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- Tasks: Lead and optimise programmatic campaigns for a key client in the betting industry.
- Company: Join a fast-growing, award-winning independent media agency known for creativity and innovation.
- Benefits: Enjoy private healthcare, hybrid working, paid volunteering days, and monthly socials.
- Why this job: Be part of a dynamic team that values collaboration and personal development in digital marketing.
- Qualifications: 3+ years of programmatic experience with strong trading and strategic planning skills required.
- Other info: This is a hands-on, client-facing role with opportunities for growth and new tech integration.
The predicted salary is between 36000 - 60000 £ per year.
A leading independent media agency is hiring a Programmatic Manager to work on one of their key clients in the betting industry. The agency is known for its rapid growth, award-winning culture, and commitment to creativity, innovation, and development.
About the Role:
As Programmatic Manager, you will plan, execute, and optimize programmatic campaigns end-to-end. You’ll work closely with Planning, Data, and other activation teams (Paid Social, AV, Search) to ensure integrated, effective delivery. Your focus will be on using programmatic to meet business goals across both brand and performance objectives. This is a hands-on, client-facing role where you’ll also play a strategic part in measurement, attribution, and data visualization. You’ll manage vendor relationships and bring new tech and data partnerships into the agency.
Key Responsibilities:
- Own full campaign process from planning to reporting
- Translate client briefs into data-driven programmatic strategies
- Optimize across multiple DSPs (DV360, StackAdapt, Adform preferred)
- Lead onboarding and setup for new clients
- Monitor and test the latest ad products and tracking tech
- Contribute to training, internal processes, and pitch activity
About You:
- 3+ years’ programmatic experience, ideally with agency-side exposure
- Strong trading and strategic planning capabilities
- Technically proficient across major DSPs and tagging systems (e.g., CM360)
- Skilled in analytics, measurement frameworks, and performance reporting
- Collaborative, proactive, and detail-oriented
- Confident communicator and presenter
- Comfortable managing client relationships and multi-channel integration
- Passionate about digital marketing and eager to grow
Salary & Benefits:
- Private healthcare, pension, Audible membership
- Hybrid working (minimum 3 days in-office)
- Paid volunteering days, extra annual leave, personal development fund
- Monthly socials, team away days, and more
Programmatic Manager (City of London) employer: Placed
Contact Detail:
Placed Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Programmatic Manager (City of London)
✨Tip Number 1
Familiarise yourself with the latest trends in programmatic advertising, especially within the betting industry. This knowledge will not only help you during interviews but also demonstrate your genuine interest in the role and the sector.
✨Tip Number 2
Network with professionals in the programmatic space, particularly those who have experience in agency roles. Attend industry events or webinars to connect with potential colleagues and learn more about the agency's culture and expectations.
✨Tip Number 3
Prepare to discuss specific examples of successful programmatic campaigns you've managed. Highlight your strategic planning capabilities and how you've optimised campaigns across different DSPs to meet client goals.
✨Tip Number 4
Showcase your analytical skills by being ready to talk about measurement frameworks and performance reporting. Being able to articulate how you’ve used data to drive decisions will set you apart from other candidates.
We think you need these skills to ace Programmatic Manager (City of London)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in programmatic advertising, especially any agency-side roles. Emphasise your skills in managing campaigns across various DSPs and your familiarity with analytics and measurement frameworks.
Craft a Compelling Cover Letter: In your cover letter, express your passion for digital marketing and how your background aligns with the role. Mention specific achievements in previous roles that demonstrate your ability to optimise programmatic campaigns and manage client relationships.
Showcase Your Technical Skills: Clearly outline your technical proficiency with major DSPs and tagging systems in your application. If you have experience with tools like DV360 or CM360, make sure to highlight this as it is crucial for the role.
Prepare for Client-Facing Scenarios: Since this role involves client interaction, be ready to discuss your experience in managing client relationships. Prepare examples of how you've successfully communicated strategies and results to clients in the past.
How to prepare for a job interview at Placed
✨Showcase Your Programmatic Expertise
Make sure to highlight your experience with programmatic campaigns, especially your familiarity with DSPs like DV360 and StackAdapt. Be prepared to discuss specific campaigns you've managed and the results achieved.
✨Demonstrate Strategic Thinking
The role requires strong strategic planning capabilities. Prepare examples of how you've translated client briefs into data-driven strategies and optimised campaigns to meet both brand and performance objectives.
✨Emphasise Collaboration Skills
Since this position involves working closely with various teams, be ready to discuss your collaborative experiences. Share instances where you successfully integrated efforts across different channels like Paid Social, AV, and Search.
✨Prepare for Client-Facing Scenarios
As a client-facing role, it's crucial to demonstrate your communication skills. Practice articulating complex ideas clearly and confidently, and think of examples where you've effectively managed client relationships.
