Business Development Director

Business Development Director

Wolverhampton Full-Time 43200 - 72000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Drive new business by generating leads and crafting innovative marketing campaigns.
  • Company: Join Zappit, a dynamic tech disruptor transforming promotional marketing for top FMCG brands.
  • Benefits: Enjoy flexible working options and the chance to work with renowned clients.
  • Why this job: Be part of an exciting growth phase and make a real impact in the industry.
  • Qualifications: Experience in sales and a passion for marketing are essential.
  • Other info: Opportunity to collaborate with major brands like Unilever and P&G.

The predicted salary is between 43200 - 72000 £ per year.

Zappit is a fast growing tech disruptor in the promotional marketing space, enabling well known house-hold FMCG brands to distribute mobile coupons via any digital channel which can then be redeemed at major supermarkets. Our solution drives footfall to stores, generates incremental sales, and captures 1st party data. We have an enviable client list including Unilever, P&G, Budweiser, Colgate, and Costa Coffee to name just a few. We are embarking on an exciting growth phase and looking to recruit an experienced salesperson to help bolster our outbound sales efforts and generate new business opportunities.

Responsibilities

  • Proactively generate new leads and build a fluid pipeline of FMCG clients and shopper marketing agencies
  • Develop an individual sales strategy that can help further penetrate the UK market
  • Develop and propose creative promotional marketing campaigns to attract potential clients and win new shopper marketing campaigns
  • Maintain accurate records within our CRM and forecasting platforms
  • Work closely with Client Services to ensure campaign delivery and customer success

Business Development Director employer: ZAPPIT | Powering Up Promotions

Zappit is an exceptional employer, offering a dynamic work environment that fosters innovation and collaboration in the fast-paced promotional marketing sector. With a strong focus on employee growth, we provide ample opportunities for professional development and career advancement, all while working with renowned FMCG brands in a vibrant location. Our inclusive culture encourages creativity and teamwork, making Zappit not just a place to work, but a place to thrive.
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Contact Detail:

ZAPPIT | Powering Up Promotions Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Business Development Director

✨Tip Number 1

Familiarise yourself with the FMCG sector and the latest trends in promotional marketing. Understanding the market landscape will help you speak confidently about how Zappit can meet client needs.

✨Tip Number 2

Network with professionals in the FMCG and marketing industries. Attend relevant events or webinars to connect with potential clients and gain insights that could be beneficial during your interviews.

✨Tip Number 3

Prepare to discuss specific strategies for lead generation and sales pipeline management. Think of examples from your past experiences that demonstrate your ability to develop successful sales strategies.

✨Tip Number 4

Showcase your understanding of CRM systems and how they can enhance sales processes. Be ready to explain how you’ve used such tools in previous roles to maintain records and forecast sales effectively.

We think you need these skills to ace Business Development Director

Sales Strategy Development
Lead Generation
Client Relationship Management
FMCG Market Knowledge
Promotional Marketing Expertise
CRM Proficiency
Data Analysis for Sales Forecasting
Communication Skills
Negotiation Skills
Creative Campaign Development
Team Collaboration
Problem-Solving Skills
Adaptability to Market Changes
Networking Skills

Some tips for your application 🫡

Understand the Company: Familiarise yourself with Zappit's mission and services. Highlight your understanding of their role in the promotional marketing space and how they work with FMCG brands in your application.

Tailor Your CV: Make sure your CV reflects relevant experience in sales, particularly in the FMCG sector. Emphasise any previous roles where you've successfully generated leads or developed sales strategies.

Craft a Compelling Cover Letter: In your cover letter, discuss your approach to building client relationships and generating new business opportunities. Mention specific examples of successful campaigns or strategies you've implemented in the past.

Showcase Your Data Skills: Since Zappit captures 1st party data, mention any experience you have with data analysis or CRM systems. Demonstrating your ability to maintain accurate records and use data to drive sales will be beneficial.

How to prepare for a job interview at ZAPPIT | Powering Up Promotions

✨Know Your FMCG Landscape

Familiarise yourself with the current trends and challenges in the FMCG sector. Understanding the market dynamics will help you discuss how Zappit can effectively address these issues during your interview.

✨Showcase Your Sales Strategy

Be prepared to present a tailored sales strategy that aligns with Zappit's goals. Highlight your experience in generating leads and penetrating new markets, as this is crucial for the Business Development Director role.

✨Demonstrate Creativity in Campaigns

Think of innovative promotional marketing campaigns you could propose. Discussing creative ideas will show your potential employer that you can think outside the box and attract new clients effectively.

✨Emphasise Collaboration Skills

Since the role involves working closely with Client Services, be ready to discuss your experience in cross-functional collaboration. Highlight examples where teamwork led to successful campaign delivery and customer satisfaction.

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