AI GTM Engineer (Cold Email Expert)

About Instantly.ai

Instantly.ai is a leading AI-driven sales outreach and lead intelligence platform, powering over 35K companies.

The Role

We’re hiring an AI GTM Engineer (Cold Email) to supercharge the performance of our VIP Program – Instantly’s fast-growing, managed outbound service. You’ll be part strategist, part technician, part copywriter – deeply fluent in cold email best practices, automation workflows, and campaign optimization. This is a high-leverage, hands-on role where you’ll collaborate across marketing, customer success, and growth to drive real results for our VIP clients.

What You’ll Do

• Plan and launch cold email campaigns that drive replies, meetings, and revenue.
• Own copy, targeting, sequencing, and A/B testing across multiple client accounts.
• Build scalable outbound systems using Instantly, Zapier, n8n, and CRMs.
• Ensure high deliverability through domain setup, inbox rotation, and warmup best practices.
• Act as the go-to technical and strategic expert for our managed services team.
• Create SOPs, templates, and repeatable systems to scale performance across clients.
• Analyze campaign results and continuously improve copy and workflows.
• Share learnings with the product team to inform roadmap and feature enhancements.

What You Bring

• Proven experience running high-performing cold email campaigns at scale.
• Strong copywriting skills with a knack for writing messages that convert.
• Hands-on expertise with tools like Instantly, Zapier, n8n, and CRMs.
• Deep understanding of deliverability, inbox setup, and warmup strategies.
• Process-oriented with the ability to build and document repeatable systems.
• Data-driven mindset: you track performance, test constantly, and optimize fast.
• Clear communicator who can collaborate across technical and client-facing teams.

Why Instantly.ai?

• High-growth environment: join us on the path to unicorn status.
• Impact & autonomy: you’ll own a marquee area critical to our success. No slow processes of big enterprise companies. We move fast like a young lean startup.
• Collaborative culture: work with seasoned operators and AI experts.

Apply now and we\’ll be in touch shortly.