At a Glance
- Tasks: Join us to plan and buy digital media for our awesome beer brand!
- Company: Beavertown Brewery is a creative brewery known for its unique beers and innovative marketing.
- Benefits: Enjoy discounts on beer, 25 days leave, private healthcare, and fun team events!
- Why this job: Be part of a dynamic team shaping digital campaigns that reach beer lovers everywhere.
- Qualifications: Experience in digital media buying and strong negotiation skills are a must!
- Other info: This is a 6-month fixed-term contract with potential for creativity and growth.
The predicted salary is between 36000 - 60000 £ per year.
Digital Media Buyer (6-Month Fixed-Term Contract)
Location
Beaverworld, Ponders End, EN3 7SR 1-2 times per week + occasional additional days if required
A Bit About Us
Beavertown began life in a tiny BBQ joint in Haggerston, North London. In 2020 we opened BEAVERWORLD, our Out of this World brewery & mothership in Ponders End. Alongside our Lockwood Brewery in Tottenham Hale and our micro-brewery at the Tottenham Hotspur Stadium we have the capacity to brew a staggering 90 million pints a year.
Now, we’re happily brewing loads of great beer – for everyone to enjoy – anywhere in the universe…although tastes best when drank on Earth. So, if you’re after some tasty beer with a difference you’ve come to the right place.
The Role
Fancy joining an innovative company where you’ll play a vital role in planning, buying and evaluating our digital media spaces for the promotion of the brand and our products?
As an experienced Digital Media Buyer, you’ll be expected to innovate within the space and to maximise the opportunity of how to use the media space with the creative.
What You’ll Be Doing
- Shape Beavertown’s full digital media buying plan to effectively reach our target audience with key brand and product marketing campaigns
- Plan and buy digital media across the full funnel – from broadcast platforms through to retail media
- Leverage your creativity and innovation mindset to maximise insights and the creative opportunity
- Conduct thorough research on target demographics and media channels to optimise ad placements
- Stay informed about changes in ad platforms, algorithms, and regulations that impact media buying
- Purchase the agreed media plan across various digital platforms – negotiating ad placements and securing favourable deals
- Optimise, test and monitor media performance and budget allocations vs. planned metrics to ensure maximum ROl for campaigns
- Conduct in-depth research to identify audience demographics, market trends, and competitor activities
- Prepare and present weekly performance reports, showcasing campaign effectiveness
- Manage financial admin with our media agency, raising IOs and POs as needed
- Successfully partner with internal and external teams to align media buying strategies with overall marketing goals
What You’ll Bring To Us
- Experience working as a Digital Media Buyer– either agency side or client-side where you have been the media owner
- Strong experience negotiating and buying media from broadcast platforms through to retail media
- Full understanding of digital advertising platforms such as Google Ads, Meta Ads, DV360, Snap etc.
- Knowledge of SEO, SEM, and other digital marketing tactics
- Expert knowledge and use of media buying tools and technologies
- Previous experience managing full funnel digital media campaigns
- Passionate about digital marketing – executing successful campaigns and building famous brands.
- Previous experience delivering highly creative and memorable digital media campaigns
- Detail-oriented with a focus on results and ROl
- Excellent negotiation and communication skills.
- Ability to work effectively under tight deadlines and manage multiple projects simultaneously
- Strong organisation and time management
- Digital partnerships and Retail Media experience desirable
What’s In It For You
- Discounts on Beavertown beer and goodies
- Discretionary bonus
- 25 days Annual Leave plus bank holidays plus 1 extra day off to celebrate your birthday
- 2 days off every year for volunteering
- Private healthcare
- Company pension
- Life Assurance (x3) and Group Income Protection
- Team and company social events including monthly lunch
If you\’ve been successful in securing an interview, we\’ll contact you within 2 weeks of your application.
Beavertown Brewery | Digital Media Buyer (6-month fixed-term contract) employer: Beavertown Brewery
Contact Detail:
Beavertown Brewery Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Beavertown Brewery | Digital Media Buyer (6-month fixed-term contract)
✨Tip Number 1
Familiarize yourself with Beavertown's brand and products. Understanding their unique selling points and target audience will help you tailor your approach during the interview, showcasing how your skills can directly benefit their marketing goals.
✨Tip Number 2
Stay updated on the latest trends in digital media buying and advertising platforms. Being knowledgeable about recent changes in algorithms or new tools can demonstrate your commitment to the role and your ability to innovate within the space.
✨Tip Number 3
Prepare examples of successful digital media campaigns you've managed in the past. Highlighting your experience with full funnel strategies and creative approaches will show that you have the expertise needed to excel in this position.
✨Tip Number 4
Network with professionals in the digital marketing field, especially those who have experience in the beverage industry. Building connections can provide valuable insights and potentially lead to referrals that may strengthen your application.
We think you need these skills to ace Beavertown Brewery | Digital Media Buyer (6-month fixed-term contract)
Some tips for your application 🫡
Understand the Role: Make sure to thoroughly read the job description for the Digital Media Buyer position. Highlight key responsibilities and required skills, and think about how your experience aligns with them.
Tailor Your CV: Customize your CV to emphasize your relevant experience in digital media buying. Include specific examples of campaigns you've managed, platforms you've used, and results you've achieved to demonstrate your expertise.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for digital marketing and your understanding of Beavertown's brand. Mention how you can contribute to their innovative approach and provide examples of your creative problem-solving skills.
Highlight Relevant Skills: In your application, make sure to highlight your negotiation skills, knowledge of digital advertising platforms, and experience with full funnel campaigns. Use specific metrics or achievements to illustrate your success in these areas.
How to prepare for a job interview at Beavertown Brewery
✨Know Your Digital Media Landscape
Make sure you are well-versed in the latest trends and tools in digital media buying. Familiarize yourself with platforms like Google Ads, Meta Ads, and DV360, as well as any recent changes in algorithms or regulations that could impact your strategies.
✨Showcase Your Creativity
Be prepared to discuss how you've leveraged creativity in past campaigns. Bring examples of successful digital media campaigns you've executed, highlighting your innovative approaches and the results achieved.
✨Demonstrate Strong Negotiation Skills
Since negotiating ad placements is a key part of the role, be ready to share specific instances where you've successfully negotiated favorable deals. Highlight your communication skills and how they contributed to achieving better outcomes.
✨Prepare for Performance Metrics Discussion
Understand how to measure the success of digital campaigns. Be ready to discuss how you've optimized media performance and budget allocations in the past, and prepare to present any relevant performance reports you've created.