Victoria Beckham | Store Manager

Job Title: Flagship Store Manager

Reporting to: Europe Retail Director

Direct Reports: Dover Street Sales Team

Location: Mayfair, London – Dover Street

Role Overview

The Store Manager will oversee all aspects of operations at the Flagship Victoria Beckham

Boutique in London, with a focus on achieving store excellence, team leadership, and driving

client engagement.

Key Responsibilities

As the Store Manager, you will be the main ambassador for the Flagship Victoria Beckham

boutique, leading the team and ensuring its success. Your key duties include:

1. Brand & Client Experience

• Brand Representation

Act as the face of Victoria Beckham, embodying and promoting the brand’s values

and identity.

• Client Experience

Deliver a first-class experience to all clients, maximizing conversion rates and

building loyalty. Take full accountability for client acquisition, retention, and

engagement.

• Sales Leadership

Actively engage on the sales floor, leading by example and managing client

relationships directly.

• Visual Merchandising

Ensure compliance with Victoria Beckham’s visual merchandising guidelines,

maintaining brand consistency and appeal.

• Business Development

Identify and recommend partnerships, events, and clienteling opportunities to drive

growth and expand the store network.

2. Store Operations

• Daily Operations

Oversee all daily store activities, ensuring seamless operations while proactively

identifying growth and service enhancement opportunities.

• KPI & Budget Management

Drive the team to meet and exceed KPIs and sales targets. Manage controllable costs

within budget, focusing on profit and margin optimization.

• Stock Management

Oversee stock control procedures and conduct inventory counts, ensuring accurate and

efficient stock management.

• Health & Safety Compliance

Ensure the store is compliant with all relevant health and safety regulations.

• Staff Planning

Manage staff rotas to ensure adequate coverage during peak periods and special

events.

3. Team Leadership & Development

• Team Leadership

Recruit, coach, and inspire a high-performing team, fostering a culture that aligns with

brand standards and client-focused service.

• Product Knowledge & Training

Attend product launches and disseminate key information to the team. Ensure that

comprehensive product and brand training is regularly delivered.

• Team Development

Conduct appraisals, performance reviews, and address any performance issues

proactively.

• Communication & Reporting

Provide high-quality, concise feedback and analysis to key stakeholders, offering

actionable insights and business updates.

• Stakeholder Relations

Build strong relationships with head office teams, ensuring a valuable and cohesive

partnership.

*You may be required to support on additional duties/tasks as necessary to meet the business needs*

Essential Skills and Requirements

• Luxury Retail Experience: 3-5 years of management experience in luxury fashion

retail.

• Sales-Driven: Proven track record in meeting and exceeding sales targets and KPIs.

• Client-Centric: Strong focus on client experience, engagement, and loyalty.

• Local Network: Existing network and client base in the local area is highly

advantageous.

• Professionalism: Maintain a polished and professional appearance at all times.

• Organisational Skills: Highly organized, with the ability to multitask and manage

pressure.

• Leadership: Energetic, passionate leader capable of inspiring both team members and

clients.

• Independent Decision-Maker: Confident in making commercial decisions and

addressing issues independently.

• Problem-Solving Ability: Skilled at handling and resolving challenging situations.

• Industry Knowledge: Strong understanding of luxury products, business trends,

competitor landscape, and customer demographics.

• Dynamic Personality: Confident, charismatic leader with a proactive drive to

motivate and guide the team.