At a Glance
- Tasks: Drive new business by generating leads and crafting innovative marketing campaigns.
- Company: Join Zappit, a dynamic tech disruptor revolutionising promotional marketing for top FMCG brands.
- Benefits: Enjoy flexible working options and the chance to work with renowned clients like Unilever and P&G.
- Why this job: Be part of an exciting growth phase and make a real impact in the marketing world.
- Qualifications: Experience in sales and a passion for creative marketing strategies are essential.
- Other info: Opportunity to collaborate closely with Client Services for successful campaign delivery.
The predicted salary is between 43200 - 72000 £ per year.
Zappit is a fast growing tech disruptor in the promotional marketing space, enabling well known house-hold FMCG brands to distribute mobile coupons via any digital channel which can then be redeemed at major supermarkets. Our solution drives footfall to stores, generates incremental sales, and captures 1st party data. We have an enviable client list including Unilever, P&G, Budweiser, Colgate, and Costa Coffee to name just a few. We are embarking on an exciting growth phase and looking to recruit an experienced salesperson to help bolster our outbound sales efforts and generate new business opportunities.
Responsibilities:
- Proactively generate new leads and build a fluid pipeline of FMCG clients and shopper marketing agencies.
- Develop an individual sales strategy that can help further penetrate the UK market.
- Develop and propose creative promotional marketing campaigns to attract potential clients and win new shopper marketing campaigns.
- Maintain accurate records within our CRM and forecasting platforms.
- Work closely with Client Services to ensure campaign delivery and customer success.
Business Development Director employer: ZAPPIT | Powering Up Promotions
Contact Detail:
ZAPPIT | Powering Up Promotions Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Business Development Director
✨Tip Number 1
Familiarise yourself with the FMCG sector and the specific brands Zappit works with. Understanding their marketing strategies and challenges will help you tailor your approach and demonstrate your value during discussions.
✨Tip Number 2
Network within the promotional marketing space. Attend industry events, webinars, or local meetups to connect with potential clients and other professionals. Building relationships can lead to valuable referrals and insights.
✨Tip Number 3
Stay updated on the latest trends in digital marketing and mobile couponing. Being knowledgeable about emerging technologies and consumer behaviours will position you as a thought leader and make you more appealing to Zappit.
✨Tip Number 4
Prepare to discuss your previous sales successes in detail. Be ready to share specific examples of how you've generated leads and closed deals, particularly in the FMCG sector, to showcase your expertise and fit for the role.
We think you need these skills to ace Business Development Director
Some tips for your application 🫡
Understand the Company: Familiarise yourself with Zappit's mission and services. Highlight your understanding of their role in the promotional marketing space and how they work with FMCG brands in your application.
Tailor Your CV: Make sure your CV reflects relevant experience in sales, particularly in the FMCG sector. Emphasise any previous roles where you successfully generated leads or developed sales strategies.
Craft a Compelling Cover Letter: In your cover letter, discuss your approach to building client relationships and generating new business opportunities. Mention specific examples of successful campaigns you've led or contributed to in the past.
Showcase Your Skills: Highlight your skills in CRM management and forecasting, as these are crucial for the role. Provide examples of how you've used these tools to drive sales and ensure customer success in previous positions.
How to prepare for a job interview at ZAPPIT | Powering Up Promotions
✨Know Your FMCG Landscape
Familiarise yourself with the current trends and challenges in the FMCG sector. Understanding the market dynamics will help you discuss how Zappit can effectively address these issues during your interview.
✨Showcase Your Sales Strategy
Prepare to discuss your individual sales strategies and how they can be tailored to penetrate the UK market. Be ready to provide examples of successful campaigns you've led in the past and how they could translate to Zappit's goals.
✨Highlight Creative Campaign Ideas
Think of innovative promotional marketing campaigns that could attract potential clients. Presenting fresh ideas during the interview will demonstrate your proactive approach and creativity, which are crucial for this role.
✨Emphasise Collaboration Skills
Since the role involves working closely with Client Services, be prepared to discuss your experience in cross-functional collaboration. Highlight how you’ve successfully partnered with other teams to ensure campaign delivery and customer success.