Southern Water | Head of Marketing & Brand
Southern Water | Head of Marketing & Brand

Southern Water | Head of Marketing & Brand

Worthing Full-Time 43200 - 72000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Lead marketing and brand strategy to enhance customer engagement and brand visibility.
  • Company: Join Southern Water, a company focused on transforming the UK water sector sustainably.
  • Benefits: Enjoy hybrid working, competitive salary, bonuses, generous pension, and health benefits.
  • Why this job: Be part of a significant transformation while making a real impact on customers and the environment.
  • Qualifications: Proven experience in brand management, marketing strategy, and digital marketing channels required.
  • Other info: Flexible working options and opportunities for career progression and training available.

The predicted salary is between 43200 - 72000 £ per year.

Job Title: Head of Marketing & Brand

Location: Hybrid working from head office in Durrington, Worthing 2-3 days per week and home.

Contract Type: Permanent

Hours: 37 hours per week, Monday – Friday

Salary: Competitive salary available commensurate with experience as well as car allowance and up to 20% bonus.

Southern Water is about to embark on it’s most enormous transformation to date as we look to the next five years of significant investment. We will prioritise customer engagement through improved service, public awareness campaigns, and more personalised communication. This, coupled with a growing emphasis on climate change resilience and a thriving innovation ecosystem, promises a future where the UK water sector is more efficient, sustainable, and responsive to the needs of both the environment and its customers!

Job Overview

A fantastic new opportunity has been created by our newly appointed Chief Customer Officer to lead on Brand and Marketing for Southern Water, as we look to take customers on this transformation journey with us.

Reporting directly to our Chief Customer Officer, this Senior Leadership role will be responsible for shaping and delivering Southern Water’s marketing and brand strategy to increase brand visibility, drive reputational change and build customer engagement.

Leading a team of marketing, brand, communications, and digital experts, you will manage budgets, and collaborate with the wider senior management team to ensure cohesive messaging and alignment with business objectives.

In this role, you will have the opportunity to:

  • Define brand positioning, value proposition, and messaging frameworks to differentiate the company in the industry and build brand reputation
  • Analyse market trends, customer insights, and industry landscape to inform strategic decisions.
  • Lead, mentor, and develop the marketing and brand team, fostering a high-performance culture.
  • Work cross-functionally with internal teams, and collaborate with external agencies and partners to execute campaigns effectively.
  • Oversee the development and maintenance of brand guidelines, and enhance brand recognition and reputation across the region.
  • Drive digital marketing strategies, including SEO, email campaigns, and content marketing.

About You

This role will make excellent use of your proven experience in brand management and marketing strategy development as well as your strong understanding of consumer behaviour and market dynamics.

In this position you will be able to apply your expertise in digital marketing channels and strategies (such as website management, email and SEO) and you will be able to utilise your excellent leadership and team management skills.

The ideal candidate will have a passion for working in a challenging sector, an energy to create meaningful change and cut through the red tape, as well as a real desire to support and educate customers on the journey ahead!

Whilst experience of a regulated industry would be advantageous, we welcome applicants from other sectors as we recognise the added value they can bring to our organisation.

Package

This role will be full time Monday to Friday with a hybrid approach to working between our Head Office in Durrington (Worthing) and home.

We are offering a competitive salary depending on skills and experience as well as other benefits including:

• Company and performance-related bonus

• Generous pension with up to 11% company contribution

• Life assurance payment equal to four times your annual salary

• Health benefits through a Cash Plan

• Two paid community volunteering days a year

• 25 days annual holiday

• Occupational health service

• Perkbox benefits offering discounts and savings on several products and experiences

• Study support may be available for job-related qualifications

• We offer competitive maternity leave and flexible return to work options

Join our Customer & Community team and see how far your career could progress with a company committed to career progression, training and development opportunities, our customers and the environment.

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Our customers are at the heart of everything we do, because delivering water for life is our core purpose. To achieve this, we need 24/7 support in place to resolve incidents quickly and efficiently. All our employees understand the importance of out-of-hours incident support – because when problems appear, fixing them is our top priority. That’s why our people join together and support when and however needed to make sure our customers get the service they deserve. Joining the Southern Water family means you’ll become part of our incident support team. During your interview, your manager will speak to you about any incident support rotas that apply to your position.

