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For Companies At a Glance
- Tasks: Manage PPC campaigns and optimise performance for high-profile clients.
- Company: Join an award-winning digital media agency in the heart of London.
- Benefits: Enjoy flexible working, mental health support, and dedicated training time.
- Why this job: Work with top brands, enhance your skills, and thrive in a supportive culture.
- Qualifications: Proven PPC experience and Google certification required; agency background preferred.
- Other info: Opportunity to explore Paid Social & Programmatic in a hybrid work environment.
The predicted salary is between 32400 - 54000 £ per year.
I am working with an award-winning digital media agency and they are looking for a data-driven Paid Search Manager to join the team. If you love solving paid search challenges, driving performance, and working with high-profile clients (including FTSE 100s), this is the role for you.
What You’ll Do
- Plan and manage PPC campaigns across Google Ads and Bing (Search, Display, YouTube, Gmail)
- Optimise bidding, structure, copy, keywords, and landing pages
- Use scripts and data to improve lead quality and campaign ROI
- Collaborate on integrated, cross-channel strategies
- Report on KPIs, manage budgets, and spot growth opportunities
What You’ll Bring
- Proven PPC experience (agency background preferred)
- Google Certified (Search/Display/Analytics)
- Strong skills in Google Analytics, Tag Manager, UTM tracking
- Comfortable with Excel, PowerPoint, and handling multiple accounts
- Proactive, organised, and keen to keep learning
What They Offer
- Key client exposure and varied accounts across sectors
- 2 hours/week dedicated to training and upskilling
- Flexible, friendly culture with regular socials
- Central London office + hybrid working
- Access to mental health support
- Opportunity to explore Paid Social & Programmatic
To apply for this role, please click the ‘Apply’ button or email ccurlewis@welovesalt.com
Contact Detail:
Salt Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Search Marketing Specialist
✨Tip Number 1
Familiarise yourself with the latest trends in PPC and digital marketing. Follow industry blogs, attend webinars, and engage in online communities to stay updated. This knowledge will not only help you during interviews but also demonstrate your passion for the field.
✨Tip Number 2
Network with professionals in the digital marketing space, especially those who work in agencies. Attend local meetups or industry conferences in London to make connections that could lead to referrals or insider information about the role.
✨Tip Number 3
Prepare to discuss specific PPC campaigns you've managed in the past. Be ready to share metrics and outcomes that highlight your ability to drive performance and optimise campaigns effectively. This will showcase your hands-on experience and analytical skills.
✨Tip Number 4
Demonstrate your familiarity with Google Ads and Analytics by creating a mock campaign or analysis. Presenting this during your interview can set you apart from other candidates and show your proactive approach to problem-solving.
We think you need these skills to ace Search Marketing Specialist
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your PPC experience, especially if you have worked in an agency setting. Include specific examples of campaigns you've managed and the results achieved.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for paid search marketing. Mention your Google certifications and how your skills in Google Analytics and Tag Manager can benefit the agency.
Showcase Relevant Skills: In your application, emphasise your proficiency with tools like Excel and PowerPoint. Discuss your ability to manage multiple accounts and your proactive approach to learning new strategies.
Highlight Collaboration Experience: Since the role involves collaboration on cross-channel strategies, mention any past experiences where you worked with teams or clients to achieve common goals in digital marketing.
How to prepare for a job interview at Salt
✨Showcase Your PPC Expertise
Be prepared to discuss your previous experience with PPC campaigns in detail. Highlight specific examples where you successfully optimised campaigns, improved ROI, or solved complex challenges. This will demonstrate your hands-on knowledge and problem-solving skills.
✨Familiarise Yourself with Key Tools
Make sure you are well-versed in Google Ads, Google Analytics, and other relevant tools mentioned in the job description. Being able to discuss how you've used these tools effectively in past roles will show that you're ready to hit the ground running.
✨Prepare for Data-Driven Questions
Since this role is data-driven, expect questions that assess your analytical skills. Be ready to explain how you use data to inform your decisions, optimise campaigns, and report on KPIs. Bring examples of reports or analyses you've conducted in the past.
✨Demonstrate a Growth Mindset
The agency values continuous learning, so be sure to express your enthusiasm for professional development. Share any recent training or certifications you've pursued, and discuss how you stay updated with industry trends and best practices.
