  • Strong analytical and problem-solving abilities.
  • Familiarity and working knowledge in MarTech products and data analysis tools, for example websites, mobile apps, Salesforce Marketing Cloud, Aprimo, Salsify, TreasureData, Google Analytics, Content Management Systems (CMS).
  • Ability to manage multiple projects and priorities effectively.

Kenvue is proud to be an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, colour, religion, sex, sexual orientation, gender identity, age, national origin, or protected veteran status and will not be discriminated against on the basis of disability.

MarTech Activation Lead - UK & Northern Europe employer: KENVUE

At Kenvue, we pride ourselves on being an exceptional employer, offering a dynamic work culture that prioritises innovation and collaboration. With a strong commitment to employee growth, our team members benefit from comprehensive training and development opportunities, all while working with iconic brands in a hybrid environment at our High Wycombe office, soon relocating to Reading. Join us to make a meaningful impact in the lives of millions, surrounded by a diverse group of passionate professionals who care deeply about science and everyday care.
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Contact Detail:

KENVUE Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land MarTech Activation Lead - UK & Northern Europe

✨Tip Number 1

Familiarise yourself with Kenvue's iconic brands and their MarTech needs. Understanding how these brands operate and their specific market challenges will help you tailor your approach during interviews.

✨Tip Number 2

Network with current or former employees of Kenvue on platforms like LinkedIn. Engaging in conversations about their experiences can provide valuable insights into the company culture and expectations for the MarTech Activation Lead role.

✨Tip Number 3

Stay updated on the latest trends in MarTech and customer success strategies. Being able to discuss recent developments or innovations in the field during your interview will demonstrate your passion and expertise.

✨Tip Number 4

Prepare to showcase your analytical skills by thinking of examples where you've used data to drive product adoption or improve user experience. This will highlight your suitability for the role and your ability to make data-driven decisions.

We think you need these skills to ace MarTech Activation Lead - UK & Northern Europe

Customer Success Management
Account Management
Stakeholder Engagement
MarTech Product Knowledge
Data Analysis
Project Management
Training and Onboarding
Communication Skills
Interpersonal Skills
Analytical Problem-Solving
CRM Systems Proficiency
Digital Experience Platforms (DxP)
Marketing Resource Management (MRM)
Digital Asset Management (DAM)
Product Information Management (PIM)
Customer Data Platform (CDP)
User Adoption Strategies
Feedback Collection and Implementation

Some tips for your application 🫡

Tailor Your CV: Make sure your CV highlights relevant experience in customer success, account management, or similar roles. Emphasise your familiarity with MarTech products and any specific tools mentioned in the job description.

Craft a Compelling Cover Letter: In your cover letter, express your passion for science and everyday care, linking it to Kenvue's mission. Mention how your skills align with the responsibilities of the MarTech Activation Lead role, particularly in product adoption and user training.

Showcase Your Analytical Skills: Provide examples in your application that demonstrate your analytical and problem-solving abilities. Highlight any experience you have with data analysis tools and how you've used data to drive decisions in previous roles.

Highlight Stakeholder Management Experience: Discuss your experience in building and maintaining relationships with stakeholders. Provide specific examples of how you've addressed user needs and concerns in past positions, showcasing your communication and interpersonal skills.

How to prepare for a job interview at KENVUE

✨Understand the Company and Its Brands

Before your interview, take some time to research Kenvue and its iconic brands like NEUTROGENA and LISTERINE. Understanding their values and how they relate to everyday care will help you align your answers with their mission.

✨Showcase Your MarTech Knowledge

Be prepared to discuss your experience with MarTech products and data analysis tools. Highlight specific examples of how you've driven product adoption or improved user experiences in previous roles.

✨Demonstrate Stakeholder Management Skills

Since the role involves building strong relationships with end-users, be ready to share examples of how you've successfully managed stakeholder expectations and addressed their needs in past positions.

✨Prepare for Scenario-Based Questions

Expect questions that assess your problem-solving abilities and project management skills. Think of scenarios where you've triaged demands or led training sessions, and be ready to explain your approach and outcomes.

MarTech Activation Lead - UK & Northern Europe
KENVUE
K
  • MarTech Activation Lead - UK & Northern Europe

    High Wycombe
    Full-Time
    43200 - 72000 £ / year (est.)

    Application deadline: 2027-06-19

  • K

    KENVUE

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