At a Glance
- Tasks: Join Andros as an Assistant Brand Manager, driving marketing strategies for desserts or spreads.
- Company: Andros is a market leader in food products, known for innovation and quality.
- Benefits: Enjoy competitive salary, healthcare, pension contributions, generous holiday, and wellbeing perks.
- Why this job: Be part of a supportive team, influence brand growth, and connect with consumers creatively.
- Qualifications: Passion for brands, proven FMCG experience, strong communication skills, and innovative mindset required.
- Other info: Opportunity to lead key projects and develop compelling brand stories.
The predicted salary is between 28800 - 43200 £ per year.
This is an excellent opportunity to join Andros as the Assistant Brand Manager and be involved in the full marketing mix. Our portfolio has grown strongly in the past 5 years and we are looking for a candidate to grow rapidly either our desserts range or ambient spreads. You will join a close knit and supportive team with an autonomous working environment to create and implement the marketing strategy and deliver against ambitious growth opportunities. The successful candidate will work further support the Marketing Manager in the planning and delivery of the annual Marketing and Brand strategies for the Bonne Maman brand. You will have the chance to support across a wide range of activities, including full mix communications, as well as NPD.
You will be a highly self-aware, professionally mature person with strong influencing skills to direct and motivate people at all levels, both in and outside of your immediate team so to deliver positive solutions.
Main tasks and responsibilities:- Contribute to the delivery of the company’s vision and business plan and input into the development and execution of the annual marketing plans.
- Own key innovation projects, working with production to manage process from concept to launch.
- Develop and step-change optimum consumer communication plans to deliver both marketing and business objectives, exploring new and different ways to connect with our target consumer.
- Lead all 360 market activation to support brand plans e.g. Shopper, PR, Digital & Social.
- Establish consumer & customer insights and make sound strategic recommendations.
- Develop compelling stories for growing the Bonne Maman brand in existing categories.
- Support Marketing Manager in development of a future vision for Bonne Maman brand in the UK.
- A passionate brand advocate with a natural affinity for brands and how they connect with consumers.
- Proven success in brand management in a branded FMCG company.
- A passion for food combined with a natural curiosity for consumers & new products.
- Able to work with ambiguity and be flexibly minded and offer innovative solutions.
- A self starter, able to work alone and in a team.
- Dynamic with ability to inspire others.
- Excellent communication and influencing skills.
- Analytical, inquisitive and innovative.
- Persuasive, determined & makes things happen.
- Understanding of the UK multiple grocery channels and their associated trading issues.
- Market Leader in their products and sector.
- Competitive salary.
- Health care single cover.
- Company pension 6% employer contribution (Salary exchange).
- 25 days holiday + 8 Bank holidays.
- Company sick pay.
- 4 x Death in Service.
- Wellbeing – Free eye tests and £90 towards glasses, Flu Jabs, Wellbeing tests.
Assistant Brand Manager employer: Andros UK ltd
Contact Detail:
Andros UK ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Assistant Brand Manager
✨Tip Number 1
Familiarise yourself with the Bonne Maman brand and its product range. Understanding the brand's values and how it connects with consumers will help you articulate your passion for the brand during interviews.
✨Tip Number 2
Network with professionals in the FMCG sector, especially those who have experience in brand management. Attend industry events or join relevant online forums to gain insights and make connections that could support your application.
✨Tip Number 3
Stay updated on current trends in the food industry and consumer behaviour. Being able to discuss recent developments and how they might impact the Bonne Maman brand will demonstrate your analytical skills and curiosity.
✨Tip Number 4
Prepare to showcase your influencing skills by thinking of examples where you've successfully motivated a team or driven a project forward. This will be crucial in demonstrating your fit for the collaborative and dynamic environment at Andros.
We think you need these skills to ace Assistant Brand Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in brand management, particularly within the FMCG sector. Emphasise any specific projects where you've contributed to marketing strategies or innovation.
Craft a Compelling Cover Letter: In your cover letter, express your passion for the Bonne Maman brand and how your skills align with the role. Mention your understanding of consumer insights and how you can contribute to the brand's growth.
Showcase Your Communication Skills: Since strong communication and influencing skills are crucial for this role, provide examples in your application that demonstrate your ability to inspire and motivate others, both in teams and cross-functionally.
Highlight Your Analytical Skills: Discuss any experience you have with market analysis or consumer insights. Show how your analytical mindset has led to successful marketing strategies or product innovations in previous roles.
How to prepare for a job interview at Andros UK ltd
✨Show Your Passion for Brands
Make sure to express your enthusiasm for brand management and how it connects with consumers. Share examples of brands you admire and discuss what makes them successful in your eyes.
✨Demonstrate Your Analytical Skills
Prepare to discuss how you've used data and consumer insights to inform marketing strategies in the past. Be ready to provide specific examples of how your analytical approach led to successful outcomes.
✨Highlight Your Flexibility and Innovation
Since the role requires working with ambiguity, be prepared to share instances where you've adapted to changing circumstances or developed innovative solutions to challenges. This will showcase your ability to thrive in a dynamic environment.
✨Communicate Effectively
Strong communication skills are essential for this role. Practice articulating your thoughts clearly and persuasively, especially when discussing your ideas for brand activation and consumer engagement strategies.