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- Tasks: Lead product marketing strategies to drive platform adoption and engagement.
- Company: Uberall connects businesses with local customers through an innovative SaaS platform.
- Benefits: Enjoy flexible work options, competitive pay, and a supportive culture focused on growth.
- Why this job: Join a passionate team at the forefront of AI-driven marketing solutions.
- Qualifications: Proven experience in B2B SaaS product marketing and strong leadership skills required.
- Other info: Be part of a diverse team with a commitment to inclusion and continuous learning.
The predicted salary is between 43200 - 72000 £ per year.
Help us bring people and businesses together. Our SaaS platform enables multi-location brands and businesses to boost their online presence in a rapidly evolving world. From big to small, from Adidas to ZenPark, our client base contains some of your favourite brands.
The Past: Founded in 2013 by David Federhen and Florian Hübner, two longtime friends with a vision to improve customer experience across the online and offline worlds, they created a platform that connected companies with local customers in the digital-first moment.
The Present: We are on a mission to put every single business on the map, and believe every business deserves success, regardless of size or location. Our location marketing platform exists to help our customers get found online and connect with customers through search, discovery, engagement and conversion.
The Future: We are a growing company with a bright future. We have established ourselves as a rising thought leader through the introduction of Location Performance Optimization (LPO). Our AI strategy is gaining momentum and it’s setting us apart in the market. Our agentic AI 'UB-I' moves us from features and functions to business outcomes. UB-I will work 24/7 to optimize location performance, driving engagement, visibility and measurable results. As AI changes search far beyond traditional SEO results, we are at the forefront of enabling our customers to reach theirs in this new era. We have a passionate and diverse team, a comprehensive, intuitive platform and a clear vision for the future.
We are seeking an accomplished and strategic Sr/Director of Product Marketing to help fuel the Uberall growth journey in an AI world. In this role you will play a critical role in driving the adoption of our platform through the development and execution of comprehensive product marketing strategies. Working closely with cross-functional teams, including product management, sales and marketing, you will collaborate to ensure effective product positioning, messaging and go-to-market strategies that resonate with our target audience. As a key driver of our success, you will need to quickly become an expert on Uberall products, the market, our customers, and our competition.
The ideal candidate for this role has a proven track record in B2B SaaS product marketing, exceptional leadership skills, an AI-first mindset and a strong understanding of the martech industry. We are seeking someone with a great combination of strategic thinking and execution excellence, along with a self-starter attitude and a can-do approach.
Knowledge, Skills & Experience
- Proven deep international experience in product marketing, preferably in the B2B, SaaS Martech/Adtech or similar industry.
- Strong leadership skills with the ability to inspire and develop a distributed global team.
- Demonstrable knowledge of, and ideally experience in, the impact of AI and fully AI enabled products.
- Excellent strategic thinking and analytical skills, with the ability to translate market insights into effective marketing strategies.
- Sound understanding of B2B SaaS product marketing principles, including product positioning, messaging and go-to-market strategies.
- Experience in conducting market research, segmentation and competitive analysis.
- Strong project management skills, with the ability to manage multiple projects and stakeholders simultaneously.
- Exceptional communication and presentation skills, able to effectively convey complex concepts to both technical and non-technical audiences.
- Results-driven mindset with a focus on driving business growth.
What we offer:
- A mission with meaning and purpose. At Uberall, we foster genuine connections between local businesses and people.
- A truly human culture. We’re famous for our culture. Uberallers live by our values.
- Flexibility to fit your lifestyle. Want to come to an office for collaboration? We’ve got space for you in Berlin, Amsterdam, and Barcelona.
- A piece of the pie. Our pay & perks are competitive, and we review them regularly.
- Emotional and intellectual connection. Events and alignment sessions - YES and YES.
- Health and Wellness. We prioritize your wellness with generous holiday time, paid parental and circumstantial leave.
- All-access pass. Get immersed in Uberall from day one.
- Everyday growth. We support you on your non-stop learning journey.
- Top-of-the-line tech. MacBook Pro, magic mouse, 2nd screen.
Diversity, Equity, Inclusion & Belonging: At Uberall, we believe inclusion unlocks the potential of diversity. Our flexible ways of working are designed to make sure each and every Uberaller belongs and thrives, no matter their background, abilities, or lifestyle.
Sr Director Product Marketing employer: Uberall
Contact Detail:
Uberall Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Sr Director Product Marketing
✨Tip Number 1
Familiarise yourself with Uberall's platform and its unique features, especially the AI-driven aspects like UB-I. Understanding how these elements enhance customer engagement will help you articulate your vision for product marketing during discussions.
✨Tip Number 2
Network with current or former Uberall employees on platforms like LinkedIn. Engaging in conversations about their experiences can provide valuable insights into the company culture and expectations, which you can leverage in your interviews.
✨Tip Number 3
Stay updated on the latest trends in B2B SaaS and martech, particularly regarding AI advancements. Being able to discuss recent developments and how they relate to Uberall's mission will demonstrate your proactive approach and industry knowledge.
✨Tip Number 4
Prepare to showcase your leadership style and how it aligns with Uberall's core values. Think of examples from your past experiences where you've inspired teams or driven change, as this will resonate well with their emphasis on collaboration and growth.
We think you need these skills to ace Sr Director Product Marketing
Some tips for your application 🫡
Understand the Role: Before applying, make sure you fully understand the responsibilities and requirements of the Sr Director Product Marketing position at Uberall. Tailor your application to highlight how your experience aligns with their needs.
Craft a Compelling CV: Your CV should clearly showcase your B2B SaaS product marketing experience, leadership skills, and any relevant achievements. Use metrics to demonstrate your impact in previous roles, especially in areas related to AI and martech.
Write a Strong Cover Letter: In your cover letter, express your passion for the role and the company. Highlight your strategic thinking and execution excellence, and explain how you can contribute to Uberall's mission of connecting businesses with local customers.
Showcase Your Knowledge of AI: Given the emphasis on an AI-first mindset in the job description, be sure to include examples of how you've successfully integrated AI into product marketing strategies or how you've leveraged AI tools to drive results.
How to prepare for a job interview at Uberall
✨Know Your Product Inside Out
As a candidate for the Sr Director of Product Marketing, it's crucial to have an in-depth understanding of Uberall's products and services. Familiarise yourself with the features, benefits, and unique selling points of the platform, as well as how it stands out in the competitive landscape.
✨Demonstrate Your AI Knowledge
Given the emphasis on AI in this role, be prepared to discuss your experience with AI-driven products and how they can enhance marketing strategies. Share specific examples of how you've leveraged AI in previous roles to drive results.
✨Showcase Leadership Skills
This position requires strong leadership abilities. Be ready to provide examples of how you've successfully led teams, inspired collaboration, and driven change in previous roles. Highlight your experience in managing cross-functional teams and achieving strategic goals.
✨Prepare for Market Insights Discussion
The interview will likely involve discussions around market research and competitive analysis. Come prepared with insights about current trends in the B2B SaaS and martech industries, and be ready to share your thoughts on how Uberall can leverage these trends for growth.
