At a Glance
- Tasks: Lead marketing strategies and product initiatives to boost brand growth.
- Company: Join Juice Plus+, a leader in health and wellness with innovative plant-based products.
- Benefits: Enjoy hybrid work options, a vibrant team culture, and opportunities for personal growth.
- Why this job: Be part of a dynamic team making a real impact on global health and wellness.
- Qualifications: 3-5 years in marketing, preferably in FMCG or direct sales, with strong analytical skills.
- Other info: Exciting time for growth; your ideas will directly influence our brand's future.
The predicted salary is between 36000 - 60000 Β£ per year.
Marketing Portfolio Lead London / Hybrid The Juice Plus+ Company is a multimillion-dollar competitor in the health and wellness industry, utilising a unique combination of direct sales and e-commerce to market our carefully curated line of plant-based nutritional products, in pursuit of our mission to βInspire Healthy Living Around the World.β The role of Marketing Portfolio Lead sits within our hardworking and fun global marketing function and is responsible for supporting the implementation of brand strategies and product portfolio initiatives for Juice Plus+. Best suited to someone with 3-5 years of experience, this role will assist in executing brand strategies, optimising the product portfolio, and driving growth for Juice Plus+. Other key responsibilities include portfolio reviews, product renovations, packaging updates, rebranding efforts, pricing strategies, and sales reporting, all aimed at improving profitability, sales, and productivity. Your day to day: Support planning and assist in executing global brand strategies to strengthen the portfolio and drive market share growth. Conduct market analysis to identify opportunities for brand expansion and repositioning. Work closely with the Creative Studio Team on new brand identity implementation. Assist in the development and launch of new products, ensuring alignment with brand strategy and market needs. Conduct pricing analyses to understand market dynamics and consumer price sensitivity. Support research efforts with external agencies to gather insights and drive informed decision-making. Track and analyze KPIs and brand performance, contributing to regular reports and implementing adjustments to optimize outcomes. You will bring: Bachelor\βs degree in Marketing, Business Administration, or related field. Minimum 3-5 years of experience in marketing, with exposure to brand or category management, preferably within the direct sales industry, FMCG, or other product-related business. Analytical skills with the ability to apply consumer insights and market research. Strong communication skills and ability to work effectively with cross-functional teams. Experience in implementing brand strategies and supporting growth initiatives. Ability to thrive in a fast-paced, dynamic environment with a high degree of flexibility and adaptability. This is a great opportunity for someone to get very involved at an exciting time in our development. If the role sounds like you, we would love to hear from you today! #J-18808-Ljbffr
Marketing Portfolio Lead employer: BriSand Management Consulting
Contact Detail:
BriSand Management Consulting Recruiting Team
StudySmarter Expert Advice π€«
We think this is how you could land Marketing Portfolio Lead
β¨Tip Number 1
Familiarise yourself with Juice Plus+ and their product offerings. Understanding their brand values and mission will help you align your experience and ideas with their goals during any discussions or interviews.
β¨Tip Number 2
Network with professionals in the health and wellness industry, especially those who have experience in direct sales and e-commerce. Engaging with them can provide valuable insights and potentially lead to referrals.
β¨Tip Number 3
Stay updated on the latest trends in marketing, particularly in the FMCG sector. Being knowledgeable about current market dynamics will allow you to speak confidently about how you can contribute to Juice Plus+βs growth.
β¨Tip Number 4
Prepare to discuss specific examples of how you've successfully executed brand strategies or optimised product portfolios in your previous roles. This will demonstrate your hands-on experience and ability to drive results.
We think you need these skills to ace Marketing Portfolio Lead
Some tips for your application π«‘
Tailor Your CV: Make sure your CV highlights relevant experience in marketing, particularly in brand management and product portfolio initiatives. Use specific examples that demonstrate your analytical skills and ability to drive growth.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for the health and wellness industry. Mention how your previous experiences align with the responsibilities of the Marketing Portfolio Lead role and how you can contribute to Juice Plus+.
Showcase Analytical Skills: In your application, emphasise your analytical skills by providing examples of how you've used market research and consumer insights to inform marketing strategies. This will demonstrate your capability to support data-driven decision-making.
Highlight Team Collaboration: Since the role involves working closely with cross-functional teams, include examples of successful collaborations in your application. This could be projects where you worked with creative teams or external agencies to achieve marketing goals.
How to prepare for a job interview at BriSand Management Consulting
β¨Know Your Brand Inside Out
Before the interview, make sure you thoroughly research Juice Plus+ and its product portfolio. Understand their brand mission, values, and recent marketing campaigns. This will help you demonstrate your genuine interest in the company and how your experience aligns with their goals.
β¨Showcase Your Analytical Skills
Given the role's focus on market analysis and KPIs, be prepared to discuss specific examples of how you've used data to drive marketing decisions in your previous roles. Highlight any tools or methodologies you've employed to gather insights and optimise brand performance.
β¨Prepare for Creative Collaboration
Since the position involves working closely with the Creative Studio Team, think of examples where you've successfully collaborated with creative professionals. Be ready to discuss how you contributed to brand identity projects and how you can bring that experience to Juice Plus+.
β¨Demonstrate Flexibility and Adaptability
The job description mentions a fast-paced environment, so be prepared to share instances where you've thrived under pressure or adapted to changing circumstances. This will show your potential employer that you can handle the dynamic nature of the role.