Privacy Statement:

Please note: If you are an existing Southern Water employee, you will need to confirm within your application that your Manager is aware of your application.

All applicants must be eligible to live and work in the UK. You will need to provide evidence of eligibility (e.g. a passport or long birth certificate and proof of NI) and current proof of address (dated within the last 3 months), will be required as part of the recruitment process. If you do not meet these criteria, your application will not be considered.

Southern Water | Head of Marketing & Brand employer: Southern Water

Southern Water is an exceptional employer, offering a dynamic work environment that fosters innovation and collaboration. With a strong commitment to employee growth, we provide extensive training and development opportunities, alongside competitive benefits such as a generous pension scheme, performance-related bonuses, and flexible working arrangements. Join us in Durrington, Worthing, where you can make a meaningful impact on our transformation journey while enjoying a supportive culture that prioritizes customer engagement and environmental sustainability.
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Contact Detail:

Southern Water Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Southern Water | Head of Marketing & Brand

✨Tip Number 1

Familiarize yourself with Southern Water's current marketing strategies and brand positioning. Understanding their recent campaigns and customer engagement efforts will help you demonstrate your knowledge and passion for the role during the interview.

✨Tip Number 2

Showcase your leadership skills by preparing examples of how you've successfully led marketing teams in the past. Highlight specific instances where you mentored team members or drove a high-performance culture, as this is crucial for the Head of Marketing & Brand position.

✨Tip Number 3

Research the latest trends in digital marketing, especially in the water sector. Being able to discuss innovative digital strategies, such as SEO and content marketing, will set you apart as a candidate who can drive Southern Water's transformation journey.

✨Tip Number 4

Prepare to discuss how you would approach building customer engagement and brand reputation in a regulated industry. Think about creative ideas that align with Southern Water's mission and values, and be ready to share them during your interview.

We think you need these skills to ace Southern Water | Head of Marketing & Brand

Brand Management
Marketing Strategy Development
Consumer Behavior Analysis
Market Trend Analysis
Digital Marketing Expertise
SEO and Content Marketing
Email Campaign Management
Leadership and Team Management
Cross-Functional Collaboration
Budget Management
Communication Skills
Creative Problem Solving
Customer Engagement Strategies
Performance Metrics Analysis
Stakeholder Management

Some tips for your application 🫡

Understand the Role: Make sure to thoroughly read the job description for the Head of Marketing & Brand position. Understand the key responsibilities and required skills, and think about how your experience aligns with these.

Tailor Your CV: Customize your CV to highlight relevant experience in brand management and marketing strategy development. Use specific examples that demonstrate your leadership skills and success in driving customer engagement.

Craft a Compelling Cover Letter: Write a cover letter that not only outlines your qualifications but also expresses your passion for the water sector and your vision for enhancing customer engagement. Mention how you can contribute to Southern Water's transformation journey.

Showcase Digital Marketing Expertise: Since the role emphasizes digital marketing strategies, be sure to include any relevant experience with SEO, email campaigns, and content marketing in your application. Provide metrics or outcomes from past campaigns to illustrate your impact.

How to prepare for a job interview at Southern Water

✨Understand the Transformation Journey

Familiarize yourself with Southern Water's upcoming transformation and how it aims to enhance customer engagement. Be prepared to discuss how your marketing strategies can align with this vision.

✨Showcase Your Leadership Skills

As a senior leader, it's crucial to demonstrate your ability to lead and mentor a team. Share examples of how you've developed high-performance cultures in previous roles and how you plan to do the same at Southern Water.

✨Highlight Your Digital Marketing Expertise

Given the emphasis on digital marketing strategies, be ready to discuss your experience with SEO, email campaigns, and content marketing. Provide specific examples of successful campaigns you've led.

✨Prepare for Cross-Functional Collaboration

Southern Water values collaboration across teams. Think of instances where you've worked with different departments or external partners to achieve marketing goals, and be ready to share these experiences.

Southern Water | Head of Marketing & Brand
Southern Water
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  • Southern Water | Head of Marketing & Brand

    Worthing
    Full-Time
    43200 - 72000 £ / year (est.)

    Application deadline: 2027-01-21

  • S

    Southern Water

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