At a Glance
- Tasks: Manage Google Ads and SEO strategies to drive revenue and optimise campaigns.
- Company: IronmongeryDirect is the UK's leading supplier of architectural ironmongery with over 50 years of trust.
- Benefits: Enjoy hybrid working, 25 days leave, private healthcare, and a performance bonus.
- Why this job: Make a real impact in a dynamic team while managing multi-million-pound budgets.
- Qualifications: Experience with PPC platforms, analytical skills, and knowledge of digital marketing are essential.
- Other info: Join a collaborative culture where your ideas shape our success and growth.
The predicted salary is between 28800 - 42000 £ per year.
About Us At IronmongeryDirect, we\’ve been a trusted name in architectural ironmongery for over 50 years. What started as a traditional ironmongery shop has since grown into the UK\’s leading direct supplier, delivering thousands of parcels each week. With a vast range of over 18,000 high-quality products available for next-day delivery, we\’re the reliable choice for tradespeople who value efficiency, expert advice, and top-tier service. If you\’re looking to be part of a dynamic, growing company that\’s built on a foundation of trust and excellence, we\’d love to hear from you. About The Role Are you ready to take your digital marketing career to the next level? At IronmongeryDirect we\’re on the hunt for a Search Marketing Executive who\’s passionate about performance and driven by results. This is your chance to make a real impact in a fast-paced, data-led environment, where your ideas and skills won\’t just be seen, they\’ll shape our success. In this exciting role, you\’ll be at the heart of our PPC and SEO strategy, optimising campaigns, discovering new growth opportunities, and driving serious revenue. From managing our Google Ads accounts across Text, Shopping, and Display, supporting SEO opportunities, and working with our agency partners. What makes this role special? You\’ll be working with multi-million-pound budgets and collaborating with an expert team that thrives on data and innovation. As our top-performing digital channel, Search plays a major role in the business and gets visibility at the highest levels. Your work won\’t just be part of the process, it will drive the business forward and help shape the future of both our Paid and Organic strategy. We offer a hybrid working model, with one day in the office and four from home, giving you the flexibility to work in a way that suits you. Most importantly, you\’ll be part of a dynamic and collaborative culture where your impact truly matters. If you\’re ready to grow your career, manage big budgets, and have fun doing it, apply now and help us keep IronmongeryDirect at the top of the search game. Key Responsibilities Take the reins on our day-to-day Google Ads campaigns. You\’re the driver behind our paid search performance. Deliver insights that matter. You\’ll create regular reports (weekly, monthly, quarterly) that help inform strategy and keep the wider team in the know. Tweak and fine-tune our product feed to get the best out of our Shopping campaigns. Dig deep into data. Run keyword research and analyse current PPC campaigns to unlock smarter performance. Manage it all alongside our Search Manager, from Text to Shopping to Display (and even programmatic partners), you\’ll keep our campaigns running. Spot opportunities before anyone else. Track campaign performance, identify new growth areas, and optimise to hit KPIs. Create standout content and ad copy. Keep an eye on the competition. Regularly run competitor analyses and auction insights to stay one step ahead. Stay up to date. Keep up with the latest trends and tech in both Paid and Organic Search. Own exciting projects. Take charge of ad hoc initiatives that make a real impact across the team and the wider business. About You Proficiency in PPC platforms. Hands-on experience with Google Ads & Bing Ads. Experience with all Google campaign types, including Search, Shopping, Display, Video, and Performance Max (ideally with an e-commerce focus). Analytical Skills. The ability to analyse data, identify trends, and draw meaningful conclusions. Communication and presentation skills, both written and verbal, with the ability to provide actionable insights for all levels of an organisation. Advanced knowledge of Microsoft Excel/Google Sheets. Demonstrate alignment with our company culture. Strong organisational skills and attention to detail. Working knowledge of reporting tools such as Google Analytics and Data Studio. Understanding of PPC conversion tracking including Google Tag Manager. Understanding of wider digital marketing mix, including SEO. What We Offer 25 days annual leave plus public bank holidays. Hybrid working arrangements 40 hours of training & development investment per employee annually. Private healthcare (subsidised) for employees and their families. Health & Wellbeing support via Health Shield, including claim-back medical costs, EAP services, GP Anytime, and the Thrive wellbeing app. Performance-related annual bonus. Bi-monthly WOW awards for outstanding contributions. Staff discounts on our extensive product range. Long service awards. Two paid volunteer days per year. £500 refer-a-friend incentive scheme. Become a part of the IronmongeryDirect team, where expertise, collaboration, and customer success are at the heart of everything we do. Apply now and take the opportunity to make a meaningful impact in a dynamic, fast-growing environment! #J-18808-Ljbffr
Search Marketing Executive - Hybrid employer: IronmongeryDirect
Contact Detail:
IronmongeryDirect Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Search Marketing Executive - Hybrid
✨Tip Number 1
Familiarise yourself with the latest trends in PPC and SEO, especially those relevant to e-commerce. This will not only help you understand the role better but also allow you to discuss innovative ideas during your interview.
✨Tip Number 2
Prepare to showcase your analytical skills by bringing examples of how you've used data to drive performance in previous roles. Be ready to discuss specific campaigns you've managed and the results achieved.
✨Tip Number 3
Network with current or former employees of IronmongeryDirect on platforms like LinkedIn. They can provide insights into the company culture and expectations, which can be invaluable during your application process.
✨Tip Number 4
Demonstrate your passion for digital marketing by staying updated on industry news and sharing relevant articles or insights during your conversations with the hiring team. This shows your commitment and enthusiasm for the field.
We think you need these skills to ace Search Marketing Executive - Hybrid
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in PPC and SEO. Focus on specific achievements, such as successful campaigns you've managed or data-driven results you've achieved.
Craft a Compelling Cover Letter: In your cover letter, express your passion for digital marketing and how your skills align with the role at IronmongeryDirect. Mention specific tools and platforms you are proficient in, like Google Ads and Bing Ads.
Showcase Analytical Skills: Provide examples of how you've used data to inform marketing strategies. Discuss any tools you've used for reporting and analysis, such as Google Analytics or Data Studio, to demonstrate your analytical capabilities.
Highlight Team Collaboration: Since the role involves working with an expert team, mention any previous experiences where you collaborated effectively with others. This could include working with agency partners or cross-functional teams to achieve marketing goals.
How to prepare for a job interview at IronmongeryDirect
✨Showcase Your PPC Knowledge
Make sure to highlight your hands-on experience with Google Ads and Bing Ads during the interview. Be prepared to discuss specific campaigns you've managed, the strategies you employed, and the results you achieved.
✨Demonstrate Analytical Skills
IronmongeryDirect values data-driven decision-making. Bring examples of how you've analysed campaign performance in the past, identified trends, and used those insights to optimise results. This will show your ability to contribute meaningfully to their data-led environment.
✨Prepare for Competitor Analysis Discussion
Since staying ahead of the competition is crucial, be ready to talk about how you've conducted competitor analyses in previous roles. Discuss the tools you used and the insights you gained that helped shape your strategies.
✨Align with Company Culture
Research IronmongeryDirect's values and culture before the interview. Be prepared to discuss how your personal values align with theirs and how you can contribute to their dynamic and collaborative environment.