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For Companies At a Glance
- Tasks: Lead marketing strategy and drive growth in a dynamic SaaS company.
- Company: Join a top-tier SaaS firm known for innovative business solutions and strong market presence.
- Benefits: Enjoy competitive pay, flexible work arrangements, and opportunities for professional growth.
- Why this job: Make a significant impact in a fast-paced environment while shaping the future of marketing.
- Qualifications: Extensive B2B SaaS marketing leadership experience; strategic thinker with proven scaling abilities.
- Other info: This is a rare executive opportunity to influence a growing company's trajectory.
The predicted salary is between 43200 - 72000 £ per year.
Our client is a leading SaaS company specialising in business services software solutions. Established in the early 2000s, the company has built a strong reputation for its technology, ensuring seamless provision of compliance requirements.
Following its acquisition by private equity in the last 5 years, the company is positioned for continued expansion, leveraging its technology expertise and strong market presence to further scale its product offerings and enhance customer engagement.
Over the years, the company has established strong market share and consistent growth, largely through inbound marketing efforts. As part of its strategic evolution, the company is seeking a Chief Marketing Officer (CMO) to elevate the marketing function and drive its next phase of development. This is a rare opportunity for an experienced marketing leader to join a top-tier software company.
The CMO will be responsible for defining the company’s marketing strategy, working closely with the Chief Sales Officer on go-to-market (GTM) initiatives, and collaborating with the Chief Product Officer to drive adoption of new products. The ideal candidate will be both strategic and operational, with a proven playbook for scaling marketing functions. The current marketing team consists of 10+ members, and the CMO will be responsible for evaluating talent and addressing skill gaps.
Key priorities for this role include:
- Expanding the company’s presence among mid-sized and enterprise businesses, growing the customer base through existing channel partnerships and onboarding new clients.
- Strengthening alignment between marketing and sales, ensuring a cohesive GTM strategy across both indirect and direct sales channels.
- Partnering with the product team to support the rollout of new features, increasing customer adoption and maximising revenue potential.
- Establishing a data-driven marketing function with clear performance metrics, optimising lead generation, pipeline growth, and return on marketing investment.
- Enhancing the company’s brand presence in both domestic and international markets, leveraging public relations, industry events, and strategic partnerships.
Experience & Skills
- Extensive leadership experience across the full marketing function within a B2B SaaS environment.
- Proven track record in high-growth, fast-paced organisations, ideally with experience scaling businesses with at least €50m ARR.
- Experience at an executive leadership level, or regional executive experience within a larger multinational.
- Strong ability to build, structure, and scale marketing functions, establishing robust processes and best practices.
- Experience managing diverse marketing teams, including in-house staff, agencies, and contractors.
- Proficiency in marketing operations, data analytics, and performance measurement to drive strategic decision-making.
- Familiarity with marketing technologies, including CRM systems, automation tools, analytics platforms, and customer data solutions.
- A history of recruiting, developing, and leading high-performing teams with an inspiring leadership style.
- Excellent communication skills, with the ability to articulate vision and strategy effectively.
- A strategic thinker with the ability to balance high-level planning with hands-on execution.
This role presents an exciting challenge for a marketing leader looking to make a significant impact in a fast-growing SaaS company. The right candidate will have the opportunity to shape the future of marketing within a highly dynamic and ambitious organisation.
Seniority level: Executive
Employment type: Contract
Job function: Marketing
Industries: Software Development
Interim Chief Marketing Officer employer: Job Traffic
Contact Detail:
Job Traffic Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Interim Chief Marketing Officer
✨Tip Number 1
Network with professionals in the SaaS industry, especially those who have experience in marketing leadership roles. Attend industry events or webinars to connect with potential colleagues and learn about the latest trends in B2B marketing.
✨Tip Number 2
Familiarise yourself with the company's current marketing strategies and their recent product launches. This knowledge will help you demonstrate your understanding of their market position and how you can contribute to their growth during interviews.
✨Tip Number 3
Prepare to discuss specific examples from your past experiences where you've successfully scaled marketing functions or improved alignment between marketing and sales. Highlighting these achievements will showcase your capability to meet the role's key priorities.
✨Tip Number 4
Stay updated on the latest marketing technologies and data analytics tools that are relevant to the SaaS sector. Being knowledgeable about these tools will not only enhance your application but also show your commitment to driving a data-driven marketing function.
We think you need these skills to ace Interim Chief Marketing Officer
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your extensive leadership experience in B2B SaaS environments. Focus on your achievements in scaling marketing functions and driving growth, as these are key priorities for the role.
Craft a Compelling Cover Letter: In your cover letter, articulate your vision for the marketing strategy and how you plan to enhance customer engagement. Mention specific examples from your past experiences that demonstrate your ability to align marketing with sales and product teams.
Showcase Relevant Skills: Emphasise your proficiency in marketing operations, data analytics, and performance measurement. Highlight any familiarity with marketing technologies, as this will be crucial for establishing a data-driven marketing function.
Prepare for Interviews: Be ready to discuss your strategic thinking and hands-on execution capabilities. Prepare examples of how you've successfully built and led diverse marketing teams, and be prepared to share your approach to optimising lead generation and return on marketing investment.
How to prepare for a job interview at Job Traffic
✨Showcase Your Strategic Vision
As a candidate for the Interim Chief Marketing Officer role, it's crucial to articulate your strategic vision for the company's marketing function. Prepare to discuss how you would align marketing with sales and product teams to drive growth and customer engagement.
✨Demonstrate Data-Driven Decision Making
Highlight your experience in establishing data-driven marketing functions. Be ready to share examples of how you've used analytics to optimise lead generation and measure marketing performance, as this will resonate well with the company's focus on metrics.
✨Emphasise Leadership Experience
Given the responsibility of managing a diverse marketing team, be prepared to discuss your leadership style and past experiences in building and scaling marketing functions. Share specific instances where you've successfully developed talent and addressed skill gaps within your teams.
✨Prepare for Collaborative Discussions
Since the role involves close collaboration with the Chief Sales Officer and Chief Product Officer, think about how you can foster alignment between these departments. Prepare examples of successful cross-functional initiatives you've led in the past to illustrate your collaborative approach.
