Senior Digital Marketing Manager

Get AI-powered advice on this job and more exclusive features. Helping Hands Home Care provided pay range This range is provided by Helping Hands Home Care. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more. Base pay range Direct message the job poster from Helping Hands Home Care Recruitment Manager at Helping Hands Homecare Helping Hands is seeking a Senior Digital Marketing Manager to lead our paid media strategy and execution. This role is central to driving digital growth through performance marketing, with a focus on PPC, display, and paid social. You’ll work closely with internal teams and agency partners to deliver integrated campaigns that support our business goals. This is a hybrid role with 50% of your time to be spent working from our Support Office in Alcester. Key Responsibilities Paid Media Strategy: Develop and manage data-driven campaigns across Google, Microsoft, Meta, LinkedIn, and other platforms. Set clear performance targets and oversee agency delivery. CRO & UX Collaboration: Work with UX and web teams to optimise landing pages and improve conversion rates. Campaign Management: Coordinate cross-channel campaigns with content, SEO, and social teams to ensure consistent messaging. Analytics & Attribution: Own performance dashboards and refine attribution models to guide budget decisions. Team Leadership: Support and develop team members, including a Paid Media Executive and Social Media Manager. Compliance & Process: Ensure all campaigns comply with GDPR and sector-specific advertising standards. Budget Management: Manage the paid media budget and reallocate spend based on performance insights. What We’re Looking For Strong experience with Google Ads, Microsoft Ads, Meta Ads, and LinkedIn Campaign Manager. Proven ability to lead agencies and deliver high-performing campaigns. Solid understanding of CRO and UX principles. Ability to communicate performance insights clearly to senior stakeholders. Collaborative leadership style with a focus on continuous improvement. Experience with AI-driven marketing tools. Project management certification (e.g., Prince2, AgilePM). Background in regulated sectors such as healthcare or financial services. Why Join Helping Hands? This is an opportunity to take ownership of a key area within a growing digital team. You’ll have the autonomy to shape strategy, lead innovation, and make a measurable impact in a purpose driven organisation. We also offer our employees the following benefits – 25 days annual leave rising to 27 dependent on service Hybrid working, with 50% of your time spend in the office, and 50% at home Competitive salary of up to £60,000 a year Seniority level Seniority level Not Applicable Employment type Employment type Full-time Job function Job function Marketing Industries Hospitals and Health Care Referrals increase your chances of interviewing at Helping Hands Home Care by 2x Sign in to set job alerts for “Digital Marketing Manager” roles. Worcester, England, United Kingdom 1 week ago Warwick, England, United Kingdom 3 weeks ago Birmingham, England, United Kingdom 3 months ago Stratford-Upon-Avon, England, United Kingdom 2 weeks ago Digital Marketing and Social Media Executive, East Africa Corridor Birmingham, England, United Kingdom 2 months ago Coventry, England, United Kingdom 1 week ago Droitwich Spa, England, United Kingdom 30 minutes ago Birmingham, England, United Kingdom 2 weeks ago Warwickshire, England, United Kingdom £80,000.00-£95,000.00 2 weeks ago Birmingham, England, United Kingdom 6 days ago Digital Marketing Executive (Chinese Speaking) Birmingham, England, United Kingdom 3 weeks ago Birmingham, England, United Kingdom 1 week ago Birmingham, England, United Kingdom 4 hours ago Birmingham, England, United Kingdom 5 days ago Customer Insights Manager – Financial Services Birmingham, England, United Kingdom 4 months ago Birmingham, England, United Kingdom £45,000.00-£50,000.00 4 hours ago Birmingham, England, United Kingdom 5 days ago Birmingham, England, United Kingdom 1 week ago Birmingham, England, United Kingdom 2 weeks ago Birmingham, England, United Kingdom 1 day ago Warwickshire, England, United Kingdom 1 week ago We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI. #J-18808-Ljbffr