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For Companies Pentasia are supporting a marketing agency in their search for a highly skilled CRM Manager to be based in their London office to lead and optimize their CRM efforts across online casino and sportsbook clients. The ideal candidate will have a deep understanding of promotional strategies, and CRM best practices.
Key Responsibilities
- Design and implement promotional strategies to maximize engagement and lifetime value.
- Plan, execute, and monitor promotions across multiple channels, including email, push notifications, and in-app messaging.
- Analyse campaign effectiveness using key performance indicators (KPIs) and provide actionable insights.
- Prepare regular reports to track progress and inform future strategies.
Qualifications
- Proven experience in CRM management, preferably in the online gaming or sportsbook industry.
- Strong understanding of player behaviour, lifecycle management, and promotional strategies.
- Proficiency in CRM tools and platforms, with a track record of setting up and managing automated campaigns.
Customer Relationship Management Manager (City of London) employer: Pentasia
Join a dynamic marketing agency in the heart of London, where innovation meets collaboration. As a CRM Manager, you'll thrive in a vibrant work culture that values creativity and strategic thinking, while enjoying opportunities for professional growth and development. With a focus on employee well-being and a commitment to excellence, this role offers a unique chance to make a significant impact in the online gaming and sportsbook sectors.
Contact Detail:
Pentasia Recruiting Team
