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For Companies At a Glance
- Tasks: Create engaging social media and email campaigns to boost brand awareness and drive sales.
- Company: Join a leading fitness brand passionate about connecting with its audience.
- Benefits: Enjoy a competitive salary, creative freedom, and a dynamic team environment.
- Why this job: Make a real impact in digital marketing while working on exciting campaigns in the fitness industry.
- Qualifications: Experience in social media or email marketing; creativity and strong writing skills are essential.
- Other info: Work closely with a collaborative team and stay ahead of trends in a fast-paced environment.
The predicted salary is between 34000 - 51000 £ per year.
A leading fitness brand is looking for a Marketing Executive with a passion for creating engaging social media and email campaigns that resonate with their audience. This role is ideal for someone who loves crafting compelling content and wants to make a real impact in building brand awareness and driving leads or sales.
The Marketing Executive will work closely with the team to elevate the brand, increase engagement, and drive measurable results through creative campaigns. If someone has a strong passion for digital marketing and a desire to create content that truly connects with the audience, this could be the perfect role.
The Role:
Salary: £40-45,000 base
Working Hours: 40 hours per week
Reporting to: The GM
Key Responsibilities
- The Marketing Executive will play a critical role in increasing brand visibility and driving membership growth through the creation of engaging content across social media and email marketing platforms.
- This hands-on role will offer the chance to work with a dynamic team, experiment with new ideas, and implement creative campaigns that bring the brand’s vision to life.
- Content Creation & Campaign Execution:
- Develop and execute social media campaigns that align with brand objectives and engage the audience.
- Create compelling email marketing campaigns to promote events, nurture leads, and keep the audience informed.
- Produce engaging visuals and copy for social media posts, newsletters, and promotional content using tools like Adobe Creative Suite (Photoshop, Illustrator, etc.).
- Collaborate with the content team to create on-brand, creative assets that resonate with the audience and encourage engagement.
- Build and nurture relationships with followers and customers through regular, engaging social media interactions.
- Respond to comments and messages promptly, maintaining a consistent and friendly brand voice.
- Participate in planning and executing events, pop-ups, and other brand activations that strengthen community relationships and enhance brand visibility.
- Manage social media platforms (Instagram, Facebook, Twitter, etc.), ensuring consistent content posting that engages the target audience.
- Schedule and plan content in advance, ensuring campaigns are timely and relevant to the audience.
- Keep an eye on trends and relevant conversations within the community to ensure the brand stays top-of-mind and relevant.
- Design and send regular email newsletters to keep customers engaged and excited about upcoming offers, events, and news.
- Segment email lists to ensure targeted and personalised messaging that speaks to different customer groups.
- Design visually appealing email templates that align with brand guidelines and encourage higher engagement rates.
- Work with the marketing team to brainstorm new content ideas, promotional campaigns, and strategies to increase engagement.
- Stay informed on the latest trends in social media and email marketing, applying fresh strategies to keep the campaigns engaging and effective.
The Person:
The ideal candidate for this role will be a creative, proactive marketer who loves content creation and connecting with audiences in an authentic and engaging way. They will thrive in a fast-paced environment, enjoy collaborating with a team, and have a passion for creating content that makes a real impact.
Essential Skills & Experience:
- Proven experience in social media marketing, content creation, or email marketing (experience in fitness, lifestyle, or hospitality industries is a plus).
- Strong writing and copywriting skills with the ability to craft engaging, brand-aligned content.
- Proficiency with visual content creation tools such as Adobe Creative Suite (Photoshop, Illustrator, etc.).
- Familiarity with social media platforms (Instagram, Facebook, Twitter) and email marketing tools (e.g., Mailchimp, Klaviyo).
- Excellent communication skills, with the ability to create relatable and engaging content.
- Highly organised with the ability to manage multiple campaigns and meet deadlines.
- Experience in the fitness, wellness, or lifestyle industries.
- Basic knowledge of SEO or digital marketing strategies.
- A passion for fitness and wellness.
Social Media Manager + Email Marketing Executive employer: Jobs in Fitness
Contact Detail:
Jobs in Fitness Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Social Media Manager + Email Marketing Executive
✨Tip Number 1
Familiarise yourself with the latest trends in social media and email marketing. Follow industry leaders and engage with their content to understand what resonates with audiences, as this knowledge will help you stand out during interviews.
✨Tip Number 2
Showcase your creativity by developing a mini-campaign or content piece that aligns with the fitness brand's values. This could be a mock social media post or an email newsletter, demonstrating your ability to create engaging content.
✨Tip Number 3
Network within the fitness community, both online and offline. Attend fitness events or join relevant social media groups to connect with professionals in the industry, which can lead to valuable insights and potential referrals.
✨Tip Number 4
Prepare for the interview by practising answers to common questions related to social media management and email marketing. Be ready to discuss specific campaigns you've worked on and the results they achieved, showcasing your impact in previous roles.
We think you need these skills to ace Social Media Manager + Email Marketing Executive
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in social media marketing and email campaigns. Use specific examples that demonstrate your skills in content creation and engagement.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for fitness and digital marketing. Explain why you are the perfect fit for the role and how your previous experiences align with the company's goals.
Showcase Your Creativity: Include links to your portfolio or examples of past social media campaigns and email marketing projects. This will give the employer a clear idea of your creative capabilities and style.
Highlight Relevant Skills: Emphasise your proficiency with tools like Adobe Creative Suite and any email marketing platforms you've used. Mention your ability to analyse trends and adapt strategies accordingly.
How to prepare for a job interview at Jobs in Fitness
✨Showcase Your Creativity
Prepare to discuss your previous social media and email campaigns. Bring examples of your work that highlight your creativity and ability to engage audiences. This role is all about crafting compelling content, so make sure to demonstrate your flair for it.
✨Know the Brand Inside Out
Research the fitness brand thoroughly before the interview. Understand their mission, values, and target audience. Being able to articulate how your skills can help elevate their brand will show your genuine interest in the role.
✨Be Ready to Discuss Trends
Stay updated on the latest trends in social media and email marketing. Be prepared to share your thoughts on current strategies and how you would apply them to the brand's campaigns. This shows that you are proactive and passionate about the industry.
✨Demonstrate Your Communication Skills
Since this role involves a lot of content creation and community engagement, be ready to showcase your writing and communication skills. You might be asked to write a short piece or respond to a hypothetical customer query during the interview.
