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- Tasks: Lead digital marketing strategies to boost conference registrations and manage a dynamic team.
- Company: Join an award-winning conference company making waves in the industry.
- Benefits: Enjoy a competitive salary with potential for remote work and great perks.
- Why this job: Be part of a creative culture that values innovation and drives real impact.
- Qualifications: Proven experience in digital marketing with strong analytical and communication skills.
- Other info: Collaborate with various teams to align marketing efforts with business goals.
The predicted salary is between 43200 - 72000 £ per year.
Fantastic Opportunity for a Head of Digital Marketing to join an award winning conference company.
About Our Client: An award winning conference company.
Job Description:
- Strategic Leadership: Develop and implement comprehensive digital marketing strategies to promote conferences and drive delegate registrations.
- Team Management: Lead and mentor the digital marketing team, fostering a culture of innovation and continuous improvement.
- Campaign Oversight: Oversee the planning, execution, and optimization of digital campaigns across various channels, including email, social media, SEO, and PPC.
- Data Analysis: Utilize analytics tools to monitor campaign performance, generate insights, and inform strategic decisions.
- Budget Management: Manage the digital marketing budget, ensuring efficient allocation of resources to achieve maximum ROI.
- Stakeholder Collaboration: Work closely with internal teams, including sales and event planning, to align marketing strategies with business objectives.
The Successful Applicant:
- Proven expertise in driving delegate sales through digital channels.
- Strong understanding of current digital marketing tools and best practices.
- Excellent analytical, organizational, and communication skills.
What’s on Offer: Competitive salary and package. Potential for remote working.
Contact Detail:
Michael Page (UK) Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Digital Marketing
✨Tip Number 1
Familiarise yourself with the latest digital marketing trends and tools. Being well-versed in current best practices will not only boost your confidence but also demonstrate your commitment to staying ahead in the industry.
✨Tip Number 2
Network with professionals in the conference and events sector. Attend industry events or webinars to connect with potential colleagues and learn about their experiences, which can provide valuable insights into the role.
✨Tip Number 3
Prepare to discuss specific campaigns you've led in the past. Be ready to share metrics and outcomes that highlight your ability to drive delegate registrations through digital channels.
✨Tip Number 4
Showcase your leadership skills by discussing how you've mentored teams in previous roles. Highlighting your experience in fostering a culture of innovation will resonate well with the hiring team.
We think you need these skills to ace Head of Digital Marketing
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience in digital marketing, particularly in driving delegate sales. Use specific examples of successful campaigns you've led and the results achieved.
Craft a Compelling Cover Letter: In your cover letter, express your passion for digital marketing and your leadership style. Mention how you can contribute to the company's goals and align with their innovative culture.
Showcase Analytical Skills: Since data analysis is crucial for this role, include examples of how you've used analytics tools to inform marketing strategies. Highlight any specific metrics or KPIs you've improved through your efforts.
Highlight Team Management Experience: Discuss your experience in leading and mentoring teams. Provide examples of how you've fostered innovation and continuous improvement within your team, as this is key for the Head of Digital Marketing position.
How to prepare for a job interview at Michael Page (UK)
✨Showcase Your Strategic Vision
Prepare to discuss your approach to developing and implementing digital marketing strategies. Highlight specific examples where you've successfully driven delegate registrations through innovative campaigns.
✨Demonstrate Team Leadership Skills
Be ready to talk about your experience in leading and mentoring teams. Share how you've fostered a culture of innovation and continuous improvement within your previous roles.
✨Highlight Data-Driven Decision Making
Discuss your proficiency with analytics tools and how you've used data to monitor campaign performance. Provide examples of insights you've generated that led to strategic decisions.
✨Understand Budget Management
Prepare to explain your experience in managing digital marketing budgets. Discuss how you've allocated resources efficiently to achieve maximum ROI in past campaigns.
