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For Companies At a Glance
- Tasks: Lead product strategy, manage marketing campaigns, and collaborate with teams for growth.
- Company: Join a dynamic company focused on innovative food products and market leadership.
- Benefits: Enjoy a competitive salary, Monday to Friday work schedule, and opportunities for creativity.
- Why this job: Be part of a creative team driving impactful marketing strategies in the food industry.
- Qualifications: 3+ years in product or brand marketing, strong analytical and communication skills required.
- Other info: Opportunity to work with key retailers and suppliers, enhancing your professional network.
The predicted salary is between 39000 - 42000 £ per year.
Location: Camberley
Salary: £45,000 - £48,000
Working Times: Monday - Friday 08.30-17.30
We are looking for an experienced and commercially savvy Product Manager to lead the strategic direction, growth, and day-to-day management of our products. This role is ideal for someone with strong analytical capabilities, creative flair, and excellent communication skills. You will work closely with key retailers, suppliers, and internal teams to deliver compelling marketing strategies, product launches, and promotions that drive growth and category leadership.
The Product Manager will be responsible for:
- Working alongside Directors and Heads of Marketing to develop effective annual sales in and sales out plans for a number of Key Brands which delivers Commercial and Brand targets.
- Monthly updates for Brand plans with course corrections when necessary.
- Develop and implement robust sell in decks with rationale for all product, pricing, promotional recommendations, sales out initiatives such as consumer promotions, competitions etc. and online presence across all Key Brands.
- Identify Key Brand stakeholders and build positive relationships which deliver mutually beneficial market successes; pitching for A&P funding, collaterals and soft media assets.
- Maintain a good understanding of roles, responsibilities and key contacts within each Key Customer account and know how all account contacts interact and how decisions are made.
- All admin related to account specific spend carried out within process and in a timely manner.
- Manage and contribute to social media, including group editorial calendar; LinkedIn, Facebook, I.G Twitter.
- Lead the editorial, design, production and propagation of marketing outputs.
- Co-ordinate the design of artwork for documentation, banners, exhibition displays, adverts, vehicles graphics.
- Manage e-mail marketing campaigns.
Major objectives and outcomes:
- Take ownership of projects and coordinate with key Brand stakeholders to deliver strategies on time and within a budget.
- Research competitors and similar products, and analyse market trends.
- A creative thinker, able to provoke new ideas, storyboards and driving the execution of full-scale communication designs.
- First-class writing and editing skills are required including the ability to write press releases, social media messages and blog posts.
Key Skills & Experience:
- 3+ years experience in a product or brand marketing role, ideally within FMCG or the food industry.
- Demonstrated success managing a portfolio of food products.
- Strong analytical skills - comfortable working with sales, consumer, and category data.
- Excellent verbal and written communication skills - able to create clear, compelling presentations and reports.
- Confident managing supplier relationships across different cultures and time zones.
Contact Detail:
Mulberry Recruitment Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Product Manager
✨Tip Number 1
Network with professionals in the FMCG and food industry. Attend industry events, webinars, or local meetups to connect with potential colleagues or mentors who can provide insights into the role and company culture.
✨Tip Number 2
Familiarise yourself with the latest trends in product management and marketing within the food sector. This knowledge will not only help you during interviews but also demonstrate your passion and commitment to the field.
✨Tip Number 3
Prepare to discuss specific examples of how you've successfully managed product launches or marketing campaigns in the past. Use the STAR method (Situation, Task, Action, Result) to structure your responses effectively.
✨Tip Number 4
Research StudySmarter's products and values thoroughly. Understanding our mission and how you can contribute will help you tailor your conversations and show that you're genuinely interested in joining our team.
We think you need these skills to ace Product Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in product management and brand marketing, especially within the FMCG or food industry. Use specific examples that demonstrate your analytical skills and successful project management.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for product management and your understanding of the role. Mention how your skills align with the job requirements, particularly your ability to develop marketing strategies and manage supplier relationships.
Showcase Your Communication Skills: Since excellent verbal and written communication skills are crucial for this role, include examples of your writing abilities. Consider attaching samples of press releases, social media posts, or presentations you've created in the past.
Highlight Analytical Experience: Emphasise your experience with data analysis in your application. Provide examples of how you've used sales, consumer, and category data to inform product decisions and drive growth in previous roles.
How to prepare for a job interview at Mulberry Recruitment
✨Showcase Your Analytical Skills
As a Product Manager, strong analytical capabilities are crucial. Be prepared to discuss specific examples of how you've used data to drive decisions in previous roles. Highlight your experience with sales and market analysis to demonstrate your ability to make informed choices.
✨Demonstrate Creative Thinking
This role requires a creative flair, so come armed with ideas! Think about innovative marketing strategies or product launches you've been involved in. Share your thought process on how you approach problem-solving and generating new concepts.
✨Build Rapport with Stakeholders
The ability to build positive relationships with key stakeholders is essential. Prepare to discuss how you've successfully collaborated with suppliers, retailers, and internal teams in the past. Emphasise your communication skills and how they have helped you achieve mutual goals.
✨Prepare for Scenario Questions
Expect scenario-based questions that assess your decision-making and project management skills. Think of situations where you've had to adapt plans based on market trends or stakeholder feedback. Be ready to explain your thought process and the outcomes of your actions.
