Area Sales Manager

Area Sales Manager

Harlow Full-Time 36000 - 60000 ÂŁ / year (est.) No home office possible
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At a Glance

  • Tasks: Drive sales growth and manage key customer accounts in Essex & London.
  • Company: Groundforce is a leading provider of excavation support systems with 60 years of industry experience.
  • Benefits: Enjoy perks like a company car, free tool hire, and discounts on popular brands.
  • Why this job: Join a dynamic team focused on innovation, customer satisfaction, and personal development.
  • Qualifications: Experience in equipment rental or construction, strong sales skills, and a proactive attitude required.
  • Other info: We value diversity and are committed to equal opportunities for all applicants.

The predicted salary is between 36000 - 60000 ÂŁ per year.

Covering Essex & Central, North & East London, our new Area Manager will be responsible for new Business Development as well as managing our key customer accounts. You will be instrumental in growing the Groundforce portfolio across this region.

This unique position requires you to be providing a balanced and multifaceted approach to driving sales growth and maintaining strong customer relationships. You will play a crucial role in generating leads, nurturing relationships and driving sales growth through self‑driven pro‑active activity.

Key Responsibilities

  • Generate leads by proactively identifying and reaching out to potential customers, including selected existing customers, through telesales and other outreach strategies
  • Build, nurture and develop relationships with clients to understand their equipment needs.
  • Effectively promote our products and services creating sales opportunities and to contribute to the overall success of the business
  • Maximise revenue and profit by developing and managing a portfolio of accounts, projects, and prospects
  • Hold regular reviews with the Regional Manager to measure revenue performance and sales approach effectiveness in the region or focus area
  • Cold call and warm call interactions
  • Take a self‑driven and proactive approach to seeking and developing new accounts, ensuring a continuous pipeline of opportunities
  • Always ensure high levels of customer satisfaction by understanding client needs, addressing concerns, and providing tailored solutions
  • Leverage a strong and proven sales background to effectively manage and grow existing accounts. This may involve spending time on construction projects for product demonstration solutions that enhance productivity and/or improve safety performance and best practice
  • Ensure you are following Health and Safety practices both on our sites and on our customer sites
  • Provide holiday and/or sickness cover on the Hire Desk as and when required

What We\’re Looking For

  • Experience in equipment rental, construction or similar industries
  • Hands on and willing to get stuck in with a flexible can do attitude, remaining calm under pressure
  • Driven, self‑sufficient, proactive and motivated
  • Good problem‑solving skills
  • Track record of achieving sales or business development targets.
  • Strong telesales skills for lead generation and relationship building
  • Demonstrated ability to maximise revenue and profit through proactive customer management
  • Excellent communication, negotiation, and interpersonal skills
  • Adaptability to balance business development and account management responsibilities effectively
  • Transparency of activity to key stakeholders utilising the CRM system
  • A genuine passion for driving sales growth, building lasting customer relationships that thrives in a dynamic, hybrid role

What We Can Offer You

  • Competitive salary
  • Competitive bonus scheme
  • Salary sacrifice pension
  • Company car
  • 25 days holiday, plus bank holidays
  • Additional holiday purchase scheme
  • Free Tool Hire
  • Life Assurance cover 3x salary
  • Share save scheme
  • Eye care vouchers
  • Recommend a friend scheme
  • Learning & Development – commitment to upskilling and developing our people, structured in house training available alongside external training where required
  • Cycle to work scheme
  • Long service recognition
  • My Vp discounts – a variety of discounts and rewards on thousands of well‑known brands
  • Discounts on HP products
  • EE mobile contract discount offers
  • Gym discounts
  • Health Shield (discounted premiums on health care cash plan)
  • Regit Assist 24/7 accident helpline – free joining

A Little Bit about Us

Groundforce is the market‑leading rental provider of excavation support systems and specialist products for the water, civil engineering, and construction industries. With a remarkable 60‑year heritage, we offer comprehensive shoring and related services.

Operating under the Groundforce banner, we provide a wide range of solutions, including shoring, piling, construction training, temporary bridging, and more. Our goal is to be the convenient one‑stop shop for \”total solutions\” in the construction and civil engineering industry.

