Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Lead marketing strategies for exciting indie games and engage players worldwide.
- Company: Join a top independent video games label known for innovative gaming experiences.
- Benefits: Enjoy a hybrid work model with flexible office days and travel opportunities.
- Why this job: Be part of a creative team that champions collaboration and drives player engagement.
- Qualifications: Experience in game marketing, strong analytical skills, and excellent communication are essential.
- Other info: Work in a dynamic environment with a focus on creativity and innovation.
The predicted salary is between 42000 - 84000 £ per year.
Hybrid (will require some travel to our offices, 4 days in the office per month). Offices Based at Manchester, Wakefield & Nottingham.
Our Client is a leading, independent video games label and creative partner for developers from all over the world. Their mission is: delivering pioneering indie games that players around the world will love for a lifetime.
The Senior Brand Marketing Manager's purpose is to drive player awareness, acquisition, and engagement across all our games to ensure commercial and player goals are met. You are responsible for the marketing plans across the company's portfolio; delivering directly for the titles you own and supporting your team's marketing deliverables for the titles they own. You manage and develop a team of Brand Marketing Managers, whilst also acting as a strategic partner to Development partners and other key functions. Your focus is on collaboration internally and externally to ensure the best outcomes for our players, development partners and games.
Your Day-To-Day:
- Take ownership for the creation & execution of product/brand marketing plans.
- Collaborate with internal specialists, agencies and external teams.
- Bring excellence in strategic and creative approach.
- Analyse and report on campaign performance throughout the lifecycle.
- Oversee marketing deliverables.
- Proactively analyse the games marketplace and wider entertainment industry.
- Work with game teams to provide detailed marketing strategies.
- Bring excellence in creative thought and innovative ambitions to marketing campaigns.
- Act as a champion of collaboration with your teammates.
Some key things we're looking for:
- Previous experience releasing games onto multiple platforms, within indie or AAA space or anything in between.
- Previous experience in creating and executing inventive go to market strategies to bring a diverse range of games to market.
- An analytical mindset, with the ability to synthesize data, market trends and user feedback to assist the team in creating insightful product features.
- Strong communication skills and a natural ability to influence.
- You should be a proactive, savvy and effective cross-functional driver.
- Strong ability to multi-task and prioritise.
- Positive attitude, engaged work ethic, and the ability to work in a highly collaborative team environment.
Seniority level: Mid-Senior level
Employment type: Full-time
Job function: Marketing
Industries: Computer Games, Internet Marketplace Platforms, and Software Development
Contact Detail:
Progresso Search Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Brand Marketing Manager - Gaming / Tech Sector
✨Tip Number 1
Familiarise yourself with the latest trends in the gaming industry, especially around indie games. This knowledge will not only help you understand the market better but also allow you to speak confidently about how you can contribute to our mission at StudySmarter.
✨Tip Number 2
Network with professionals in the gaming and tech sectors. Attend industry events or join online forums where you can connect with others who share your passion. Building these relationships can provide valuable insights and potentially lead to referrals.
✨Tip Number 3
Prepare to discuss specific marketing campaigns you've led in the past. Be ready to highlight your analytical skills by sharing how you measured success and adapted strategies based on data and user feedback.
✨Tip Number 4
Showcase your collaborative spirit by thinking of examples where you've worked cross-functionally. Highlight how you’ve successfully partnered with development teams or external agencies to achieve marketing goals, as this is crucial for the role.
We think you need these skills to ace Senior Brand Marketing Manager - Gaming / Tech Sector
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in the gaming or tech sector. Focus on your previous roles in brand marketing, especially those involving game releases and go-to-market strategies.
Craft a Compelling Cover Letter: In your cover letter, express your passion for gaming and how your skills align with the company's mission. Mention specific examples of successful marketing campaigns you've led and how they relate to the role.
Showcase Analytical Skills: Demonstrate your analytical mindset by including examples of how you've used data to inform marketing strategies. Highlight any tools or methodologies you’ve employed to analyse campaign performance.
Emphasise Collaboration Experience: Since the role requires collaboration with various teams, provide examples of how you've successfully worked cross-functionally in previous positions. This could include working with development partners or managing a team.
How to prepare for a job interview at Progresso Search
✨Showcase Your Gaming Knowledge
Make sure to demonstrate your passion for gaming and familiarity with the industry. Discuss recent trends, popular titles, and what makes a successful marketing campaign in the gaming sector.
✨Highlight Your Strategic Thinking
Prepare examples of how you've developed and executed marketing strategies in the past. Be ready to discuss specific campaigns, their outcomes, and how you adapted based on performance data.
✨Emphasise Collaboration Skills
Since the role requires working closely with various teams, share experiences where you've successfully collaborated with others. Highlight your ability to influence and drive cross-functional initiatives.
✨Prepare for Analytical Questions
Expect questions that assess your analytical mindset. Be prepared to discuss how you've used data to inform marketing decisions and how you stay updated on market trends and user feedback.
