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- Tasks: Lead and optimise demand generation campaigns in a dynamic B2B SaaS environment.
- Company: Join a high-growth, privately owned Fintech business making waves in the software industry.
- Benefits: Enjoy a competitive salary, hybrid work model, and performance bonuses.
- Why this job: Be part of a fast-evolving team that values innovation and impact in the tech space.
- Qualifications: 3 years in demand generation with HubSpot experience; data-driven mindset essential.
- Other info: Opportunity for occasional travel to Ireland for team events.
The predicted salary is between 60000 - 84000 £ per year.
Location: Reading, United Kingdom
Job Category: Other - EU work permit required: Yes
Job Description:
Reporting to: Head of Marketing
- Up to £65k basic with 20% performance bonus
- Hybrid – two days a week in London office (Tues & Thurs)
- Full-time | Permanent
- 3 Stage Interview Process
- Target Offer Date: 30th June
Our client is a high growth, privately owned business operating in the B2B Software space within the Fintech segment. They are looking to hire a Demand Generation Manager to join its growing Marketing team. This is a fantastic opportunity to own and scale lead generation strategy in a fast-evolving B2B SaaS business who are growing across Europe & the US.
What You’ll Do:
- Plan, execute & report on Demand Generation campaigns
- Build and optimise workflows and lead nurturing in HubSpot
- Analyse and optimise campaign performance
- Collaborate with content, design, and digital teams
What We’re Looking For:
- 3 years of experience in a pure Demand Generation or performance marketing role, with a strong focus on pipeline creation and revenue impact
- Hands-on experience with HubSpot (workflows, segmentation, reporting)
- Background in the B2B SaaS/Software/Tech Services industry, ideally with long sales cycles and complex buyer journeys
- Data-driven mindset with a strong focus on metrics like ROI, CAC, CPL, and pipeline contribution
- Based within commutable distance to London, with occasional travel to Ireland for team meetings or industry events
Demand Generation Manager (£75-80k OTE, Software) employer: JR United Kingdom
Contact Detail:
JR United Kingdom Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Demand Generation Manager (£75-80k OTE, Software)
✨Tip Number 1
Familiarise yourself with HubSpot, as it's a key tool for the Demand Generation Manager role. Consider taking online courses or certifications to demonstrate your proficiency and understanding of workflows, segmentation, and reporting.
✨Tip Number 2
Network with professionals in the B2B SaaS and Fintech industries. Attend relevant events or webinars to connect with potential colleagues or industry leaders who can provide insights and possibly refer you to opportunities.
✨Tip Number 3
Prepare to discuss specific metrics and results from your previous campaigns during interviews. Highlight your data-driven mindset by showcasing how you've impacted ROI, CAC, and pipeline contribution in past roles.
✨Tip Number 4
Research the company thoroughly before your interview. Understand their products, target market, and recent developments in the B2B software space to show your genuine interest and how you can contribute to their growth.
We think you need these skills to ace Demand Generation Manager (£75-80k OTE, Software)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in demand generation and performance marketing. Focus on metrics like ROI, CAC, and pipeline contribution to demonstrate your impact in previous roles.
Craft a Compelling Cover Letter: Write a cover letter that showcases your understanding of the B2B SaaS industry and your hands-on experience with HubSpot. Mention specific campaigns you've executed and their outcomes to illustrate your capabilities.
Highlight Relevant Skills: In your application, emphasise skills that align with the job description, such as campaign planning, workflow optimisation, and data analysis. Use examples to show how you've successfully collaborated with content and design teams.
Proofread Your Application: Before submitting, carefully proofread your application for any spelling or grammatical errors. A polished application reflects your attention to detail, which is crucial for a role focused on campaign performance.
How to prepare for a job interview at JR United Kingdom
✨Know Your Metrics
As a Demand Generation Manager, you'll need to demonstrate your understanding of key metrics like ROI, CAC, and CPL. Be prepared to discuss how you've used these metrics in past roles to drive pipeline creation and revenue impact.
✨Showcase HubSpot Expertise
Since the role requires hands-on experience with HubSpot, make sure to highlight specific campaigns or workflows you've managed using the platform. Discuss any challenges you faced and how you optimised performance.
✨Understand the B2B SaaS Landscape
Familiarise yourself with the B2B SaaS industry, especially within Fintech. Be ready to talk about trends, challenges, and how your previous experiences align with the complexities of long sales cycles and buyer journeys.
✨Prepare for Collaboration Questions
This role involves working closely with content, design, and digital teams. Think of examples where you've successfully collaborated across departments to achieve campaign goals, and be ready to share those stories.
