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- Tasks: Join a dynamic team to develop and implement data strategies for major retail brands.
- Company: Work with a leading global media agency focused on marketing transformation.
- Benefits: Enjoy remote work flexibility and a competitive salary package.
- Why this job: Make a real impact by driving engagement and growth through data-driven marketing.
- Qualifications: Strong knowledge of CDPs, CRM strategy, and analytics tools like Adobe and GA4 required.
- Other info: Collaborate with a tight-knit team in a hands-on, client-facing role.
The predicted salary is between 52000 - 78000 £ per year.
We’re thrilled to be partnering with a leading global media agency to help grow their Consultancy and Marketing Transformation Division. This is a rare opportunity for a highly strategic, analytically minded, and martech-savvy professional to step into a Marketing Strategy Consultant role that blends client strategy, platform innovation, and data-driven marketing.
You will act as a data strategy partner and consultant, working 50% of your time with a major retail brand, and 50% across another prestigious account. You’ll be joining a tight-knit team of 3 in a hands-on, client-facing role where you’ll own and evolve customer data strategies, segmentations, and analytics implementation – helping brands drive engagement and measurable growth.
This is ideal for someone with a strong grasp of customer data platforms (CDPs), CRM strategy, analytics, and marketing tech ecosystems like Adobe, GA4, or Salesforce, who enjoys turning complexity into clarity for clients.
- Lead the development and implementation of a unified data strategy for a major retail client
- Partner with stakeholders to define and activate audience strategies across brands
- Leverage platforms such as GA4, Adobe Analytics, CDPs, and CRM tools to inform and optimise marketing performance
- Design data activation roadmaps, campaign playbooks, and customer journey maps
- Act as a trusted consultant, collaborating cross-functionally with media, marketing, analytics, and tech teams
- Proven background in data strategy, CRM, and martech
- Comfortable working with Adobe, Salesforce, GA4, and customer data platforms
- Confident translating business challenges into data solutions, frameworks, and actionable plans
- Familiar with data privacy practices (e.g., GDPR) and ethical data use
- Exposure to cloud-based data ecosystems (e.g., AWS, Azure, GCP)
Data Marketing Specialist - Remote employer: The Data Gals | by AI Connect
Contact Detail:
The Data Gals | by AI Connect Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Data Marketing Specialist - Remote
✨Tip Number 1
Familiarise yourself with the specific tools mentioned in the job description, such as GA4, Adobe Analytics, and Salesforce. Having hands-on experience or certifications in these platforms can set you apart from other candidates.
✨Tip Number 2
Network with professionals in the marketing and data strategy fields. Attend industry events or webinars to connect with people who work at leading media agencies, as they might provide insights or referrals that could help you land the job.
✨Tip Number 3
Prepare to discuss real-world examples of how you've successfully implemented data strategies in previous roles. Being able to articulate your experience in turning complex data into actionable insights will demonstrate your value to potential employers.
✨Tip Number 4
Stay updated on the latest trends in data privacy and ethical data use, especially regarding GDPR. Showing that you are knowledgeable about these practices will reassure employers that you can handle sensitive data responsibly.
We think you need these skills to ace Data Marketing Specialist - Remote
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in data strategy, CRM, and martech. Use specific examples that demonstrate your ability to work with platforms like Adobe, GA4, and Salesforce.
Craft a Compelling Cover Letter: In your cover letter, express your enthusiasm for the role and the company. Discuss how your skills align with the job requirements, particularly your experience in developing data strategies and working with customer data platforms.
Showcase Your Analytical Skills: Provide concrete examples of how you've used data to drive marketing performance. Highlight any successful projects where you designed data activation roadmaps or campaign playbooks.
Research the Company: Familiarise yourself with the company's values, recent projects, and their approach to marketing transformation. This will help you tailor your application and show that you're genuinely interested in the role.
How to prepare for a job interview at The Data Gals | by AI Connect
✨Showcase Your Analytical Skills
As a Data Marketing Specialist, you'll need to demonstrate your analytical mindset. Prepare examples of how you've used data to drive marketing strategies in the past. Be ready to discuss specific tools like GA4 or Adobe Analytics and how you've leveraged them to achieve measurable results.
✨Understand the Client's Needs
Research the major retail brand you'll be working with and understand their market position and challenges. This will help you tailor your responses during the interview and show that you're proactive about understanding client needs and how to address them.
✨Familiarise Yourself with Data Privacy Practices
Given the importance of data privacy in marketing, brush up on GDPR and ethical data use. Be prepared to discuss how you would ensure compliance while still driving effective marketing strategies. This shows that you are not only skilled but also responsible.
✨Prepare for Scenario-Based Questions
Expect scenario-based questions where you might need to outline how you would approach a specific marketing challenge. Think through potential problems related to data strategy and be ready to articulate your thought process and solutions clearly.
