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- Tasks: Plan and execute engaging email and SMS campaigns for a beauty retail brand.
- Company: Join Major Players, a leading digital talent agency and proud B Corp™.
- Benefits: Enjoy a hybrid work model with 2 days WFH per week and growth opportunities.
- Why this job: Be part of a creative team driving impactful marketing in the beauty industry.
- Qualifications: 1-2 years in CRM or digital marketing; familiarity with Emarsys is a plus.
- Other info: We value diversity and inclusion, offering equal opportunities for all candidates.
The predicted salary is between 19200 - 28800 £ per year.
Email Marketing Executive, Beauty Retail Brand
Location: Bracknell
Work model: Full-time permanent, hybrid (2 day WFH per week)
Salary: £32K
We are seeking an Email Marketing Executive to support and drive CRM digital communications for a beauty retail brand across Europe, targeting retail and trade customers. This role focuses on delivering effective email and SMS campaigns that engage audiences, increase footfall, and drive online conversions.
Key Responsibilities
- Plan and execute email and SMS campaigns, working closely with CRM and campaign teams.
- Ensure accurate customer segmentation and targeting for personalised communications.
- Track and analyze campaign performance, providing insights to improve ROI, open rates, and click-through rates.
- Build and test email campaigns using Emarsys, ensuring accuracy, branding, and functionality.
- Write compelling subject lines, preview text, and email copy aligned with campaign goals.
- Support automated customer lifecycle programs and contribute to an \”automate-first\” approach.
- Leverage data and AI tools to deliver personalized, omnichannel communications.
Skills & Experience
- 1-2 years\’ experience in CRM, email, or digital marketing.
- Familiarity with email platforms like Emarsys or similar tools.
- Strong organizational skills with the ability to manage multiple projects and deadlines.
- Analytical mindset for interpreting data and improving campaign performance.
- Creative thinker with excellent copywriting skills and attention to detail.
- Passion for the hair and beauty industry is a plus.
Location/Workplace Policy/Benefits
- Location: Bracknell
- Workplace Policy: 2 day WFH per week
- Collaborative, supportive, and fast-paced environment with opportunities for growth.
If you would like a confidential chat about this role or your next career move, then please get in contact: maddy.worger@majorplayers.co.uk
Major Players are the UK\’s leading digital, marketing, and creative talent agency, and over the last 30 years we\’ve consistently championed our people and communities. As a proud B Corp™, we are committed to improving diversity, equity and inclusion within the industries we service, creating impactful and sustainable change for our partners, candidates and employees.
We offer equal opportunities to all candidates regardless of race, religion, gender, sexuality, disability, age, and other protected status as required by applicable law. For further information about our DE&I commitments, please visit: www.majorplayers.co.uk/diversity-equity-inclusion/
Major Players | B Corp™ | Email Marketing Executive - 12 month contract employer: Major Players | B Corp™
Contact Detail:
Major Players | B Corp™ Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Major Players | B Corp™ | Email Marketing Executive - 12 month contract
✨Tip Number 1
Familiarize yourself with Emarsys or similar email marketing platforms. Since this role requires building and testing email campaigns using these tools, having hands-on experience or knowledge will give you a significant advantage.
✨Tip Number 2
Showcase your analytical skills by preparing examples of how you've tracked and improved campaign performance in the past. Being able to discuss specific metrics like ROI, open rates, and click-through rates will demonstrate your capability to drive results.
✨Tip Number 3
Highlight your creativity in copywriting by preparing a portfolio of compelling subject lines and email content you've created. This will help you stand out as someone who can engage audiences effectively.
✨Tip Number 4
Express your passion for the beauty industry during your conversations. Whether it's through personal experiences or insights into current trends, showing genuine interest can resonate well with the hiring team.
We think you need these skills to ace Major Players | B Corp™ | Email Marketing Executive - 12 month contract
Some tips for your application 🫡
Understand the Role: Make sure to thoroughly read the job description for the Email Marketing Executive position. Understand the key responsibilities and required skills, especially focusing on CRM and email marketing experience.
Tailor Your CV: Customize your CV to highlight relevant experience in email marketing, CRM, and digital communications. Emphasize any familiarity with platforms like Emarsys and showcase your analytical skills.
Craft a Compelling Cover Letter: Write a cover letter that reflects your passion for the beauty industry and your understanding of effective email campaigns. Use specific examples from your past experience to demonstrate how you can contribute to the role.
Highlight Your Analytical Skills: In your application, make sure to mention your ability to track and analyze campaign performance. Provide examples of how you've used data to improve ROI or engagement rates in previous roles.
How to prepare for a job interview at Major Players | B Corp™
✨Show Your Passion for Beauty
Make sure to express your enthusiasm for the hair and beauty industry during the interview. Share any relevant experiences or insights that demonstrate your genuine interest in the sector, as this can set you apart from other candidates.
✨Highlight Your Email Marketing Experience
Discuss your previous experience with email marketing, particularly any work you've done with platforms like Emarsys. Be prepared to provide examples of successful campaigns you've executed and the results they achieved.
✨Demonstrate Analytical Skills
Prepare to talk about how you've used data to inform your marketing strategies. Discuss specific metrics you've tracked, such as open rates and click-through rates, and how you've used this data to improve campaign performance.
✨Be Ready to Discuss Personalization Strategies
Since the role emphasizes personalized communications, think of examples where you've successfully segmented audiences or tailored messages. Show that you understand the importance of customer-centric marketing and how it drives engagement.