At Groundforce, we pride ourselves on our divisions, including Groundforce Shorco, Piletec, Mr Cropper, Stopper Specialists, Groundforce Bridge, and Groundforce Training Services. We continually invest in acquiring associated businesses to enhance our product portfolio and offer reliable and high‑quality equipment for our customers.

Excellence is our priority. We hold ISO 9001, 14001, and OHSAS 18001 certifications, demonstrating our commitment to quality, environmental stewardship, and safety.

Join Groundforce, where we deliver exceptional support, innovative solutions, and outstanding customer service. Apply today and be part of our team that takes pride in our industry‑leading position.

Vp plc is an equal opportunities employer. We believe passionately that employing a diverse workforce is central to our success. We make recruiting decisions based on your experience and skills.

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Area Sales Manager employer: Vp plc

At Groundforce, we are committed to fostering a dynamic and supportive work environment that empowers our employees to thrive. As an Area Sales Manager covering Essex and Central, North & East London, you will benefit from a comprehensive range of perks including a company car, generous pension scheme, and extensive learning and development opportunities. Our culture prioritises collaboration and innovation, ensuring that you have the tools and support needed to excel in your role while building lasting relationships with clients in the construction industry.
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Contact Detail:

Vp plc Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Area Sales Manager

✨Tip Number 1

Familiarise yourself with the construction and equipment rental industry. Understanding the specific challenges and needs of potential clients in Essex and London will help you tailor your approach and demonstrate your expertise during interviews.

✨Tip Number 2

Network with professionals in the construction sector. Attend local industry events or join relevant online forums to connect with potential customers and gain insights into their needs, which can be invaluable when discussing your sales strategies.

✨Tip Number 3

Prepare to showcase your telesales skills. Since this role involves generating leads through calls, practice your pitch and be ready to discuss how you've successfully built relationships and closed deals in previous roles.

✨Tip Number 4

Demonstrate your proactive approach. Be ready to share examples of how you've identified new business opportunities and taken initiative in past positions, as this aligns perfectly with the self-driven nature of the Area Sales Manager role.

We think you need these skills to ace Area Sales Manager

Business Development
Account Management
Telesales Skills
Lead Generation
Customer Relationship Management
Negotiation Skills
Communication Skills
Problem-Solving Skills
Sales Strategy Development
Adaptability
Proactive Approach
Revenue Maximisation
Interpersonal Skills
Health and Safety Awareness
Flexibility

Some tips for your application 🫡

Tailor Your CV: Make sure your CV highlights relevant experience in sales, particularly in equipment rental or construction. Emphasise your achievements in business development and account management to align with the job requirements.

Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for sales and customer relationships. Mention specific examples of how you've successfully generated leads and nurtured client relationships in previous roles.

Highlight Key Skills: In your application, focus on skills such as telesales, negotiation, and problem-solving. Provide concrete examples of how you've used these skills to achieve sales targets and maintain customer satisfaction.

Showcase Your Proactivity: Demonstrate your self-driven approach by including instances where you took initiative in past roles. This could be through cold calling, developing new accounts, or implementing strategies that led to increased revenue.

How to prepare for a job interview at Vp plc

✨Research the Company

Before your interview, take some time to learn about Groundforce and its services. Understanding their products and market position will help you tailor your responses and demonstrate your genuine interest in the role.

✨Showcase Your Sales Experience

Be prepared to discuss your previous sales achievements and how they relate to the responsibilities of the Area Sales Manager. Highlight specific examples where you've successfully generated leads or managed key accounts.

✨Demonstrate Problem-Solving Skills

Since the role requires strong problem-solving abilities, think of scenarios where you've effectively addressed customer concerns or adapted your approach to meet client needs. Share these examples during your interview.

✨Prepare Questions for the Interviewer

Having insightful questions ready shows your enthusiasm for the position. Ask about the company's growth plans, team dynamics, or how success is measured in the role. This not only helps you gauge if it's the right fit but also leaves a positive impression.

Area Sales Manager
Vp plc
Location: Harlow
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  • Area Sales Manager

    Harlow
    Full-Time
    36000 - 60000 ÂŁ / year (est.)
  • V

    Vp plc

    500-1000
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